Pimlico North · Westminster · Cities of London and Westminster constituency · 51.49048, -0.14742

SW1V 4JG— Pimlico North, Westminster

Location and area intelligence for SW1V 4JG, Pimlico North, Westminster

High-connectivity investment target

 

Schools 100%Safety 23/100Transport 63/100~6% yield · indicativeOnly 1 sales — thin data⚠ Knotweed sites nearby

Best for: Most buyers

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Strong, well-rated schools set this area apart

Liveability
62
Safety
23
Schools
90
Transport
63
Environment
59
Investment
63

The bottom line

SW1V 4JG offers exceptional schools (100% Good/Outstanding) — strong value for Most buyers who can accept its trade-offs.

The catch: 2 Japanese knotweed sites within 400m — may affect mortgage applications.

Less suited to Families.

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Location

SW1V 4JG

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Inner city
MediumMixed
Buyer fit: ExcellentInvestment outlook: PositiveRisk: Low

London Benchmarks

vs London income-1.4% vs London avg
vs London crime+488.0% vs London avg

Deep-dive guides for SW1V 4JG

🛡️Crime & SafetyCrime rate, trends & breakdown by type🎓SchoolsOfsted ratings, exam scores & distances🏠Rental MarketAverage rents, demand & void risk

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Compare SW1V 4JG with:

Postcode Personality

🚇 Well-Connected🎓 School Smart⚠️ Very high crime🍕 Buzzing

“High-connectivity investment target”

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How SW1V 4JG has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

90

Education score

Excellent for families
★ Top school within 1km
★★

Primary

St Barnabas' CofE Primary School

Good · Inspected Feb 2023 · 4 min walk

KS2: 104.4

★★

Secondary

Pimlico Academy

Good · Inspected Oct 2021 · 9 min walk

P8: +0.32A8: 50.9

100% of local schools rated Good or Outstanding · based on 16 schools within 1.5km

Top 10% — exceptional provision

Childcare

Childcare

Tachbrook Nursery School

Not inspected · 14 min walk

7 primaries · 1 secondaries · 0 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

Very high crime

382.3 incidents per 1,000 residents

Among London's highest crime areas
↑ Rising 301.3%

-13% vs borough

Note: this postcode is in the Central Activities Zone — London's business and visitor core. Crime is counted per resident, but the daytime and visitor population here is many times the resident count, so these figures reflect footfall, not residential risk.

Crime by type

Other35%
Anti-social behaviour19%
Theft16%
Violence & sexual offences14%
Burglary5%
Robbery5%
Vehicle crime3%
Drug offences2%

Stop & search

6.3

per 1,000 residents

→ Stable

trend

Road safety

100

Road safety score

0

Accidents (5yr)

2

Serious within 200m

Fire risk

LOW

Risk band

0

Incidents (1yr)

0

Incidents (5yr)

Nearest station: Chelsea Fire Station · 1.6km

Crime is +488% above London average

Property

2 Jul

Prices, sales volume and market trends

Insufficient sales data

Only 1 sale recorded in the last 24 months — too few for a reliable median price. Price figures have been withheld to avoid misleading comparisons.

Price history

Sales (24 months)1
New build0.0%
Price per m²£7,539/m²
Price per ft²£700/ft²
Avg floor area68.7 m²

EPC breakdown

C
2%
D
5%
E
2%

Based on 9 properties · Confidence: low

Street mix

Flat 100%

LHA rates — Inner North London

Shared room£708/mo
1 bedroom£1440/mo
2 bedrooms£1794/mo
3 bedrooms£2160/mo
4 bedrooms£3060/mo

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

Low

Market activity

100d

Days to sell

Energy & construction

Solar yield856 kWh/kWp/yr
Rebuild cost estimate£171,750
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Construction era1950-1966
WallsCavity wall, filled cavity
Roof(another dwelling above)
Heating fuelmains gas (community)
GlazingFully double glazed
Council tax band Band FAnnual charge £1,309
Price growth potentialHigh

Market History

Price trajectory, velocity and distribution

Price Trajectory

1997–2024 · CAGR

+6.8%

Total change

+486%

Market Activity

Price Velocity & Acceleration

Current Velocity

-7.8%

per year

Acceleration

-7.83

change in velocity

Market State

Downturn

Velocity (%)Acceleration

Price Distribution

P25: £200k–£250k · P75: £75k–£100k · 10 sales

Property Type Mix

Total: 10 sales

Flat/maisonette100%

By decade

1990s

2000s

2010s

2020s

Market Cycle

BullCooling bullRisingSteadyRecoveryCorrectionBear

Market Eras

EraPeriodStart priceEnd priceChangeAvg sales/yr
Late-1990s boom1997–1998£91k£90k-0.6%1
Post-dot-com plateau2001–2003£115k£269k+133.9%1
Help-to-Buy recovery2013–2014£443k£550k+24.3%1
Brexit uncertainty2019–2019£575k£575k+0%1
Pandemic surge2020–2020£575k£575k+0%1
Current market2024–2024£530k£530k+0%1

Buyer vs Seller Score

Composite market conditions index 0–100

92out of 100SellerBuyer

Market condition

Strong Buyer's Market

Favours buyers

Higher score = better conditions for buyers

Score breakdown

Price Velocity100
Sales Volume75
Trend Position100

Transport

1 Jul

Public transport accessibility and links

PTAL 3

Moderate

1a
1b
2
3
4
5
6a
6b
Above London average
Victoria52 line
7.7 min walk
London Victoria→ Victoria
0 min

Nearby stations

London VictoriaNational Rail
7 min walk
Sloane Square Underground StationCircle · District
8 min walk
Victoria Underground StationCircle · District
9 min walk
Pimlico Underground StationVictoria
12 min walk
Battersea Power Station Underground StationNorthern
15 min walk
No bus stops within 400m

59

Walkability score

401

Footpaths (500m)

25

Santander docks (800m)

0.1 km

Nearest cycle dock

Central London commute times

London Bridge27 min ↓
Victoria ★3 min
Waterloo21 min ↓
Canary Wharf36 min ↓
City30 min ↓

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Find areas within a set commute time of your workplace →

Parking & EV

Car parks, spaces and charging points

6

Car parks (800m)

6

EV chargers (800m)

Nearest car park156m
Santander docks (800m)25
Nearest cycle dock0.1 km

Nearby car parks

🅿️
Apcoa Ecclestone Bridge· yes
462m

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterNONE
No assessed surface water flood risk
Air qualityLOW
NO₂: 26.0 µg/m³ · PM2.5: 8.0 µg/m³
Better than 81% of London
NoiseLOW
none
Quieter than 70% of London
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCCZ: 0.6 km away✗ Not Green Belt✗ Not AONB12% green spaceTree canopy: 70%
Above average green space

Nearest SSSI: Hampstead Heath Woods SSSI — 8.8 km

Energy

Solar: 856 kWh/kWp/yr

Ground stability

Geology: CLAY, SILT AND SAND

Subsidence risk: Medium

Shrink-swell: Medium

Running sand risk: Low

Landslide records (2km): None recorded

Insurance risk

Elevated

Cost band

Low

Flood risk

Medium

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,526 hrs/yr

Sunshine

601 mm/yr

Rainfall

22.8°C

Summer avg

3.1°C

Winter avg

Solar yield856.1 kWh/kWp/yr

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

ROYAL HOSPITAL CHELSEA

ROYAL HOSPITAL ROAD, CHELSEA, SW3 4SR

10 min walk

100%

Recommend GP

100%

Overall GP experience

1

GPs within 1km

14

Dentists within 1km

1

Care homes (1km)

Nearest hospitalLister Hospital · 491 m
Nearest A&EGUY'S AND ST THOMAS' NHS FOUNDATION TRUST · 2.1 km
A&E 4hr targetNHS target: 95% · London avg: ~68%63.7%

Amenities

Shops, restaurants, parks and more

99

Parks (1km)

73

Restaurants (800m)

39

Cafes (800m)

5

Pubs (400m)

4

Pharmacies (800m)

4

Gyms (1km)

10

Sports (1km)

4

Convenience

Nearest supermarketThe Battersea General Store · 928 m
3 tennis courts1 swimming pools2 sports halls

Nightlife (500m)

0

Nightclubs

5

Late-night venues

C
4,137 licensed premises in borough2,967 late-night refreshment licencesHome Office 2023/24

2

Libraries (1km)

2

Cinemas (2km)

297m

Post office

Nearby shops

Londis146 m
Bridge Foods179 m
Bash212 m
Pimlico Shopper297 m

Nearby cafes

Ideal Cafe182 m
Starbucks283 m
Snack Bar302 m
Black Sheep Coffee303 m

Nearby restaurants

Sri Suwoon Thai Restaurant135 m
The Cambridge St. Kitchen174 m
Greggs214 m
Pret A Manger251 m

Nearby pubs

The White Ferry173 m
Clarendon Cocktail Cellar173 m
Rising Sun225 m
Riley's Sports bar278 m

Nearby gyms

Psycle396 m
White Room Fitness522 m
Queen Mother Sports Centre575 m
iFit Personal Training598 m

Nearby pharmacies

Greens Pharmacy200 m
Boots455 m
Simmonds Pharmacy521 m
Clinichem Pharmacy647 m

Nearby health

Belgravia Dental Care429 m
Lister Hospital491 m
The Belgravia Surgery507 m
The Pimlico Clinic597 m
Food hygiene (5-star)69% of 245

Business

Local businesses registered here

Active businesses
0
New (last 12 months)
0
Dissolved (last 12 months)
0
Industry diversity
0
3yr survival rate
100.0%
Right-to-buy sales (5yr)
44

High street

A

High street health

Investment

Investment grade, yield and market outlook

63

Investment score

Good

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Avg monthly rent
£2,622London avg: £1,950/mo
Gross yield
5.9% (good)London avg: 3.8%Strong yield — top 11% of London
Gentrification score37/100
Right-to-buy sales (5yr)Owner-occupier growth signal44
Sales last 12 months0

Rental market

High

Demand

Low

Void risk

Young professional

Tenant profile

+15.3%

Rent growth (1yr)

Market liquidity

Low

Market activity

100d

Est. days to sell

4/100

Velocity score

Future outlook

68.4

Price growth score

B
High

Development pressure

Low

New supply risk

Strong gentrification momentumHigh investment qualityExcellent transport access

Infrastructure pipeline

Infrastructure score39/100
Bakerloo Extension route3,332m
Crossrail 2 route40m

Demographics

16 Jun

Population, deprivation and income

Decile 4/10

More deprived than average

Index of Multiple Deprivation

More deprived than average

Rank: 10,871 nationally

1,585

Est. population

6,367/km²

51%

Employed

52%

Degree educated

£41,400

Median income

4.1%

Claimant rate

Inner cityMedium densityMixed

32

Community stability

Age profile

16%
27%
22%
16%
20%
Under 1816%
18–3427%
35–4922%
50–6416%
65+20%

Tenure

36%
41%
Own outright13%
Own (mortgage)10%
Private rent36%
Social rent41%
Rent free0%

Ethnicity

33%
25%
17%
White British34%
White Other25%
Asian17%
Black6%
Mixed7%
Other12%

Employment & lifestyle

Managerial / professional42%
Routine / semi-routine14%
No car household71%
Unemployed4%
No qualifications18%

Housing tenure (Census 2021)

Social rent41%
Private rent36%

vs. London

Income vs London-1.4%

Planning

Conservation areas and development

Conservation area
No
Article 4 area
Yes
Listed buildings (800m)
149
Live planning apps (800m)
25
Development activity
high
Residential apps (800m)
0
Commercial apps (800m)
1
Major developments (800m)
0
Planning apps (12 months)
100
Planning apps (3 years)
76
Local approval rate
78%
Borough approval rate
85%
Opportunity area
No
Central activities zone
Yes
CIL rate (residential)
£500/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
2

Housing pipeline (800m)

Homes approved
0
Under construction
0
Completed (3yr)
3
Largest scheme
323 homes · Grosvenor Waterside P2 (Former Depot Site), Grosvenor Waterside P2 (Former Depot Site), Gatliff Road, SW1W 8QN
Pipeline pressure
NONE

Named schemes (500m)

Grosvenor Waterside P2 (Former Depot Site), Grosvenor Waterside P2 (Former Depot Site), Gatliff Road, SW1W 8QN323 homes
completed
Bramah House (Building C), Grosvenor Waterside P2, Bramah House (Building C), Grosvenor Waterside P2, Grosvenor Road, SW1V 4BE299 homes
completed
Grosvenor Waterside (Former Depot), Grosvenor Waterside (Former Depot), Gatliff Road, SW1W 8QN137 homes
completed
199-203, 199-203, BUCKINGHAM PALACE ROAD, SW194 homes
completed
Grosvenor Waterside, (Former Depot) Ph1, Grosvenor Waterside, (Former Depot) Ph1, Gatliff Road, SW1W 8QN85 homes
completed

Politics

Local councillors and MP

Ward majority
Conservative
Ward majority vote
15.7%
Ward turnout
39%
Election year
2026
MP
Rachel Blake (Labour (Co-op))
MP majority
2,708
Constituency
Cities of London and Westminster

Councillors

Jim GlenConservative
Ed Pitt FordConservative
Mohamed ElmiConservative

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Key facts for SW1V 4JG

Full postcodeSW1V 4JG
Postcode districtSW1V
BoroughLondon Borough of Westminster
WardPimlico North
Latitude51.490481
Longitude-0.147418
Parliamentary constituencyCities of London and Westminster
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
DATA.POLICE.UK
GOV.UK
TfL
Transport
for London
NHS
Digital
Companies
House
Royal
Mail
Food Standards
Agency
Ofcom
Met
Office
Ordnance
Survey