Brompton & Hans Town · Kensington and Chelsea · Chelsea and Fulham constituency · 51.49356, -0.16724

SW3 3AD— Brompton & Hans Town, Kensington and Chelsea

Location and area intelligence for SW3 3AD, Brompton & Hans Town, Kensington and Chelsea

High-connectivity investment target

 

Top 10% LondonSchools 100%Safety 70/100Transport 60/100~4% yield · indicativeOnly 1 sales — thin data⚠ Knotweed sites nearby

Best for: Families

Compare areas

Strong, well-rated schools set this area apart

Liveability
73
Safety
70
Schools
90
Transport
60
Environment
59
Investment
52

The bottom line

SW3 3AD offers exceptional schools (100% Good/Outstanding), low crime and fast broadband — strong value for Families who can accept its trade-offs.

The catch: 2 Japanese knotweed sites within 400m — may affect mortgage applications.

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Location

SW3 3AD

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Inner city
HighYoung professionals
Buyer fit: ExcellentInvestment outlook: NeutralRisk: Low

London Benchmarks

vs London income+24.0% vs London avg
vs London crime+99.0% vs London avg

Deep-dive guides for SW3 3AD

🛡️Crime & SafetyCrime rate, trends & breakdown by type🎓SchoolsOfsted ratings, exam scores & distances🏠Rental MarketAverage rents, demand & void risk

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Postcode Personality

🚇 Well-Connected🎓 School Smart🔒 Very Safe🍕 Buzzing

“High-connectivity investment target”

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How SW3 3AD has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

90

Education score

Excellent for families
★ Top school within 1km
—

Primary

Marlborough Primary School

Not yet inspected · Inspected Sept 2024 · 2 min walk

KS2: 106.5

★★

Secondary

St. Thomas More Language College

Good · Inspected May 2022 · 5 min walk

100% of local schools rated Good or Outstanding · based on 25 schools within 1.5km

Top 10% — exceptional provision

Childcare

Childcare

Chelsea Open Air Nursery School

Not inspected · 12 min walk

6 primaries · 1 secondaries · 1 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

Low crime

129.4 incidents per 1,000 residents

Among London's highest crime areas
→ Stable

+14% vs borough

Crime by type

Other23%
Violence & sexual offences23%
Vehicle crime16%
Anti-social behaviour14%
Theft12%
Burglary7%
Robbery4%
Drug offences1%

Road safety

100

Road safety score

0

Accidents (5yr)

5

Serious within 200m

Fire risk

LOW

Risk band

0

Incidents (1yr)

8

Incidents (5yr)

Nearest station: Chelsea Fire Station · 737m

Crime is +99% above London average

Property

2 Jul

Prices, sales volume and market trends

Insufficient sales data

Only 1 sale recorded in the last 24 months — too few for a reliable median price. Price figures have been withheld to avoid misleading comparisons.

SW3 district median

£860,000

Based on 54 sales from postcodes with sufficient data

Price history

Sales (24 months)1
New build0.0%
Price per m²£8,834/m²
Price per ft²£821/ft²
Avg floor area118.6 m²

EPC breakdown

D
4%
E
1%

Based on 5 properties · Confidence: low

Street mix

Terraced 50%Flat 38%Other 13%

LHA rates — Inner West London

Shared room£760/mo
1 bedroom£1350/mo
2 bedrooms£1625/mo
3 bedrooms£2050/mo
4 bedrooms£2550/mo

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

Low

Market activity

100d

Days to sell

Energy & construction

Solar yield858 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium
Rebuild cost estimate£296,500
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Construction era1900-1929
WallsSolid brick, as built, no insulation (assumed)
RoofFlat, no insulation (assumed)
Heating fuelmains gas (not community)
GlazingPartial double glazing
Council tax band Band GAnnual charge £2,040
Price growth potentialHigh

Market History

Price trajectory, velocity and distribution

Price Trajectory

1995–2025 · CAGR

+4.7%

Total change

+292%

Market Activity

Price Velocity & Acceleration

Current Velocity

-13.0%

per year

Acceleration

-34.09

change in velocity

Market State

Downturn

Velocity (%)Acceleration

Price Distribution

P25: £250k–£300k · P75: £700k+ · 7 sales

Property Type Mix

Total: 7 sales

Terraced57.1%
Flat/maisonette42.9%

By decade

1990s

2000s

2020s

Market Cycle

BullCooling bullRisingSteadyRecoveryCorrectionBear

Market Eras

EraPeriodStart priceEnd priceChangeAvg sales/yr
Late-1990s boom1995–1995£255k£255k+0%1
Post-dot-com plateau2002–2002£733k£733k+0%2
Pre-crash peak2006–2006£920k£920k+0%1
GFC & correction2009–2009£950k£950k+0%1
Rate-rise correction2023–2023£1.15m£1.15m+0%1
Current market2025–2025£1.00m£1.00m+0%1

Buyer vs Seller Score

Composite market conditions index 0–100

100out of 100SellerBuyer

Market condition

Strong Buyer's Market

Favours buyers

Higher score = better conditions for buyers

Score breakdown

Price Velocity100
Trend Position100

Transport

1 Jul

Public transport accessibility and links

PTAL 4

Good

1a
1b
2
3
4
5
6a
6b
Above London average
South Kensington Underground StationCircle line
4.8 min walk
London Victoria→ Victoria
0 min

Nearby stations

South Kensington Underground StationPiccadilly · Circle
6 min walk
Sloane Square Underground StationCircle · District
10 min walk
Gloucester Road Underground StationDistrict · Circle
13 min walk
Hyde Park Corner Underground StationPiccadilly
18 min walk
London VictoriaNational Rail
20 min walk
No bus stops within 400m

68

Walkability score

530

Footpaths (500m)

28

Santander docks (800m)

0.1 km

Nearest cycle dock

Central London commute times

London Bridge35 min ≈
Victoria ★22 min
Waterloo37 min ↓
Canary Wharf45 min ≈
City40 min ↑

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Find areas within a set commute time of your workplace →

Parking & EV

Car parks, spaces and charging points

14

Car parks (800m)

11

EV chargers (800m)

Nearest car park171m
Santander docks (800m)28
Nearest cycle dock0.1 km

Nearby car parks

🅿️
Sydney Street car park· yes
653m

Connectivity

Broadband and mobile coverage

75%

Full fibre

75%

Gigabit

100%

5G outdoor

100%

4G outdoor

Mobile operators

EEO2VodafoneThree
Avg download speed380 Mbps
Median download400 Mbps
Superfast coverage75%
All operators 5G92%

Broadband providers

BTSkyTalkTalkVodafoneVirgin Media

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterNONE
No assessed surface water flood risk
Air qualityLOW
NO₂: 26.0 µg/m³ · PM2.5: 8.0 µg/m³
Better than 81% of London
NoiseLOW
none
Quieter than 70% of London
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCCZ: 1.4 km away✗ Not Green Belt✗ Not AONB12% green spaceTree canopy: 10%
Above average green space

Nearest SSSI: Barn Elms Wetland Centre SSSI — 4.7 km

Energy

Solar: 858 kWh/kWp/yrHeat pump: SuitableEPC upgrade: Medium

Ground stability

Geology: SAND AND GRAVEL

Subsidence risk: Low

Shrink-swell: Low

Running sand risk: Medium

Landslide records (2km): None recorded

Insurance risk

Standard

Cost band

Low

Flood risk

Low

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,526 hrs/yr

Sunshine

601 mm/yr

Rainfall

22.8°C

Summer avg

3.1°C

Winter avg

Solar yield857.9 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

HEALTH PARTNERS AT VIOLET MELCHETT

30 FLOOD WALK, SW3 5RR

9 min walk

85%

Recommend GP

85%

Overall GP experience

5

GPs within 1km

23

Dentists within 1km

Nearest hospitalThe Royal Marsden Hospital · 496 m
Nearest A&EUNIVERSITY COLLEGE LONDON HOSPITALS NHS FOUNDATION TRUST · 4.1 km
A&E 4hr targetNHS target: 95% · London avg: ~68%79.1%

Amenities

Shops, restaurants, parks and more

105

Parks (1km)

89

Restaurants (800m)

38

Cafes (800m)

7

Pubs (400m)

8

Pharmacies (800m)

5

Gyms (1km)

9

Sports (1km)

7

Convenience

Nearest supermarketWhole Foods Market · 492 m
2 tennis courts2 swimming pools

Nightlife (500m)

0

Nightclubs

7

Late-night venues

C
1,168 licensed premises in borough732 late-night refreshment licencesHome Office 2023/24

1

Libraries (1km)

4

Cinemas (2km)

471m

Post office

Nearby shops

Jago Butchers279 m
Haynes Hanson & Clark284 m
La Picena304 m
Andreas311 m

Nearby cafes

Cafe Muse79 m
Jak's Cafe107 m
Volonté117 m
Greenspeares249 m

Nearby restaurants

Volta Do Mar9 m
Mozzasando11 m
Daphne's45 m
Zefi64 m

Nearby pubs

Eclipse60 m
The Admiral Codrington75 m
Jak's Bars86 m
Barts103 m

Nearby gyms

Vita Pilates15 m
KX Gym Health Club38 m
Core Flex Pilates353 m
Eqvvs Training532 m

Nearby pharmacies

Chelsea Green Pharmacy318 m
Life Pharmacy421 m
Zen Pharmacy & Clinic484 m
Hayatt Pharmacy508 m

Nearby health

Eudelo Skin Experience Centre76 m
Kensington International Clinic308 m
Thurloe Street Dental408 m
South Kensington GP Clinic424 m
Food hygiene (5-star)81% of 262

Business

Local businesses registered here

Active businesses
1
New (last 12 months)
0
Dissolved (last 12 months)
0
Industry diversity
1
3yr survival rate
100.0%
Right-to-buy sales (5yr)
45

High street

A

High street health

Registered businesses

DRAYCOTT HOSPITALITY LTD

Investment

Investment grade, yield and market outlook

52

Investment score

Moderate

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Avg monthly rent
£2,557London avg: £1,950/mo
Gross yield
3.6% (average)London avg: 3.8%Above average yield
Gentrification score42/100
Right-to-buy sales (5yr)Owner-occupier growth signal45
Sales last 12 months1

Rental market

Very High

Demand

Very Low

Void risk

Young professional

Tenant profile

+11.2%

Rent growth (1yr)

Market liquidity

Low

Market activity

100d

Est. days to sell

8/100

Velocity score

Future outlook

67.1

Price growth score

B
High

Development pressure

Low

New supply risk

Strong gentrification momentumExcellent transport access

Infrastructure pipeline

Infrastructure score25/100
Bakerloo Extension route4,662m
Crossrail 2 route1,339m

Demographics

16 Jun

Population, deprivation and income

Decile 7/10

Less deprived than average

Index of Multiple Deprivation

Less deprived than average

Rank: 23,591 nationally

1,144

Est. population

9,882/km²

59%

Employed

69%

Degree educated

£52,100

Median income

2.0%

Claimant rate

Inner cityHigh densityYoung professionals

32

Community stability

Age profile

19%
24%
21%
20%
15%
Under 1819%
18–3424%
35–4921%
50–6420%
65+15%

Tenure

29%
14%
52%
Own outright29%
Own (mortgage)14%
Private rent52%
Social rent4%
Shared ownership0%

Ethnicity

44%
38%
White British44%
White Other38%
Asian8%
Black2%
Mixed5%
Other4%

Employment & lifestyle

Managerial / professional61%
Routine / semi-routine6%
No car household44%
Unemployed3%
No qualifications7%

Housing tenure (Census 2021)

Private rent52%
Social rent4%

vs. London

Income vs London+24.0%

Planning

Conservation areas and development

Conservation area
No
Article 4 area
Yes
Listed buildings (800m)
258
Live planning apps (800m)
18
Development activity
high
Residential apps (800m)
2
Commercial apps (800m)
0
Major developments (800m)
0
Planning apps (12 months)
25
Planning apps (3 years)
10
Local approval rate
84%
Borough approval rate
88%
Opportunity area
No
CIL rate (residential)
£450/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
2

Housing pipeline (800m)

Homes approved
0
Under construction
0
Completed (3yr)
101
Largest scheme
130 homes · WRAY HOUSE, WRAY HOUSE, ELYSTAN STREET, SW3
Pipeline pressure
NONE

Named schemes (500m)

WRAY HOUSE, WRAY HOUSE, ELYSTAN STREET, SW3130 homes
completed
Sutton Dwellings, William Sutton Estate, LONDON, SW381 homes
completed
Clearings, Clearings, Draycott Avenue, Denyer Street Warehouse and Depot, SW3 2NA78 homes
completed
60, 60, Sloane Avenue, SW3 3DD49 homes
completed
NETTLEDEN HOUSE, SUTTON ESTATE, NETTLEDEN HOUSE, SUTTON ESTATE, CALE STREET, SW332 homes
completed

Politics

Local councillors and MP

Ward majority
Conservative
Ward majority vote
22.3%
Ward turnout
29%
Election year
2022
MP
Ben Coleman (Labour)
MP majority
2,903
Constituency
Kensington and Bayswater

Councillors

Walaa IdrisConservative
Sof McVeighConservative
Mary Caroline WealeConservative

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Key facts for SW3 3AD

Full postcodeSW3 3AD
Postcode districtSW3
BoroughLondon Borough of Kensington and Chelsea
WardBrompton & Hans Town
Latitude51.493562
Longitude-0.167245
Parliamentary constituencyChelsea and Fulham
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
DATA.POLICE.UK
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TfL
Transport
for London
NHS
Digital
Companies
House
Royal
Mail
Food Standards
Agency
Ofcom
Met
Office
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