Knightsbridge & Belgravia · Westminster · Cities of London and Westminster constituency · 51.49892, -0.17053

SW7 1AD— Knightsbridge & Belgravia, Westminster

Location and area intelligence for SW7 1AD, Knightsbridge & Belgravia, Westminster

City living at its best

 

Bottom 25% LondonSchools 100%Safety 34/100Transport 62/100~3% yield · indicativeOnly 1 sales — thin data⚠ Knotweed sites nearby

Best for: Most buyers

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Strong, well-rated schools set this area apart

Liveability
71
Safety
34
Schools
90
Transport
62
Environment
83
Investment
50

The bottom line

SW7 1AD offers exceptional schools (100% Good/Outstanding), fast broadband and a green environment — strong value for Most buyers who can accept its trade-offs.

The catch: 1 Japanese knotweed site within 400m — may affect mortgage applications.

Less suited to Families.

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Location

SW7 1AD

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Inner city
LowEstablished mixed
Buyer fit: ExcellentInvestment outlook: NeutralRisk: Low

London Benchmarks

vs London income-22.4% vs London avg
vs London crime+378.0% vs London avg

Deep-dive guides for SW7 1AD

🛡️Crime & SafetyCrime rate, trends & breakdown by type🎓SchoolsOfsted ratings, exam scores & distances🏠Rental MarketAverage rents, demand & void risk

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Postcode Personality

🚇 Well-Connected🎓 School Smart🌿 Green Lung⚠️ High crime🍕 Buzzing

“City living at its best”

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How SW7 1AD has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

90

Education score

Excellent for families
★ Top school within 1km
—

Primary

Marlborough Primary School

Not yet inspected · Inspected Sept 2024 · 9 min walk

KS2: 106.5

★★

Secondary

St. Thomas More Language College

Good · Inspected May 2022 · 11 min walk

100% of local schools rated Good or Outstanding · based on 21 schools within 1.5km

Top 10% — exceptional provision

Childcare

Childcare

Chelsea Open Air Nursery School

Not inspected · 19 min walk

4 primaries · 1 secondaries · 0 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

High crime

310.8 incidents per 1,000 residents

Among London's highest crime areas
↑ Rising 740.0%

-29% vs borough

Note: this postcode is in the Central Activities Zone — London's business and visitor core. Crime is counted per resident, but the daytime and visitor population here is many times the resident count, so these figures reflect footfall, not residential risk.

Crime by type

Other36%
Violence & sexual offences16%
Theft14%
Vehicle crime12%
Anti-social behaviour11%
Burglary4%
Robbery4%
Drug offences4%

Stop & search

0.4

per 1,000 residents

→ Stable

trend

Road safety

100

Road safety score

0

Accidents (5yr)

Fire risk

LOW

Risk band

0

Incidents (1yr)

0

Incidents (5yr)

Nearest station: Chelsea Fire Station · 1.3km

Crime is +378% above London average

Property

2 Jul

Prices, sales volume and market trends

Insufficient sales data

Only 1 sale recorded in the last 24 months — too few for a reliable median price. Price figures have been withheld to avoid misleading comparisons.

SW7 district median

£947,500

Based on 98 sales from postcodes with sufficient data

Price history

Sales (24 months)1
New build0.0%
Price per m²£10,784/m²
Price per ft²£1,002/ft²
Avg floor area137.9 m²

EPC breakdown

B
1%
C
8%
D
8%

Based on 17 properties · Confidence: medium

Street mix

Flat 96%Other 4%

LHA rates — Inner North London

Shared room£708/mo
1 bedroom£1440/mo
2 bedrooms£1794/mo
3 bedrooms£2160/mo
4 bedrooms£3060/mo

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

Low

Market activity

100d

Days to sell

Energy & construction

Solar yield858 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium
Rebuild cost estimate£344,750
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Construction erabefore 1900
WallsSolid brick, as built, no insulation (assumed)
Roof(another dwelling above)
Heating fuelmains gas (not community)
GlazingSingle glazed
Council tax band Band HAnnual charge £1,812
Price growth potentialHigh

Market History

Price trajectory, velocity and distribution

Price Trajectory

1996–2024 · CAGR

+8.1%

Total change

+780%

Market Activity

Price Velocity & Acceleration

Current Velocity

-12.0%

per year

Acceleration

+4.67

change in velocity

Market State

Downturn

Velocity (%)Acceleration

Price Distribution

P25: £75k–£100k · P75: £200k–£250k · 52 sales

Property Type Mix

Total: 52 sales

Flat/maisonette100%

By decade

1990s

2000s

2010s

2020s

Market Cycle

BullCooling bullRisingSteadyRecoveryCorrectionBear

Market Eras

EraPeriodStart priceEnd priceChangeAvg sales/yr
Late-1990s boom1996–2000£150k£250k+66.7%6
Post-dot-com plateau2001–2004£325k£443k+36.2%2.5
Pre-crash peak2005–2006£650k£374k-42.5%2.5
GFC & correction2008–2012£828k£1.73m+108.3%2.7
Help-to-Buy recovery2013–2013£950k£950k+0%1
Brexit uncertainty2018–2018£2.20m£2.20m+0%1
Rate-rise correction2022–2023£1.80m£1.50m-16.7%1
Current market2024–2024£1.32m£1.32m+0%1

Price Trajectory by Type

Flat/maisonette

Per-type alpha vs district

Best performer

Flat/maisonette

+3.6% alpha

Flat/maisonette+3.6% α
Local
13.7%
District
10.1%

CAGR over 11yr data window. Alpha = local CAGR − district CAGR.

Buyer vs Seller Score

Composite market conditions index 0–100

69out of 100SellerBuyer

Market condition

Buyer's Market

Favours buyers

Higher score = better conditions for buyers

Score breakdown

Price Velocity100
Sales Volume75
Seasonal Timing0
Trend Position100

Transport

1 Jul

Public transport accessibility and links

PTAL 4

Good

1a
1b
2
3
4
5
6a
6b
Above London average
South Kensington Underground StationCircle line
6.7 min walk
London Paddington→ Paddington
0 min

Nearby stations

South Kensington Underground StationPiccadilly · Circle
7 min walk
Gloucester Road Underground StationCircle · District
12 min walk
Sloane Square Underground StationDistrict · Circle
15 min walk
Hyde Park Corner Underground StationPiccadilly
17 min walk
Lancaster Gate Underground StationCentral
18 min walk
No bus stops within 400m

55

Walkability score

294

Footpaths (500m)

25

Santander docks (800m)

0.2 km

Nearest cycle dock

Central London commute times

London Bridge28 min ↓
Victoria ★15 min
Waterloo30 min ↓
Canary Wharf38 min ↓
City33 min ↓

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Find areas within a set commute time of your workplace →

Parking & EV

Car parks, spaces and charging points

10

Car parks (800m)

7

EV chargers (800m)

Total spaces (800m)320
Nearest car park355m
Santander docks (800m)25
Nearest cycle dock0.2 km

Nearby car parks

🅿️
NCP London Pavilion Road300 spaces· yes
679m
🅿️
Serpentine Car Park· yes
680m

Connectivity

Broadband and mobile coverage

100%

Full fibre

100%

Gigabit

100%

5G outdoor

100%

4G outdoor

Mobile operators

EEO2VodafoneThree
Avg download speed500 Mbps
Median download450 Mbps
Superfast coverage100%
All operators 5G97%

Broadband providers

BTSkyTalkTalkVodafoneVirgin Media

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterLOW
Low
Air qualityLOW
NO₂: 28.0 µg/m³ · PM2.5: 16.0 µg/m³
Better than 78% of London
NoiseLOW
none
Quieter than 70% of London
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCCZ: 1.4 km away✗ Not Green Belt✗ Not AONB100% green spaceTree canopy: 10%
More green space than 99% of London

Nearest SSSI: Barn Elms Wetland Centre SSSI — 4.7 km

Energy

Solar: 858 kWh/kWp/yrHeat pump: SuitableEPC upgrade: Medium

Ground stability

Geology: SAND AND GRAVEL

Subsidence risk: Low

Shrink-swell: Low

Running sand risk: Medium

Landslide records (2km): None recorded

Insurance risk

Standard

Cost band

Low

Flood risk

Low

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,526 hrs/yr

Sunshine

601 mm/yr

Rainfall

22.8°C

Summer avg

3.1°C

Winter avg

Solar yield857.9 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

IMPERIAL COLLEGE HEALTH CENTRE

40 PRINCES GARDENS, SW7 1LY

1 min walk

68%

Recommend GP

68%

Overall GP experience

4

GPs within 1km

15

Dentists within 1km

5

Care homes (1km)

Nearest hospitalThe Royal Marsden Hospital · 939 m
Nearest A&EUNIVERSITY COLLEGE LONDON HOSPITALS NHS FOUNDATION TRUST · 3.8 km
A&E 4hr targetNHS target: 95% · London avg: ~68%79.1%

Amenities

Shops, restaurants, parks and more

97

Parks (1km)

78

Restaurants (800m)

43

Cafes (800m)

1

Pubs (400m)

6

Pharmacies (800m)

5

Gyms (1km)

16

Sports (1km)

2

Convenience

Nearest supermarketHere Organic Warehouse · 1.2 km
8 tennis courts1 swimming pools2 sports halls

Nightlife (500m)

0

Nightclubs

1

Late-night venues

E
4,137 licensed premises in borough2,967 late-night refreshment licencesHome Office 2023/24

3

Libraries (1km)

4

Cinemas (2km)

668m

Post office

Nearby shops

Essentials151 m
Lord's Food & Wine273 m
Knights325 m
Paul377 m

Nearby cafes

Victoria & Albert Cafe220 m
360 Lounge252 m
Café Vienna273 m
EL&N275 m

Nearby restaurants

Stein's Berlin242 m
Ognisko Restaurant245 m
Shezan261 m
My & Sanne269 m

Nearby pubs

Eastside108 m
The Bunch Of Grapes282 m
The Enterprise511 m
Brompton Cross512 m

Nearby gyms

Eqvvs Training231 m
Ethos Gym242 m
The Courts at Hyde Park512 m
The Lido613 m

Nearby pharmacies

Life Pharmacy269 m
Alnoor Pharmacy281 m
Hayatt Pharmacy312 m
Zen Pharmacy & Clinic377 m

Nearby health

Imperial College Health Centre115 m
Imperial College Dentist148 m
Knightsbridge Orthodontics260 m
Knightsbridge Dental Care338 m
Food hygiene (5-star)78% of 190

Business

Local businesses registered here

Active businesses
0
New (last 12 months)
0
Dissolved (last 12 months)
0
Industry diversity
0
3yr survival rate
100.0%
Right-to-buy sales (5yr)
44

High street

A

High street health

Investment

Investment grade, yield and market outlook

50

Investment score

Moderate

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Avg monthly rent
£2,622London avg: £1,950/mo
Gross yield
3.3% (average)London avg: 3.8%Below average yield — bottom 54%
Gentrification score44/100
Right-to-buy sales (5yr)Owner-occupier growth signal44
Sales last 12 months0

Rental market

Very High

Demand

Very Low

Void risk

Professional renter

Tenant profile

+15.3%

Rent growth (1yr)

Market liquidity

Low

Market activity

100d

Est. days to sell

4/100

Velocity score

Future outlook

72.8

Price growth score

B
High

Development pressure

Low

New supply risk

Strong gentrification momentumHigh investment qualityLow-deprivation areaExcellent transport access

Infrastructure pipeline

Infrastructure score25/100
Bakerloo Extension route4,896m
Crossrail 2 route1,818m

Demographics

16 Jun

Population, deprivation and income

Decile 8/10

Less deprived than average

Index of Multiple Deprivation

Less deprived than average

Rank: 24,418 nationally

2,568

Est. population

1,193/km²

40%

Employed

47%

Degree educated

£32,600

Median income

1.1%

Claimant rate

Inner cityLow densityEstablished mixed

33

Community stability

Age profile

36%
27%
14%
13%
Under 1836%
18–3427%
35–4914%
50–6413%
65+10%

Tenure

33%
51%
Own outright33%
Own (mortgage)13%
Private rent51%
Social rent3%
Shared ownership1%
Rent free0%

Ethnicity

32%
30%
21%
White British32%
White Other30%
Asian21%
Black2%
Mixed7%
Other7%

Employment & lifestyle

Managerial / professional34%
Routine / semi-routine4%
No car household51%
Unemployed3%
No qualifications4%

Housing tenure (Census 2021)

Private rent51%
Social rent3%

vs. London

Income vs London-22.4%

Planning

Conservation areas and development

Conservation area
Yes
Article 4 area
Yes
Listed buildings (800m)
252
Live planning apps (800m)
26
Development activity
high
Residential apps (800m)
1
Commercial apps (800m)
1
Major developments (800m)
0
Planning apps (12 months)
34
Planning apps (3 years)
17
Local approval rate
82%
Borough approval rate
85%
Opportunity area
No
Central activities zone
Yes
CIL rate (residential)
£500/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
1

Housing pipeline (800m)

Homes approved
0
Under construction
0
Completed (3yr)
24
Largest scheme
53 homes · 70, 70, Brompton Road, Lancelot Place, SW3 1HA
Pipeline pressure
NONE

Named schemes (500m)

19,21,23, 19,21,23, EGERTON GARDENS, SW315 homes
completed
46, 46, Princes Gardens, SW7 2PE15 homes
completed
1-7, 1-7, PRINCES GARDENS, SW7 1NA12 homes
completed
8, 8, PRINCES GARDENS, SW712 homes
completed
158-166, 158-166, Brompton Road, 35 Cheval Place, SW3 1HW12 homes
completed

Politics

Local councillors and MP

Ward majority
Conservative
Ward majority vote
17.4%
Ward turnout
33%
Election year
2026
MP
Rachel Blake (Labour (Co-op))
MP majority
2,708
Constituency
Cities of London and Westminster

Councillors

Tony DevenishConservative
Elizabeth Suzanne HitchcockConservative
Rachael RobathanConservative

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Key facts for SW7 1AD

Full postcodeSW7 1AD
Postcode districtSW7
BoroughLondon Borough of Westminster
WardKnightsbridge & Belgravia
Latitude51.498919
Longitude-0.170531
Parliamentary constituencyCities of London and Westminster
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
DATA.POLICE.UK
GOV.UK
TfL
Transport
for London
NHS
Digital
Companies
House
Royal
Mail
Food Standards
Agency
Ofcom
Met
Office
Ordnance
Survey