Norland · Kensington and Chelsea · Kensington and Bayswater constituency · 51.51124, -0.20988

W11 2HPNorland, Kensington and Chelsea

Location and area intelligence for W11 2HP, Norland, Kensington and Chelsea

The family fortress

 

Top 5% LondonSchools 75%Safety 74/100Transport 59/100~3% yield · indicativeOnly 1 sales — thin data⚠ Knotweed sites nearby

Best for: Families

Compare areas

Strong, well-rated schools set this area apart

Liveability
77
Safety
74
Schools
90
Transport
59
Environment
75
Investment
49

The bottom line

W11 2HP offers exceptional schools (100% Good/Outstanding), low crime, fast broadband and a green environment — strong value for Families who can accept its trade-offs.

The catch: 3 Japanese knotweed sites within 400m — may affect mortgage applications.

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Location

W11 2HP

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Urban core
HighYoung professionals
Buyer fit: ExcellentInvestment outlook: NeutralRisk: Low

London Benchmarks

vs London income+4.8% vs London avg
vs London crime+10.0% vs London avg

Deep-dive guides for W11 2HP

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Postcode Personality

🚇 Hyper-Connected🎓 School Smart🌳 Good Parks🔒 Very Safe🍕 Buzzing

The family fortress

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How W11 2HP has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

90

Education score

Excellent for families
★ Top school within 1km
★★

Primary

St Clement and St James CofE Primary School

Good · Inspected Jun 2023 · 3 min walk

KS2: 103.6

Secondary

Kensington Aldridge Academy

Not yet inspected · 6 min walk

P8: +0.13A8: 55.5

100% of local schools rated Good or Outstanding · based on 26 schools within 1.5km

Top 10% — exceptional provision

Childcare

★★

Childcare

St Anne's & Avondale Park Nursery School

Good · 3 min walk

6 primaries · 3 secondaries · 1 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

Low crime

71.4 incidents per 1,000 residents

Higher crime than 55% of London
↑ Rising 1185.7%

-37% vs borough

Crime by type

Other31%
Violence & sexual offences20%
Vehicle crime19%
Anti-social behaviour13%
Burglary10%
Drug offences4%
Theft1%
Robbery1%

Stop & search

0.8

per 1,000 residents

→ Stable

trend

Road safety

100

Road safety score

0

Accidents (5yr)

2

Serious within 200m

Fire risk

LOW

Risk band

0

Incidents (1yr)

0

Incidents (5yr)

Nearest station: North Kensington Fire Station · 1.2km

Crime is +10% above London average

Property

2 Jul

Prices, sales volume and market trends

Insufficient sales data

Only 1 sale recorded in the last 24 months — too few for a reliable median price. Price figures have been withheld to avoid misleading comparisons.

W11 district median

£958,500

Based on 85 sales from postcodes with sufficient data

Price history

Sales (24 months)1
New build0.0%
Price per m²£3,825/m²
Price per ft²£355/ft²
Avg floor area76

EPC breakdown

C
1%
D
2%
E
1%

Based on 4 properties · Confidence: low

Street mix

Flat 100%

LHA rates — Inner West London

Shared room£760/mo
1 bedroom£1350/mo
2 bedrooms£1625/mo
3 bedrooms£2050/mo
4 bedrooms£2550/mo

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

Low

Market activity

100d

Days to sell

Energy & construction

Solar yield855 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium
Rebuild cost estimate£190,000
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Construction erabefore 1900
WallsSolid brick, as built, no insulation (assumed)
Roof(another dwelling above)
Heating fuelmains gas (not community)
GlazingFully double glazed
Council tax band Band FAnnual charge £1,768
Price growth potentialHigh

Market History

Price trajectory, velocity and distribution

Price Trajectory

19992025 · CAGR

+0.5%

Total change

+15%

Market Activity

Price Velocity & Acceleration

Current Velocity

-68.0%

per year

Acceleration

-38.22

change in velocity

Market State

Downturn

Velocity (%)Acceleration

Price Distribution

P25: £250k–£300k · P75: £450k–£500k · 7 sales

Property Type Mix

Total: 7 sales

Flat/maisonette100%

By decade

1990s

2000s

2010s

2020s

Market Cycle

BullCooling bullRisingSteadyRecoveryCorrectionBear

Market Eras

EraPeriodStart priceEnd priceChangeAvg sales/yr
Late-1990s boom19992000£240k£480k+100%1.5
GFC & correction20112012£635k£1.23m+92.9%1
Brexit uncertainty20182018£860k£860k+0%1
Current market20252025£275k£275k+0%1

Buyer vs Seller Score

Composite market conditions index 0–100

100out of 100SellerBuyer

Market condition

Strong Buyer's Market

Favours buyers

Higher score = better conditions for buyers

Score breakdown

Price Velocity100
Trend Position100

Transport

1 Jul

Public transport accessibility and links

PTAL 5

Very Good

1a
1b
2
3
4
5
6a
6b
Above London average
Holland Park Underground StationCentral line
6.4 min walk
Shepherds Bush

Nearby stations

Holland Park Underground StationCentral
7 min walk
Latimer Road Underground StationHammersmith & City · Circle
7 min walk
Ladbroke Grove Underground StationCircle · Hammersmith & City
9 min walk
Shepherds Bush Rail StationMildmay · Southern
11 min walk
Shepherds BushNational Rail
11 min walk
No bus stops within 400m

64

Walkability score

128

Footpaths (500m)

26

Santander docks (800m)

0.1 km

Nearest cycle dock

Central London commute times

London Bridge41 min
Victoria28 min
Waterloo43 min
Canary Wharf51 min
City40 min

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Parking & EV

Car parks, spaces and charging points

16

Car parks (800m)

0

EV chargers (800m)

Total spaces (800m)18
Nearest car park255m
Santander docks (800m)26
Nearest cycle dock0.1 km

Connectivity

Broadband and mobile coverage

100%

Full fibre

100%

Gigabit

100%

5G outdoor

100%

4G outdoor

Mobile operators

EEO2VodafoneThree
Avg download speed500 Mbps
Median download450 Mbps
Superfast coverage100%
All operators 5G92%

Broadband providers

BTSkyTalkTalkVodafoneVirgin Media

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterMEDIUM
Medium
Air qualityLOW
NO₂: 14.0 µg/m³ · PM2.5: 8.0 µg/m³
Better than 96% of London
NoiseLOW
none
Quieter than 70% of London
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCCZ: 3.1 km away✗ Not Green Belt✗ Not AONB21% green spaceTree canopy: 13%
More green space than 76% of London

Nearest SSSI: Barn Elms Wetland Centre SSSI — 3.9 km

Energy

Solar: 855 kWh/kWp/yrHeat pump: SuitableEPC upgrade: Medium

Ground stability

Geology: SAND AND GRAVEL

Subsidence risk: Low

Shrink-swell: Low

Running sand risk: Medium

Landslide records (2km): 1

Landslide susceptibility: Low

Insurance risk

Standard

Cost band

Low

Flood risk

Low

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,526 hrs/yr

Sunshine

601 mm/yr

Rainfall

22.8°C

Summer avg

3.1°C

Winter avg

Solar yield855.1 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

THE FORELAND MEDICAL CENTRE

188 WALMER ROAD, W11 4EP

4 min walk

77%

Recommend GP

77%

Overall GP experience

11

GPs within 1km

5

Dentists within 1km

1

Care homes (1km)

Nearest hospitalSt Charles' Hospital · 1.3 km
Nearest A&EROYAL FREE LONDON NHS FOUNDATION TRUST · 5.6 km
A&E 4hr targetNHS target: 95% · London avg: ~68%74.1%

Amenities

Shops, restaurants, parks and more

115

Parks (1km)

44

Restaurants (800m)

22

Cafes (800m)

0

Pubs (400m)

4

Pharmacies (800m)

5

Gyms (1km)

23

Sports (1km)

1

Convenience

No pubs within 400m — nearest: The Castle (519 m)

Nearest supermarketOksa Quality Food · 161 m
14 tennis courts1 swimming pools3 sports halls

Nightlife (500m)

0

Nightclubs

0

Late-night venues

E
1,168 licensed premises in borough732 late-night refreshment licencesHome Office 2023/24

0

Libraries (1km)

2

Cinemas (2km)

138m

Post office

Nearby shops

Premier137 m
Mary Place Store270 m
St Ann's Store497 m
La Piccola Deli497 m

Nearby cafes

Embassy Cafe473 m
Joe & The Juice519 m
Arab Quarter519 m
Unico524 m

Nearby restaurants

Julie's131 m
Casa Cruz180 m
Six Portland Road470 m
Franklins472 m

Nearby pubs

The Castle519 m
The Portobello Star539 m
The Ladbroke Arms541 m
140 Portobello546 m

Nearby gyms

Kensington Leisure Centre393 m
Equilibrium506 m
Virgin Active552 m
Form Studios559 m

Nearby pharmacies

Dr Evans Pharmacy522 m
Faro Pharmacy586 m
Chana Chemist651 m
Blenheim Pharmacy660 m

Nearby health

National Migraine Centre213 m
Walmer Road Clinic215 m
The Holland Park Dentist546 m
Ladbroke Grove Dental Care662 m
Food hygiene (5-star)84% of 208

Business

Local businesses registered here

Active businesses
1
New (last 12 months)
0
Dissolved (last 12 months)
0
Industry diversity
1
3yr survival rate
100.0%
Right-to-buy sales (5yr)
45

High street

A

High street health

Registered businesses

66 CLARENDON ROAD LIMITED

Investment

Investment grade, yield and market outlook

49

Investment score

Moderate

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Avg monthly rent
£2,557London avg: £1,950/mo
Gross yield
3.2% (average)London avg: 3.8%Below average yield — bottom 57%
Gentrification score32/100
Right-to-buy sales (5yr)Owner-occupier growth signal45
Sales last 12 months1

Rental market

Very High

Demand

Very Low

Void risk

Young professional

Tenant profile

+11.2%

Rent growth (1yr)

Market liquidity

Low

Market activity

100d

Est. days to sell

8/100

Velocity score

Future outlook

75.8

Price growth score

B
Medium

Development pressure

Low

New supply risk

Strong gentrification momentumHigh investment qualityLow-deprivation areaExcellent transport access

Infrastructure pipeline

Infrastructure score4/100
Bakerloo Extension route7,806m
Crossrail 2 route4,836m

Demographics

16 Jun

Population, deprivation and income

Decile 9/10

Least deprived

Index of Multiple Deprivation

Less deprived than 90% of London

Rank: 27,470 nationally

1,260

Est. population

9,629/km²

61%

Employed

71%

Degree educated

£44,000

Median income

2.3%

Claimant rate

Urban coreHigh densityYoung professionals

41

Community stability

Age profile

18%
23%
20%
22%
17%
Under 1818%
18–3423%
35–4920%
50–6422%
65+17%

Tenure

34%
14%
34%
18%
Own outright34%
Own (mortgage)14%
Private rent34%
Social rent18%
Shared ownership0%

Ethnicity

46%
32%
White British46%
White Other32%
Asian10%
Black3%
Mixed5%
Other4%

Employment & lifestyle

Managerial / professional56%
Routine / semi-routine11%
No car household44%
Unemployed5%
No qualifications6%

Housing tenure (Census 2021)

Private rent34%
Social rent18%

vs. London

Income vs London+4.8%

Planning

Conservation areas and development

Conservation area
Yes
Article 4 area
Yes
Listed buildings (800m)
163
Live planning apps (800m)
7
Development activity
medium
Residential apps (800m)
2
Commercial apps (800m)
0
Major developments (800m)
0
Planning apps (12 months)
5
Local approval rate
80%
Borough approval rate
88%
Opportunity area
No
CIL rate (residential)
£450/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
3

Housing pipeline (800m)

Homes approved
0
Under construction
0
Completed (3yr)
17
Largest scheme
34 homes · LAND BOUNDED BY, LAND BOUNDED BY, ST. ANN'S ROAD, MORTIMER SQUARE, FRESTON ROAD, W11
Pipeline pressure
NONE

Named schemes (500m)

Kensington Sports Centre (Phase IV housing), Kensington Sports Centre (Phase IV housing), Walmer Road, W11 4PQ32 homes
completed
5-7, 5-7, DENBIGH ROAD, W1121 homes
completed
1-25 (NO 13)SOUTHWOOD HOUSE, 41-49, 1-25 (NO 13)SOUTHWOOD HOUSE, 41-49, AVONDALE PARK ROAD, W11 4HF17 homes
completed
42-46, 42-46, ST JAMES'S GARDENS, W1116 homes
completed
47-50, 47-50, ST JAMES'S GARDENS, W1116 homes
completed

Politics

Local councillors and MP

Ward majority
Conservative
Ward majority vote
31.5%
Ward turnout
43%
Election year
2026
MP
Joe Powell (Labour)
MP majority
2,903
Constituency
Kensington and Bayswater

Councillors

Stéphanie PetitConservative
Marc GoldfingerConservative

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Key facts for W11 2HP

Full postcodeW11 2HP
Postcode districtW11
BoroughLondon Borough of Kensington and Chelsea
WardNorland
Latitude51.511244
Longitude-0.209884
Parliamentary constituencyKensington and Bayswater
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
DATA.POLICE.UK
GOV.UK
TfL
Transport
for London
NHS
Digital
Companies
House
Royal
Mail
Food Standards
Agency
Ofcom
Met
Office
Ordnance
Survey