Brompton & Hans Town · Kensington and Chelsea · Kensington and Bayswater constituency · 51.49612, -0.17007

SW7 2RY— Brompton & Hans Town, Kensington and Chelsea

Location and area intelligence for SW7 2RY, Brompton & Hans Town, Kensington and Chelsea

City living at its best

 

Schools 100%Safety 26/100Transport 61/100~3% yield · indicativeOnly 1 sales — thin data⚠ Knotweed sites nearby

Best for: Most buyers

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Strong, well-rated schools set this area apart

Liveability
65
Safety
26
Schools
90
Transport
61
Environment
59
Investment
49

The bottom line

SW7 2RY offers exceptional schools (100% Good/Outstanding) and fast broadband — strong value for Most buyers who can accept its trade-offs.

The catch: 1 Japanese knotweed site within 400m — may affect mortgage applications.

Less suited to Families.

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Location

SW7 2RY

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Inner city
MediumYoung professionals
Buyer fit: ExcellentInvestment outlook: NeutralRisk: Low

London Benchmarks

vs London income-5.5% vs London avg
vs London crime+456.0% vs London avg

Deep-dive guides for SW7 2RY

🛡️Crime & SafetyCrime rate, trends & breakdown by type🎓SchoolsOfsted ratings, exam scores & distances🏠Rental MarketAverage rents, demand & void risk

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Postcode Personality

🚇 Well-Connected🎓 School Smart⚠️ High crime🍕 Buzzing

“City living at its best”

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How SW7 2RY has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

90

Education score

Excellent for families
★ Top school within 1km
—

Primary

Marlborough Primary School

Not yet inspected · Inspected Sept 2024 · 6 min walk

KS2: 106.5

★★

Secondary

St. Thomas More Language College

Good · Inspected May 2022 · 8 min walk

100% of local schools rated Good or Outstanding · based on 24 schools within 1.5km

Top 10% — exceptional provision

Childcare

Childcare

Chelsea Open Air Nursery School

Not inspected · 15 min walk

5 primaries · 1 secondaries · 0 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

High crime

361.1 incidents per 1,000 residents

Among London's highest crime areas
↑ Rising 298.0%

+219% vs borough

Note: this postcode is in the Central Activities Zone — London's business and visitor core. Crime is counted per resident, but the daytime and visitor population here is many times the resident count, so these figures reflect footfall, not residential risk.

Crime by type

Other40%
Theft16%
Anti-social behaviour14%
Violence & sexual offences11%
Vehicle crime7%
Burglary7%
Robbery3%
Drug offences2%

Stop & search

0.9

per 1,000 residents

→ Stable

trend

Road safety

100

Road safety score

0

Accidents (5yr)

5

Serious within 200m

Fire risk

LOW

Risk band

0

Incidents (1yr)

0

Incidents (5yr)

Nearest station: Chelsea Fire Station · 990m

Crime is +456% above London average

Property

24 Apr

Prices, sales volume and market trends

Insufficient sales data

Only 1 sale recorded in the last 24 months — too few for a reliable median price. Price figures have been withheld to avoid misleading comparisons.

SW7 district median

£947,500

Based on 98 sales from postcodes with sufficient data

Price history

Sales (24 months)1
New build0.0%
Price per m²£19,308/m²
Price per ft²£1,794/ft²
Avg floor area143.7 m²

EPC breakdown

C
3%
D
3%
E
1%

Based on 7 properties · Confidence: low

Street mix

Flat 100%

LHA rates — Inner West London

Shared room£760/mo
1 bedroom£1350/mo
2 bedrooms£1625/mo
3 bedrooms£2050/mo
4 bedrooms£2550/mo

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

Low

Market activity

100d

Days to sell

Energy & construction

Solar yield858 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium
Rebuild cost estimate£359,250
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Construction erabefore 1900
WallsSolid brick, as built, no insulation (assumed)
Roof(another dwelling above)
Heating fuelmains gas (community)
GlazingSingle glazed
Council tax band Band GAnnual charge £2,040
Price growth potentialHigh

Market History

Price trajectory, velocity and distribution

Price Trajectory

1999–2024 · CAGR

+10.3%

Total change

+1049%

Market Activity

Price Velocity & Acceleration

Current Velocity

+18.6%

per year

Acceleration

+33.42

change in velocity

Market State

Strong growth

Velocity (%)Acceleration

Price Distribution

P25: £250k–£300k · P75: £700k+ · 11 sales

Property Type Mix

Total: 11 sales

Flat/maisonette100%

By decade

1990s

2000s

2010s

2020s

Market Cycle

BullCooling bullRisingSteadyRecoveryCorrectionBear

Market Eras

EraPeriodStart priceEnd priceChangeAvg sales/yr
Late-1990s boom1999–1999£253k£253k+0%1
Post-dot-com plateau2002–2002£305k£305k+0%1
Pre-crash peak2006–2007£1.09m£1.35m+23.9%1
GFC & correction2010–2010£1.59m£1.59m+0%2
Help-to-Buy recovery2016–2016£3.27m£3.27m+0%1
Brexit uncertainty2017–2017£2.87m£2.87m+0%1
Pandemic surge2020–2020£2.44m£2.44m+0%2
Current market2024–2024£2.90m£2.90m+0%1

Price Trajectory by Type

Flat/maisonette

Per-type alpha vs district

Best performer

Flat/maisonette

+-0.3% alpha

Flat/maisonette-0.3% α
Local
4.4%
District
4.7%

CAGR over 10yr data window. Alpha = local CAGR − district CAGR.

Buyer vs Seller Score

Composite market conditions index 0–100

58out of 100SellerBuyer

Market condition

Buyer's Market

Neutral conditions

Higher score = better conditions for buyers

Score breakdown

Price Velocity0
Sales Volume75
Trend Position100

Transport

1 Jul

Public transport accessibility and links

PTAL 4

Good

1a
1b
2
3
4
5
6a
6b
Above London average
South Kensington Underground StationCircle line
3.6 min walk
London Paddington→ Paddington
0 min

Nearby stations

South Kensington Underground StationPiccadilly · Circle
5 min walk
Gloucester Road Underground StationCircle · District
11 min walk
Sloane Square Underground StationDistrict · Circle
13 min walk
Hyde Park Corner Underground StationPiccadilly
18 min walk
High Street Kensington Underground StationDistrict · Circle
21 min walk
No bus stops within 400m

60

Walkability score

365

Footpaths (500m)

30

Santander docks (800m)

0.1 km

Nearest cycle dock

Central London commute times

London Bridge35 min ≈
Victoria ★22 min
Waterloo37 min ↓
Canary Wharf45 min ≈
City40 min ↑

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Find areas within a set commute time of your workplace →

Parking & EV

Car parks, spaces and charging points

12

Car parks (800m)

10

EV chargers (800m)

Total spaces (800m)320
Nearest car park446m
Santander docks (800m)30
Nearest cycle dock0.1 km

Nearby car parks

🅿️
NCP London Pavilion Road300 spaces· yes
755m

Connectivity

Broadband and mobile coverage

100%

Full fibre

100%

Gigabit

100%

5G outdoor

100%

4G outdoor

Mobile operators

EEO2VodafoneThree
Avg download speed500 Mbps
Median download450 Mbps
Superfast coverage100%
All operators 5G92%

Broadband providers

BTSkyTalkTalkVodafoneVirgin Media

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterLOW
Low
Air qualityLOW
NO₂: 26.0 µg/m³ · PM2.5: 8.0 µg/m³
Better than 81% of London
NoiseLOW
none
Quieter than 70% of London
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCCZ: 1.5 km away✗ Not Green Belt✗ Not AONB13% green spaceTree canopy: 40%
Above average green space

Nearest SSSI: Barn Elms Wetland Centre SSSI — 4.6 km

Energy

Solar: 858 kWh/kWp/yrHeat pump: SuitableEPC upgrade: Medium

Ground stability

Geology: SAND AND GRAVEL

Subsidence risk: Low

Shrink-swell: Low

Running sand risk: Medium

Landslide records (2km): None recorded

Insurance risk

Standard

Cost band

Low

Flood risk

Low

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,526 hrs/yr

Sunshine

601 mm/yr

Rainfall

22.8°C

Summer avg

3.1°C

Winter avg

Solar yield857.9 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

IMPERIAL COLLEGE HEALTH CENTRE

40 PRINCES GARDENS, SW7 1LY

4 min walk

68%

Recommend GP

68%

Overall GP experience

3

GPs within 1km

16

Dentists within 1km

5

Care homes (1km)

Nearest hospitalThe Royal Marsden Hospital · 641 m
Nearest A&EUNIVERSITY COLLEGE LONDON HOSPITALS NHS FOUNDATION TRUST · 4.0 km
A&E 4hr targetNHS target: 95% · London avg: ~68%79.1%

Amenities

Shops, restaurants, parks and more

107

Parks (1km)

101

Restaurants (800m)

43

Cafes (800m)

5

Pubs (400m)

7

Pharmacies (800m)

5

Gyms (1km)

16

Sports (1km)

1

Convenience

Nearest supermarketHere Organic Warehouse · 897 m
8 tennis courts1 swimming pools2 sports halls

Nightlife (500m)

0

Nightclubs

5

Late-night venues

C
1,168 licensed premises in borough732 late-night refreshment licencesHome Office 2023/24

2

Libraries (1km)

4

Cinemas (2km)

451m

Post office

Nearby shops

Lord's Food & Wine237 m
Paul348 m
Philippe Conticini353 m
La Picena356 m

Nearby cafes

L’Opera36 m
L'Eto103 m
Chaiiwala111 m
EL&N119 m

Nearby restaurants

Orsini8 m
The Good Earth137 m
My & Sanne213 m
Aubaine232 m

Nearby pubs

Brompton Cross210 m
The Bunch Of Grapes258 m
Jak's Bars272 m
Eclipse287 m

Nearby gyms

Eqvvs Training311 m
Vita Pilates353 m
KX Gym Health Club380 m
Ethos Gym501 m

Nearby pharmacies

Life Pharmacy219 m
Alnoor Pharmacy343 m
Hayatt Pharmacy344 m
Zen Pharmacy & Clinic370 m

Nearby health

Kensington International Clinic39 m
The Behrens Dental Practice246 m
Thurloe Street Dental271 m
The Smart Clinics307 m
Food hygiene (5-star)80% of 273

Business

Local businesses registered here

Active businesses
0
New (last 12 months)
0
Dissolved (last 12 months)
0
Industry diversity
0
3yr survival rate
100.0%
Right-to-buy sales (5yr)
45

High street

A

High street health

Investment

Investment grade, yield and market outlook

49

Investment score

Moderate

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Avg monthly rent
£2,557London avg: £1,950/mo
Gross yield
3.2% (average)London avg: 3.8%Below average yield — bottom 56%
Gentrification score45/100
Right-to-buy sales (5yr)Owner-occupier growth signal45
Sales last 12 months0

Rental market

High

Demand

Low

Void risk

Young professional

Tenant profile

+11.2%

Rent growth (1yr)

Market liquidity

Low

Market activity

100d

Est. days to sell

4/100

Velocity score

Future outlook

73.6

Price growth score

B
High

Development pressure

Low

New supply risk

Strong gentrification momentumExcellent transport access

Infrastructure pipeline

Infrastructure score25/100
Bakerloo Extension route4,851m
Crossrail 2 route1,645m

Demographics

16 Jun

Population, deprivation and income

Decile 7/10

Less deprived than average

Index of Multiple Deprivation

Less deprived than average

Rank: 22,200 nationally

1,080

Est. population

6,541/km²

57%

Employed

69%

Degree educated

£39,700

Median income

2.5%

Claimant rate

Inner cityMedium densityYoung professionals

36

Community stability

Age profile

14%
30%
19%
23%
14%
Under 1814%
18–3430%
35–4919%
50–6423%
65+14%

Tenure

32%
15%
44%
Own outright32%
Own (mortgage)16%
Private rent44%
Social rent8%
Shared ownership1%

Ethnicity

36%
35%
13%
White British36%
White Other35%
Asian13%
Black3%
Mixed4%
Other9%

Employment & lifestyle

Managerial / professional55%
Routine / semi-routine5%
No car household55%
Unemployed3%
No qualifications7%

Housing tenure (Census 2021)

Private rent44%
Social rent8%

vs. London

Income vs London-5.5%

Planning

Conservation areas and development

Conservation area
Yes
Article 4 area
Yes
Listed buildings (800m)
249
Live planning apps (800m)
25
Development activity
high
Residential apps (800m)
1
Commercial apps (800m)
2
Major developments (800m)
0
Planning apps (12 months)
37
Planning apps (3 years)
15
Local approval rate
84%
Borough approval rate
88%
Opportunity area
No
Central activities zone
Yes
CIL rate (residential)
£450/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
1

Housing pipeline (800m)

Homes approved
0
Under construction
0
Completed (3yr)
105
Largest scheme
130 homes · WRAY HOUSE, WRAY HOUSE, ELYSTAN STREET, SW3
Pipeline pressure
NONE

Named schemes (500m)

60, 60, Sloane Avenue, SW3 3DD49 homes
completed
19,21,23, 19,21,23, EGERTON GARDENS, SW315 homes
completed
46, 46, Princes Gardens, SW7 2PE15 homes
completed
158-166, 158-166, Brompton Road, 35 Cheval Place, SW3 1HW12 homes
completed
44-46, 44-46, EGERTON GARDENS, SW311 homes
completed

Politics

Local councillors and MP

Ward majority
Conservative
Ward majority vote
22.3%
Ward turnout
29%
Election year
2022
MP
Joe Powell (Labour)
MP majority
2,903
Constituency
Kensington and Bayswater

Councillors

Walaa IdrisConservative
Sof McVeighConservative
Mary Caroline WealeConservative

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Key facts for SW7 2RY

Full postcodeSW7 2RY
Postcode districtSW7
BoroughLondon Borough of Kensington and Chelsea
WardBrompton & Hans Town
Latitude51.496124
Longitude-0.170066
Parliamentary constituencyKensington and Bayswater
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
DATA.POLICE.UK
GOV.UK
TfL
Transport
for London
NHS
Digital
Companies
House
Royal
Mail
Food Standards
Agency
Ofcom
Met
Office
Ordnance
Survey