Pembridge · Kensington and Chelsea · Kensington and Bayswater constituency · 51.51036, -0.20123

W11 3NB— Pembridge, Kensington and Chelsea

Location and area intelligence for W11 3NB, Pembridge, Kensington and Chelsea

The family fortress

 

Top 5% LondonSchools 75%Safety 66/100Transport 62/100Low yield 3.20%

Best for: Families

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Balanced area — no standout strengths or weaknesses

Liveability
75
Safety
66
Schools
49
Transport
62
Environment
81
Investment
62

The bottom line

W11 3NB offers low crime, fast broadband and a green environment — a strong choice for Families.

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Location

W11 3NB

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Urban core
HighYoung professionals
Buyer fit: ExcellentInvestment outlook: NeutralRisk: Low

London Benchmarks

vs London income+2.1% vs London avg
vs London crime+83.0% vs London avg

Deep-dive guides for W11 3NB

🛡️Crime & SafetyCrime rate, trends & breakdown by type🎓SchoolsOfsted ratings, exam scores & distances🏠Rental MarketAverage rents, demand & void risk

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Postcode Personality

🚇 Hyper-Connected🎓 Good Schools🌿 Green Lung🔒 Very Safe🍕 Buzzing

“The family fortress”

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How W11 3NB has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

49

Education score

Fair for families
★ Top school within 1km
—

Primary

Colville Primary School

Not yet inspected · 6 min walk

KS2: 108.5

!

Secondary

Holland Park School

Inadequate · Inspected Apr 2022 · 8 min walk

P8: +0.09A8: 59.6

75% of local schools rated Good or Outstanding · based on 22 schools within 1.5km

Below London average

Childcare

Childcare

Golborne & Maxilla Nursery School

Not inspected · 15 min walk

6 primaries · 1 secondaries · 0 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

Low crime

119.0 incidents per 1,000 residents

Among London's highest crime areas
↑ Rising 486.7%

+5% vs borough

Crime by type

Other35%
Violence & sexual offences20%
Anti-social behaviour14%
Vehicle crime8%
Burglary7%
Theft7%
Drug offences5%
Robbery4%

Stop & search

1.4

per 1,000 residents

→ Stable

trend

Road safety

100

Road safety score

0

Accidents (5yr)

1

Serious within 200m

Fire risk

LOW

Risk band

0

Incidents (1yr)

0

Incidents (5yr)

Nearest station: Kensington Fire Station · 1.1km

Crime is +83% above London average

Property

Prices, sales volume and market trends

Avg floor area337.2 m²

EPC breakdown

C
1%
D
8%
E
2%

Based on 11 properties · Confidence: medium

Street mix

Terraced 78%Flat 17%Other 6%

LHA rates — Inner West London

Shared room£760/mo
1 bedroom£1350/mo
2 bedrooms£1625/mo
3 bedrooms£2050/mo
4 bedrooms£2550/mo

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

Energy & construction

Solar yield855 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium
Rebuild cost estimate£843,000
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Construction erabefore 1900
WallsSolid brick, as built, no insulation (assumed)
RoofPitched, no insulation (assumed)
Heating fuelmains gas (not community)
GlazingSome double glazing
Council tax band Band GAnnual charge £2,040
Price growth potentialModerate

Market History

Price trajectory, velocity and distribution

Price Trajectory

1998–2021 · CAGR

+9.8%

Total change

+761%

Market Activity

Price Velocity & Acceleration

Current Velocity

+44.9%

per year

Acceleration

+40.38

change in velocity

Market State

Strong growth

Velocity (%)Acceleration

Price Distribution

P25: £500k–£600k · P75: £700k+ · 15 sales

Property Type Mix

Total: 15 sales

Terraced80%
Flat/maisonette20%

By decade

1990s

2000s

2010s

2020s

Market Cycle

BullCooling bullRisingSteadyRecoveryCorrectionBear

Market Eras

EraPeriodStart priceEnd priceChangeAvg sales/yr
Late-1990s boom1998–1999£1.16m£2.40m+106.7%2.5
Post-dot-com plateau2001–2002£3.00m£3.00m+0%1
Pre-crash peak2005–2006£4.25m£5.67m+33.5%1
GFC & correction2009–2011£5.40m£8.00m+48.1%1.3
Help-to-Buy recovery2016–2016£10.50m£10.50m+0%1
Brexit uncertainty2019–2019£6.60m£6.60m+0%1
Pandemic surge2020–2021£6.90m£10.00m+44.9%1

Buyer vs Seller Score

Composite market conditions index 0–100

20out of 100SellerBuyer

Market condition

Strong Seller's Market

Favours sellers

Higher score = better conditions for buyers

Score breakdown

Price Velocity0
Trend Position40

Transport

1 Jul

Public transport accessibility and links

PTAL 5

Very Good

1a
1b
2
3
4
5
6a
6b
Above London average
Notting Hill Gate Underground StationCentral line
3.8 min walk
Kensington (Olympia)

Nearby stations

Notting Hill Gate Underground StationCircle · District
5 min walk
Holland Park Underground StationCentral
6 min walk
Bayswater Underground StationDistrict · Circle
12 min walk
Queensway Underground StationCentral
12 min walk
Ladbroke Grove Underground StationCircle · Hammersmith & City
13 min walk
No bus stops within 400m

70

Walkability score

252

Footpaths (500m)

26

Santander docks (800m)

0.1 km

Nearest cycle dock

Central London commute times

London Bridge41 min ↑
Victoria ★28 min
Waterloo43 min ↑
Canary Wharf51 min ↑
City40 min ↑

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Find areas within a set commute time of your workplace →

Parking & EV

Car parks, spaces and charging points

5

Car parks (800m)

1

EV chargers (800m)

Nearest car park168m
Santander docks (800m)26
Nearest cycle dock0.1 km

Nearby car parks

🅿️
Hyde Park Coach and Car Park· yes
759m

Connectivity

Broadband and mobile coverage

100%

Full fibre

100%

Gigabit

100%

5G outdoor

100%

4G outdoor

Mobile operators

EEO2VodafoneThree
Avg download speed500 Mbps
Median download450 Mbps
Superfast coverage100%
All operators 5G92%

Broadband providers

BTSkyTalkTalkVodafoneVirgin Media

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterMEDIUM
Medium
Air qualityLOW
NO₂: 14.0 µg/m³ · PM2.5: 8.0 µg/m³
Better than 96% of London
NoiseLOW
none
Quieter than 70% of London
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCCZ: 2.5 km away✗ Not Green Belt✗ Not AONB40% green spaceTree canopy: 13%
More green space than 92% of London

Nearest SSSI: Barn Elms Wetland Centre SSSI — 4.0 km

Energy

Solar: 855 kWh/kWp/yrHeat pump: SuitableEPC upgrade: Medium

Ground stability

Geology: SAND AND GRAVEL

Subsidence risk: Low

Shrink-swell: Low

Running sand risk: Medium

Landslide records (2km): 1

Landslide susceptibility: Low

Insurance risk

Standard

Cost band

Low

Flood risk

Low

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,526 hrs/yr

Sunshine

601 mm/yr

Rainfall

22.8°C

Summer avg

3.1°C

Winter avg

Solar yield855.1 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

WESTBOURNE GROVE MEDICAL CENTRE

241 WESTBOURNE GROVE, W11 2SE

5 min walk

7

GPs within 1km

14

Dentists within 1km

1

Care homes (1km)

Nearest hospitalSt Charles' Hospital · 1.7 km
Nearest A&EROYAL FREE LONDON NHS FOUNDATION TRUST · 5.4 km
A&E 4hr targetNHS target: 95% · London avg: ~68%74.1%

Amenities

Shops, restaurants, parks and more

106

Parks (1km)

69

Restaurants (800m)

36

Cafes (800m)

6

Pubs (400m)

3

Pharmacies (800m)

10

Gyms (1km)

25

Sports (1km)

5

Convenience

Nearest supermarketM&S Simply Food · 275 m
14 tennis courts1 sports halls

Nightlife (500m)

0

Nightclubs

6

Late-night venues

C
1,168 licensed premises in borough732 late-night refreshment licencesHome Office 2023/24

1

Libraries (1km)

0

Cinemas (2km)

521m

Post office

Nearby shops

Little Waitrose222 m
Pregio Holland Park259 m
Z.Punjani Newsagents and American Food Store276 m
Ole & Steen301 m

Nearby cafes

Farm Girl189 m
Taxi Driver's Cafe231 m
Amoret Coffee256 m
Bubbleology256 m

Nearby restaurants

Cottons Notting Hill220 m
Beluga Persian Grill & Bar230 m
Portobello Ristorante Pizzeria236 m
Bullgogi Restaurant236 m

Nearby pubs

The Ladbroke Arms184 m
Archer Street Notting Hill232 m
Sun in Splendour245 m
Prince Albert275 m

Nearby gyms

Shanti Sadan240 m
Heartcore Fitness340 m
Body Works West409 m
Bodyism457 m

Nearby pharmacies

Notting Hill Pharmacy308 m
Baywood Chemist416 m
Dr Evans Pharmacy572 m
Blenheim Pharmacy727 m

Nearby health

Ruh Dental226 m
pembridge dental252 m
Pembridge Dental281 m
Ghauri Dental Clinic402 m
Food hygiene (5-star)85% of 264

Business

Local businesses registered here

Active businesses
2
New (last 12 months)
0
Dissolved (last 12 months)
0
Industry diversity
2
3yr survival rate
100.0%
Right-to-buy sales (5yr)
45

High street

A

High street health

Registered businesses

RAM LONDON LTD
WE ARE LILA C.I.C.

Investment

Investment grade, yield and market outlook

62

Investment score

Good

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Avg monthly rent
£2,557London avg: £1,950/mo
Gross yield
3.2% (average)London avg: 3.8%Below average yield — bottom 57%
Gentrification score39/100
Right-to-buy sales (5yr)Owner-occupier growth signal45

Rental market

Very High

Demand

Very Low

Void risk

Young professional

Tenant profile

+11.2%

Rent growth (1yr)

Market liquidity

Future outlook

56.6

Price growth score

C
High

Development pressure

Low

New supply risk

Strong gentrification momentumExcellent transport access

Infrastructure pipeline

Infrastructure score4/100
Bakerloo Extension route7,198m
Crossrail 2 route4,228m

Demographics

16 Jun

Population, deprivation and income

Decile 7/10

Less deprived than average

Index of Multiple Deprivation

Less deprived than average

Rank: 23,203 nationally

1,479

Est. population

13,022/km²

59%

Employed

72%

Degree educated

£42,900

Median income

3.5%

Claimant rate

Urban coreHigh densityYoung professionals

37

Community stability

Age profile

18%
27%
22%
18%
16%
Under 1818%
18–3427%
35–4922%
50–6418%
65+17%

Tenure

36%
14%
44%
Own outright36%
Own (mortgage)14%
Private rent44%
Social rent6%
Shared ownership1%

Ethnicity

44%
30%
White British44%
White Other30%
Asian10%
Black2%
Mixed7%
Other7%

Employment & lifestyle

Managerial / professional57%
Routine / semi-routine8%
No car household53%
Unemployed5%
No qualifications5%

Housing tenure (Census 2021)

Private rent44%
Social rent6%

vs. London

Income vs London+2.1%

Planning

Conservation areas and development

Conservation area
Yes
Article 4 area
Yes
Listed buildings (800m)
197
Live planning apps (800m)
11
Development activity
high
Residential apps (800m)
1
Commercial apps (800m)
0
Major developments (800m)
0
Planning apps (12 months)
15
Planning apps (3 years)
7
Local approval rate
80%
Borough approval rate
88%
Opportunity area
No
CIL rate (residential)
£450/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
0

Housing pipeline (800m)

Homes approved
0
Under construction
0
Completed (3yr)
91
Largest scheme
72 homes · Holland Park School, Holland Park School, Airlie Gardens, W8 7AF
Pipeline pressure
NONE

Named schemes (500m)

24, 24, Pembridge Gardens, W2 4DX14 homes
completed
5-9, 5-9, KENSINGTON PARK ROAD, W1114 homes
completed
13A, 13A, PORTOBELLO ROAD, W1112 homes
completed
19-21, 19-21, CLANRICARDE GARDENS, W212 homes
completed
18, 18, PEMBRIDGE GARDENS, W2 4DU12 homes
completed

Politics

Local councillors and MP

Ward majority
Conservative
Ward majority vote
25.8%
Ward turnout
43%
Election year
2026
MP
Joe Powell (Labour)
MP majority
2,903
Constituency
Kensington and Bayswater

Councillors

Georgia HardistyConservative
Natacha Tannous RitchieConservative

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Key facts for W11 3NB

Full postcodeW11 3NB
Postcode districtW11
BoroughLondon Borough of Kensington and Chelsea
WardPembridge
Latitude51.510365
Longitude-0.201229
Parliamentary constituencyKensington and Bayswater
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
DATA.POLICE.UK
GOV.UK
TfL
Transport
for London
NHS
Digital
Companies
House
Royal
Mail
Food Standards
Agency
Ofcom
Met
Office
Ordnance
Survey