Norland · Kensington and Chelsea · Kensington and Bayswater constituency · 51.51404, -0.20789

W11 2HBNorland, Kensington and Chelsea

Location and area intelligence for W11 2HB, Norland, Kensington and Chelsea

The practical family move

 

Top 10% LondonSchools 83%Safety 72/100Transport 61/100~3% yield · indicativeOnly 1 sales — thin data⚠ Knotweed sites nearby

Best for: Families

Compare areas

Strong, well-rated schools set this area apart

Liveability
73
Safety
72
Schools
100
Transport
61
Environment
75
Investment
48

The bottom line

W11 2HB offers exceptional schools (100% Good/Outstanding), low crime, fast broadband and a green environment — strong value for Families who can accept its trade-offs.

The catch: 4 Japanese knotweed sites within 400m — may affect mortgage applications.

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Location

W11 2HB

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Urban core
Very highYoung professionals
Buyer fit: ExcellentInvestment outlook: NeutralRisk: Low

London Benchmarks

vs London income+4.8% vs London avg
vs London crime+26.0% vs London avg

Deep-dive guides for W11 2HB

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Postcode Personality

🚇 Hyper-Connected🎓 School Smart🔒 Very Safe🍕 Buzzing

The practical family move

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How W11 2HB has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

100

Education score

Excellent for families
★ Top school within 1km
★★★

Primary

Thomas Jones Primary School

Outstanding · Inspected Oct 2023 · 4 min walk

KS2: 116.0

Secondary

Kensington Aldridge Academy

Not yet inspected · 7 min walk

P8: +0.13A8: 55.5

100% of local schools rated Good or Outstanding · based on 35 schools within 1.5km

Top 10% — exceptional provision

Childcare

Childcare

Golborne & Maxilla Nursery School

Not inspected · 9 min walk

9 primaries · 2 secondaries · 2 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

Low crime

82.0 incidents per 1,000 residents

Higher crime than 62% of London
↑ Rising 1228.6%

-28% vs borough

Crime by type

Other31%
Violence & sexual offences18%
Vehicle crime15%
Theft12%
Burglary10%
Anti-social behaviour9%
Drug offences3%
Robbery2%

Road safety

98

Road safety score

2

Accidents (5yr)

1

Serious within 200m

LOW pedestrian risk

Fire risk

LOW

Risk band

0

Incidents (1yr)

0

Incidents (5yr)

Nearest station: North Kensington Fire Station · 915m

Crime is +26% above London average

Property

2 Jul

Prices, sales volume and market trends

Insufficient sales data

Only 1 sale recorded in the last 24 months — too few for a reliable median price. Price figures have been withheld to avoid misleading comparisons.

W11 district median

£958,500

Based on 85 sales from postcodes with sufficient data

Price history

Sales (24 months)1
New build0.0%
Price per m²£18,703/m²
Price per ft²£1,738/ft²
Avg floor area66.5

EPC breakdown

C
8%
D
5%
E
2%

Based on 15 properties · Confidence: medium

Street mix

Flat 100%

LHA rates — Inner West London

Shared room£760/mo
1 bedroom£1350/mo
2 bedrooms£1625/mo
3 bedrooms£2050/mo
4 bedrooms£2550/mo

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

Low

Market activity

100d

Days to sell

Energy & construction

Solar yield855 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium
Rebuild cost estimate£166,250
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Construction era1900-1929
WallsSolid brick, as built, no insulation (assumed)
Roof(another dwelling above)
Heating fuelmains gas (not community)
GlazingSingle glazed
Council tax band Band EAnnual charge £1,496
Price growth potentialModerate

Market History

Price trajectory, velocity and distribution

Price Trajectory

19952025 · CAGR

+7.1%

Total change

+675%

Market Activity

Price Velocity & Acceleration

Current Velocity

-4.6%

per year

Acceleration

+0.83

change in velocity

Market State

Downturn

Velocity (%)Acceleration

Price Distribution

P25: £500k–£600k · P75: £300k–£350k · 30 sales

Property Type Mix

Total: 30 sales

Flat/maisonette100%

By decade

1990s

2000s

2010s

2020s

Market Cycle

BullCooling bullRisingSteadyRecoveryCorrectionBear

Market Eras

EraPeriodStart priceEnd priceChangeAvg sales/yr
Late-1990s boom19952000£160k£388k+142.3%1.4
Post-dot-com plateau20012002£405k£383k-5.6%3
Pre-crash peak20062007£280k£863k+208%3
GFC & correction20092012£415k£620k+49.4%1.3
Help-to-Buy recovery20132016£648k£1.30m+100.8%1.5
Current market20252025£1.24m£1.24m+0%1

Price Trajectory by Type

Flat/maisonette

Per-type alpha vs district

Best performer

Flat/maisonette

+-3.6% alpha

Flat/maisonette-3.6% α
Local
5.5%
District
9.1%

CAGR over 15yr data window. Alpha = local CAGR − district CAGR.

Buyer vs Seller Score

Composite market conditions index 0–100

58out of 100SellerBuyer

Market condition

Buyer's Market

Neutral conditions

Higher score = better conditions for buyers

Score breakdown

Price Velocity75
Sales Volume75
Seasonal Timing8
Trend Position75

Transport

1 Jul

Public transport accessibility and links

PTAL 5

Very Good

1a
1b
2
3
4
5
6a
6b
Above London average
Ladbroke Grove Underground StationCircle line
5 min walk
Shepherds Bush

Nearby stations

Ladbroke Grove Underground StationCircle · Hammersmith & City
5 min walk
Latimer Road Underground StationHammersmith & City · Circle
9 min walk
Holland Park Underground StationCentral
10 min walk
Westbourne Park Underground StationCircle · Hammersmith & City
11 min walk
Notting Hill Gate Underground StationCircle · District
12 min walk
No bus stops within 400m

67

Walkability score

141

Footpaths (500m)

22

Santander docks (800m)

0.1 km

Nearest cycle dock

Central London commute times

London Bridge41 min
Victoria28 min
Waterloo43 min
Canary Wharf51 min
City40 min

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Parking & EV

Car parks, spaces and charging points

9

Car parks (800m)

0

EV chargers (800m)

Nearest car park435m
Santander docks (800m)22
Nearest cycle dock0.1 km

Connectivity

Broadband and mobile coverage

100%

Full fibre

100%

Gigabit

100%

5G outdoor

100%

4G outdoor

Mobile operators

EEO2VodafoneThree
Avg download speed500 Mbps
Median download450 Mbps
Superfast coverage100%
All operators 5G92%

Broadband providers

BTSkyTalkTalkVodafoneVirgin Media

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterMEDIUM
Medium
Air qualityLOW
NO₂: 14.0 µg/m³ · PM2.5: 8.0 µg/m³
Better than 96% of London
NoiseLOW
none
Quieter than 70% of London
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCCZ: 2.9 km away✗ Not Green Belt✗ Not AONB19% green spaceTree canopy: 16%
Above average green space

Nearest SSSI: Barn Elms Wetland Centre SSSI — 4.2 km

Energy

Solar: 855 kWh/kWp/yrHeat pump: SuitableEPC upgrade: Medium

Ground stability

Geology: SAND AND GRAVEL

Subsidence risk: Low

Shrink-swell: Low

Running sand risk: Medium

Landslide records (2km): 1

Landslide susceptibility: Low

Insurance risk

Standard

Cost band

Low

Flood risk

Low

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,526 hrs/yr

Sunshine

601 mm/yr

Rainfall

22.8°C

Summer avg

3.1°C

Winter avg

Solar yield855.1 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

THE NOTTING HILL MEDICAL CENTRE

14 CODRINGTON MEWS, W11 2EH

1 min walk

81%

Recommend GP

81%

Overall GP experience

9

GPs within 1km

5

Dentists within 1km

1

Care homes (1km)

Nearest hospitalSt Charles' Hospital · 1.1 km
Nearest A&EROYAL FREE LONDON NHS FOUNDATION TRUST · 5.3 km
A&E 4hr targetNHS target: 95% · London avg: ~68%74.1%

Amenities

Shops, restaurants, parks and more

92

Parks (1km)

66

Restaurants (800m)

30

Cafes (800m)

6

Pubs (400m)

5

Pharmacies (800m)

7

Gyms (1km)

18

Sports (1km)

7

Convenience

Nearest supermarketIkkyu Conveni · 282 m
7 tennis courts1 swimming pools3 sports halls

Nightlife (500m)

0

Nightclubs

6

Late-night venues

C
1,168 licensed premises in borough732 late-night refreshment licencesHome Office 2023/24

0

Libraries (1km)

1

Cinemas (2km)

366m

Post office

Nearby shops

Provenance Village Butcher209 m
Rococo News & Magazines220 m
Oddbins230 m
Hachi248 m

Nearby cafes

Jungle Berry233 m
Cable Co.237 m
Mike's Cafe251 m
Maison Puget Bakery & Cafe266 m

Nearby restaurants

Osteria Basilico205 m
Orasay207 m
Timo London213 m
Mediterraneo215 m

Nearby pubs

The Portobello Star243 m
Trailer Happiness250 m
The Duke of Wellington252 m
The Elgin255 m

Nearby gyms

The Clock Notting Hill273 m
Form Studios287 m
Virgin Active354 m
Kensington Leisure Centre431 m

Nearby pharmacies

Dr Evans Pharmacy212 m
Blenheim Pharmacy323 m
Chana Chemist360 m
Spivack Chemist484 m

Nearby health

Walmer Road Clinic372 m
Ladbroke Grove Dental Care373 m
National Migraine Centre373 m
Ghauri Dental Clinic462 m
Food hygiene (5-star)82% of 254

Business

Local businesses registered here

Active businesses
3
New (last 12 months)
1
Dissolved (last 12 months)
0
Industry diversity
3
3yr survival rate
100.0%
Right-to-buy sales (5yr)
45

High street

E

High street health

Registered businesses

THE SPACE BY AZM CIC
THEAGENCY.PRODUCTIONS LTD
UBER CLEANING SERVICES LIMITED

Investment

Investment grade, yield and market outlook

48

Investment score

Moderate

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Avg monthly rent
£2,557London avg: £1,950/mo
Gross yield
3.2% (average)London avg: 3.8%Below average yield — bottom 57%
Gentrification score34/100
Right-to-buy sales (5yr)Owner-occupier growth signal45
Sales last 12 months0

Rental market

Very High

Demand

Very Low

Void risk

Young professional

Tenant profile

+11.2%

Rent growth (1yr)

Market liquidity

Low

Market activity

100d

Est. days to sell

4/100

Velocity score

Future outlook

64.7

Price growth score

C
Medium

Development pressure

Low

New supply risk

Strong gentrification momentumHigh investment qualityExcellent transport access

Infrastructure pipeline

Infrastructure score4/100
Bakerloo Extension route7,746m
Crossrail 2 route4,764m

Demographics

16 Jun

Population, deprivation and income

Decile 5/10

Around average

Index of Multiple Deprivation

Average deprivation level

Rank: 14,592 nationally

1,134

Est. population

21,263/km²

65%

Employed

62%

Degree educated

£44,000

Median income

3.7%

Claimant rate

Urban coreVery high densityYoung professionals

36

Community stability

Age profile

18%
26%
21%
24%
Under 1818%
18–3426%
35–4921%
50–6424%
65+11%

Tenure

17%
16%
34%
33%
Own outright17%
Own (mortgage)16%
Private rent34%
Social rent33%
Shared ownership1%
Rent free0%

Ethnicity

45%
27%
White British45%
White Other27%
Asian5%
Black9%
Mixed7%
Other7%

Employment & lifestyle

Managerial / professional50%
Routine / semi-routine11%
No car household58%
Unemployed4%
No qualifications11%

Housing tenure (Census 2021)

Private rent34%
Social rent33%

vs. London

Income vs London+4.8%

Planning

Conservation areas and development

Conservation area
Yes
Article 4 area
Yes
Listed buildings (800m)
58
Live planning apps (800m)
5
Development activity
medium
Residential apps (800m)
2
Commercial apps (800m)
0
Major developments (800m)
0
Planning apps (12 months)
3
Local approval rate
67%
Borough approval rate
88%
Opportunity area
No
CIL rate (residential)
£450/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
4

Housing pipeline (800m)

Homes approved
0
Under construction
0
Completed (3yr)
22
Largest scheme
32 homes · Land at Lancaster Green, Land at Lancaster Green, Silchester Road, bounded by Grenfell Road and Bomore Road, W11 4PQ
Pipeline pressure
NONE

Named schemes (500m)

111-117, 111-117, LANCASTER ROAD, LADBROKE CRESCENT (12), W1121 homes
completed
5-7, 5-7, DENBIGH ROAD, W1121 homes
completed
139-151, 139-151, PORTOBELLO ROAD, W1120 homes
completed
170-172,176-182, 170-172,176-182, PORTOBELLO ROAD, W11 2EB15 homes
completed
95-99, 95-99, LADBROKE GROVE, W1115 homes
completed

Politics

Local councillors and MP

Ward majority
Conservative
Ward majority vote
31.5%
Ward turnout
43%
Election year
2026
MP
Joe Powell (Labour)
MP majority
2,903
Constituency
Kensington and Bayswater

Councillors

Stéphanie PetitConservative
Marc GoldfingerConservative

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Key facts for W11 2HB

Full postcodeW11 2HB
Postcode districtW11
BoroughLondon Borough of Kensington and Chelsea
WardNorland
Latitude51.514037
Longitude-0.207887
Parliamentary constituencyKensington and Bayswater
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
DATA.POLICE.UK
GOV.UK
TfL
Transport
for London
NHS
Digital
Companies
House
Royal
Mail
Food Standards
Agency
Ofcom
Met
Office
Ordnance
Survey