Brompton & Hans Town · Kensington and Chelsea · Chelsea and Fulham constituency · 51.49811, -0.16932

SW3 2AD— Brompton & Hans Town, Kensington and Chelsea

Location and area intelligence for SW3 2AD, Brompton & Hans Town, Kensington and Chelsea

High-connectivity investment target

 

Schools 100%Safety 25/100Transport 58/100~4% yield · indicativeOnly 1 sales — thin data⚠ Knotweed sites nearby

Best for: Most buyers

Compare areas

Strong, well-rated schools set this area apart

Liveability
66
Safety
25
Schools
90
Transport
58
Environment
83
Investment
53

The bottom line

SW3 2AD offers exceptional schools (100% Good/Outstanding), fast broadband and a green environment — strong value for Most buyers who can accept its trade-offs.

The catch: 1 Japanese knotweed site within 400m — may affect mortgage applications.

Less suited to Families.

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Location

SW3 2AD

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Inner city
MediumYoung professionals
Buyer fit: ExcellentInvestment outlook: NeutralRisk: Low

London Benchmarks

vs London income+24.0% vs London avg
vs London crime+470.0% vs London avg

Deep-dive guides for SW3 2AD

🛡️Crime & SafetyCrime rate, trends & breakdown by type🎓SchoolsOfsted ratings, exam scores & distances🏠Rental MarketAverage rents, demand & void risk

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Postcode Personality

🚇 Well-Connected🎓 School Smart🌿 Green Lung⚠️ High crime🍕 Buzzing

“High-connectivity investment target”

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How SW3 2AD has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

90

Education score

Excellent for families
★ Top school within 1km
—

Primary

Marlborough Primary School

Not yet inspected · Inspected Sept 2024 · 8 min walk

KS2: 106.5

★★

Secondary

St. Thomas More Language College

Good · Inspected May 2022 · 10 min walk

100% of local schools rated Good or Outstanding · based on 21 schools within 1.5km

Top 10% — exceptional provision

Childcare

Childcare

Chelsea Open Air Nursery School

Not inspected · 18 min walk

4 primaries · 1 secondaries · 0 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

High crime

370.4 incidents per 1,000 residents

Among London's highest crime areas
↑ Rising 2418.8%

+227% vs borough

Note: high crime per resident is typical of central London postcodes — daytime population is often 5–10× the resident count.

Crime by type

Other38%
Violence & sexual offences15%
Vehicle crime14%
Anti-social behaviour11%
Theft11%
Robbery5%
Burglary3%
Drug offences3%

Road safety

99

Road safety score

1

Accidents (5yr)

5

Serious within 200m

LOW pedestrian risk1 pedestrian casualties (5yr)

Fire risk

LOW

Risk band

0

Incidents (1yr)

0

Incidents (5yr)

Nearest station: Chelsea Fire Station · 1.2km

Crime is +470% above London average

Property

2 Jul

Prices, sales volume and market trends

Insufficient sales data

Only 1 sale recorded in the last 24 months — too few for a reliable median price. Price figures have been withheld to avoid misleading comparisons.

SW3 district median

£860,000

Based on 54 sales from postcodes with sufficient data

Price history

Sales (24 months)1
New build0.0%
Price per m²£2,623/m²
Price per ft²£244/ft²
Avg floor area214.8 m²

EPC breakdown

B
1%
C
6%
D
10%
E
6%
F
3%
G
1%

Based on 27 properties · Confidence: medium

Street mix

Terraced 34%Flat 60%Other 6%

LHA rates — Inner West London

Shared room£760/mo
1 bedroom£1350/mo
2 bedrooms£1625/mo
3 bedrooms£2050/mo
4 bedrooms£2550/mo

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

Low

Market activity

100d

Days to sell

Energy & construction

Solar yield858 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium
Rebuild cost estimate£537,000
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Construction erabefore 1900
WallsSolid brick, as built, no insulation (assumed)
Roof(another dwelling above)
Heating fuelmains gas (not community)
GlazingSingle glazed
Council tax band Band GAnnual charge £2,040
Price growth potentialHigh

Market History

Price trajectory, velocity and distribution

Price Trajectory

1995–2025 · CAGR

+4.1%

Total change

+234%

Market Activity

Price Velocity & Acceleration

Current Velocity

-82.0%

per year

Acceleration

-12.14

change in velocity

Market State

Downturn

Velocity (%)Acceleration

Price Distribution

P25: £125k–£150k · P75: £450k–£500k · 29 sales

Property Type Mix

Total: 29 sales

Terraced31%
Flat/maisonette69%

By decade

1990s

2000s

2010s

2020s

Market Cycle

BullCooling bullRisingSteadyRecoveryCorrectionBear

Market Eras

EraPeriodStart priceEnd priceChangeAvg sales/yr
Late-1990s boom1995–2000£148k£120k-18.9%2.2
Post-dot-com plateau2002–2002£318k£318k+0%2
Pre-crash peak2006–2006£619k£619k+0%2
GFC & correction2012–2012£975k£975k+0%1
Help-to-Buy recovery2013–2014£2.30m£1.49m-35%2.5
Brexit uncertainty2018–2019£2.24m£9.80m+338%2
Pandemic surge2020–2021£12.16m£6.40m-47.4%1.5
Rate-rise correction2022–2022£9.13m£9.13m+0%2
Current market2024–2025£2.75m£495k-82%1

Price Trajectory by Type

Flat/maisonette

Per-type alpha vs district

Best performer

Flat/maisonette

+-0.4% alpha

Flat/maisonette-0.4% α
Local
7%
District
7.4%

CAGR over 19yr data window. Alpha = local CAGR − district CAGR.

Buyer vs Seller Score

Composite market conditions index 0–100

100out of 100SellerBuyer

Market condition

Strong Buyer's Market

Favours buyers

Higher score = better conditions for buyers

Score breakdown

Price Velocity100
Trend Position100

Transport

1 Jul

Public transport accessibility and links

PTAL 4

Good

1a
1b
2
3
4
5
6a
6b
Above London average
South Kensington Underground StationCircle line
6.1 min walk
London Paddington→ Paddington
0 min

Nearby stations

South Kensington Underground StationPiccadilly · Circle
7 min walk
Gloucester Road Underground StationCircle · District
13 min walk
Sloane Square Underground StationDistrict · Circle
14 min walk
Hyde Park Corner Underground StationPiccadilly
16 min walk
Lancaster Gate Underground StationCentral
20 min walk
No bus stops within 400m

57

Walkability score

343

Footpaths (500m)

31

Santander docks (800m)

0.1 km

Nearest cycle dock

Central London commute times

London Bridge35 min ≈
Victoria ★22 min
Waterloo37 min ↓
Canary Wharf45 min ≈
City40 min ↑

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Find areas within a set commute time of your workplace →

Parking & EV

Car parks, spaces and charging points

10

Car parks (800m)

8

EV chargers (800m)

Total spaces (800m)320
Nearest car park475m
Santander docks (800m)31
Nearest cycle dock0.1 km

Nearby car parks

🅿️
NCP London Pavilion Road300 spaces· yes
616m
🅿️
Serpentine Car Park· yes
788m

Connectivity

Broadband and mobile coverage

50%

Full fibre

50%

Gigabit

100%

5G outdoor

100%

4G outdoor

Mobile operators

EEO2VodafoneThree
Avg download speed260 Mbps
Median download30 Mbps
Superfast coverage50%
All operators 5G92%

Broadband providers

BTSkyTalkTalkVodafoneVirgin Media

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterMEDIUM
Medium
Air qualityLOW
NO₂: 28.0 µg/m³ · PM2.5: 16.0 µg/m³
Better than 78% of London
NoiseLOW
none
Quieter than 70% of London
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCCZ: 1.3 km away✗ Not Green Belt✗ Not AONB100% green spaceTree canopy: 13%
More green space than 99% of London

Nearest SSSI: Barn Elms Wetland Centre SSSI — 4.8 km

Energy

Solar: 858 kWh/kWp/yrHeat pump: SuitableEPC upgrade: Medium

Ground stability

Geology: SAND AND GRAVEL

Subsidence risk: Low

Shrink-swell: Low

Running sand risk: Medium

Landslide records (2km): None recorded

Insurance risk

Standard

Cost band

Low

Flood risk

Low

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,526 hrs/yr

Sunshine

601 mm/yr

Rainfall

22.8°C

Summer avg

3.1°C

Winter avg

Solar yield857.9 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

IMPERIAL COLLEGE HEALTH CENTRE

40 PRINCES GARDENS, SW7 1LY

2 min walk

68%

Recommend GP

68%

Overall GP experience

3

GPs within 1km

15

Dentists within 1km

5

Care homes (1km)

Nearest hospitalThe Royal Marsden Hospital · 868 m
Nearest A&EUNIVERSITY COLLEGE LONDON HOSPITALS NHS FOUNDATION TRUST · 3.8 km
A&E 4hr targetNHS target: 95% · London avg: ~68%79.1%

Amenities

Shops, restaurants, parks and more

103

Parks (1km)

78

Restaurants (800m)

43

Cafes (800m)

2

Pubs (400m)

5

Pharmacies (800m)

5

Gyms (1km)

16

Sports (1km)

3

Convenience

Nearest supermarketHere Organic Warehouse · 1.1 km
8 tennis courts1 swimming pools2 sports halls

Nightlife (500m)

0

Nightclubs

2

Late-night venues

D
1,168 licensed premises in borough732 late-night refreshment licencesHome Office 2023/24

1

Libraries (1km)

4

Cinemas (2km)

546m

Post office

Nearby shops

Lord's Food & Wine154 m
Knights262 m
Essentials273 m
Paul312 m

Nearby cafes

360 Lounge147 m
Café Vienna156 m
EL&N159 m
Chaiiwala162 m

Nearby restaurants

My & Sanne147 m
The Good Earth152 m
Hawksmoor180 m
Shezan194 m

Nearby pubs

The Bunch Of Grapes166 m
Eastside214 m
The Enterprise388 m
Brompton Cross407 m

Nearby gyms

Eqvvs Training141 m
Ethos Gym362 m
Vita Pilates529 m
KX Gym Health Club563 m

Nearby pharmacies

Life Pharmacy148 m
Alnoor Pharmacy191 m
Hayatt Pharmacy214 m
Zen Pharmacy & Clinic273 m

Nearby health

Knightsbridge Orthodontics162 m
Imperial College Health Centre205 m
Imperial College Dentist235 m
Knightsbridge Dental Care243 m
Food hygiene (5-star)81% of 231

Business

Local businesses registered here

Active businesses
2
New (last 12 months)
1
Dissolved (last 12 months)
0
Industry diversity
2
3yr survival rate
100.0%
Right-to-buy sales (5yr)
45

High street

A

High street health

Registered businesses

CUMULO MUSIC RIGHTS LIMITED
EVERBOND CONSTRUCTION LTD

Investment

Investment grade, yield and market outlook

53

Investment score

Moderate

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Avg monthly rent
£2,557London avg: £1,950/mo
Gross yield
3.6% (average)London avg: 3.8%Above average yield
Gentrification score43/100
Right-to-buy sales (5yr)Owner-occupier growth signal45
Sales last 12 months1

Rental market

Very High

Demand

Very Low

Void risk

Young professional

Tenant profile

+11.2%

Rent growth (1yr)

Market liquidity

Low

Market activity

100d

Est. days to sell

8/100

Velocity score

Future outlook

70.7

Price growth score

B
High

Development pressure

Low

New supply risk

Strong gentrification momentumHigh investment qualityExcellent transport access

Infrastructure pipeline

Infrastructure score25/100
Bakerloo Extension route4,806m
Crossrail 2 route1,702m

Demographics

16 Jun

Population, deprivation and income

Decile 7/10

Less deprived than average

Index of Multiple Deprivation

Less deprived than average

Rank: 21,852 nationally

1,088

Est. population

5,650/km²

56%

Employed

74%

Degree educated

£52,100

Median income

1.8%

Claimant rate

Inner cityMedium densityYoung professionals

28

Community stability

Age profile

17%
23%
26%
22%
Under 1817%
18–3423%
35–4926%
50–6422%
65+12%

Tenure

23%
55%
Own outright23%
Own (mortgage)12%
Private rent55%
Social rent9%
Shared ownership0%
Rent free0%

Ethnicity

31%
39%
White British31%
White Other39%
Asian12%
Black3%
Mixed7%
Other8%

Employment & lifestyle

Managerial / professional57%
Routine / semi-routine5%
No car household56%
Unemployed4%
No qualifications7%

Housing tenure (Census 2021)

Private rent55%
Social rent9%

vs. London

Income vs London+24.0%

Planning

Conservation areas and development

Conservation area
Yes
Article 4 area
Yes
Listed buildings (800m)
250
Live planning apps (800m)
25
Development activity
high
Residential apps (800m)
1
Commercial apps (800m)
1
Major developments (800m)
0
Planning apps (12 months)
35
Planning apps (3 years)
19
Local approval rate
83%
Borough approval rate
88%
Opportunity area
No
CIL rate (residential)
£450/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
1

Housing pipeline (800m)

Homes approved
0
Under construction
0
Completed (3yr)
25
Largest scheme
204 homes · The Knightsbridge, 195-199, The Knightsbridge, 195-199, KNIGHTSBRIDGE, SW7 1RE
Pipeline pressure
NONE

Named schemes (500m)

MONTPELIER HOUSE, 14-18, MONTPELIER HOUSE, 14-18, MONTPELIER STREET, SW7 1EZ18 homes
completed
46, 46, Princes Gardens, SW7 2PE15 homes
completed
19,21,23, 19,21,23, EGERTON GARDENS, SW315 homes
completed
179-181, 179-181, BROMPTON ROAD, BEAUCHAMP PLACE (1-1A), SW312 homes
completed
158-166, 158-166, Brompton Road, 35 Cheval Place, SW3 1HW12 homes
completed

Politics

Local councillors and MP

Ward majority
Conservative
Ward majority vote
22.3%
Ward turnout
29%
Election year
2022
MP
Ben Coleman (Labour)
MP majority
2,903
Constituency
Kensington and Bayswater

Councillors

Walaa IdrisConservative
Sof McVeighConservative
Mary Caroline WealeConservative

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Key facts for SW3 2AD

Full postcodeSW3 2AD
Postcode districtSW3
BoroughLondon Borough of Kensington and Chelsea
WardBrompton & Hans Town
Latitude51.498109
Longitude-0.169324
Parliamentary constituencyChelsea and Fulham
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
DATA.POLICE.UK
GOV.UK
TfL
Transport
for London
NHS
Digital
Companies
House
Royal
Mail
Food Standards
Agency
Ofcom
Met
Office
Ordnance
Survey