St James's · Westminster · Cities of London and Westminster constituency · 51.51222, -0.13097

W1D 5EQSt James's, Westminster

Location and area intelligence for W1D 5EQ, St James's, Westminster

City living at its best

 

Safety 4/100Transport 78/100~4% yield · indicativeOnly 1 sales — thin data

Best for: Commuters, Young professionals

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Well-connected — strong transport access

Liveability
51
Safety
4
Schools
Transport
78
Environment
50
Investment
56

The bottom line

W1D 5EQ offers fast broadband and good transport links — a strong choice for Commuters and Young professionals.

Less suited to Families.

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Location

W1D 5EQ

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Urban core
MediumYoung professionals
Buyer fit: GoodInvestment outlook: PositiveRisk: Medium

London Benchmarks

vs London income-3.3% vs London avg
vs London crime+669.0% vs London avg

Deep-dive guides for W1D 5EQ

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Postcode Personality

🚇 Hyper-Connected⚠️ Very high crime🍕 Buzzing

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How W1D 5EQ has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

Primary

Soho Parish CofE Primary School

Not yet inspected · 3 min walk

KS2: 103.4

Secondary

Westminster City School

Not yet inspected · 21 min walk

P8: +0.09A8: 50.8

Childcare

Childcare

Thomas Coram Centre

Not inspected · 20 min walk

3 primaries · 0 secondaries · 0 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

Very high crime

500.0 incidents per 1,000 residents

Among London's highest crime areas
↑ Rising 840.1%

+14% vs borough

Note: this postcode is in the Central Activities Zone — London's business and visitor core. Crime is counted per resident, but the daytime and visitor population here is many times the resident count, so these figures reflect footfall, not residential risk.

Crime by type

Other38%
Theft18%
Violence & sexual offences14%
Anti-social behaviour10%
Drug offences7%
Robbery7%
Burglary4%
Vehicle crime2%

Stop & search

20.0

per 1,000 residents

→ Stable

trend

Road safety

100

Road safety score

0

Accidents (5yr)

11

Serious within 200m

Fire risk

LOW

Risk band

0

Incidents (1yr)

0

Incidents (5yr)

Nearest station: Soho Fire station · 69m

Crime is +669% above London average

Property

2 Jul

Prices, sales volume and market trends

Insufficient sales data

Only 1 sale recorded in the last 24 months — too few for a reliable median price. Price figures have been withheld to avoid misleading comparisons.

Price history

Sales (24 months)1
New build0.0%
Price per m²£8,099/m²
Price per ft²£752/ft²
Avg floor area91.3

EPC breakdown

B
1%
C
12%
D
5%
E
2%
F
1%

Based on 21 properties · Confidence: medium

Street mix

Flat 100%

LHA rates — Inner North London

Shared room£708/mo
1 bedroom£1440/mo
2 bedrooms£1794/mo
3 bedrooms£2160/mo
4 bedrooms£3060/mo

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

Low

Market activity

100d

Days to sell

Energy & construction

Solar yield852 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium
Rebuild cost estimate£228,250
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Construction erabefore 1900
WallsSolid brick, as built, no insulation (assumed)
Roof(another dwelling above)
Heating fuelmains gas (not community)
GlazingPartial secondary glazing
Council tax band Band EAnnual charge £1,107
Price growth potentialModerate

Market History

Price trajectory, velocity and distribution

Price Trajectory

19962025 · CAGR

+4.2%

Total change

+233%

Market Activity

Price Velocity & Acceleration

Current Velocity

+78.6%

per year

Acceleration

+78.57

change in velocity

Market State

Strong growth

Velocity (%)Acceleration

Price Distribution

P25: £200k–£250k · P75: £250k–£300k · 8 sales

Property Type Mix

Total: 8 sales

Flat/maisonette100%

By decade

1990s

2000s

2010s

2020s

Market Cycle

BullCooling bullRisingSteadyRecoveryCorrectionBear

Market Eras

EraPeriodStart priceEnd priceChangeAvg sales/yr
Late-1990s boom19962000£225k£275k+22.2%1.7
Pre-crash peak20072007£420k£420k+0%1
GFC & correction20112011£420k£420k+0%1
Current market20252025£750k£750k+0%1

Price Trajectory by Type

Flat/maisonette

Per-type alpha vs district

Best performer

Flat/maisonette

+-44.5% alpha

Flat/maisonette-44.5% α
Local
9%
District
53.5%

CAGR over 2yr data window. Alpha = local CAGR − district CAGR.

Buyer vs Seller Score

Composite market conditions index 0–100

38out of 100SellerBuyer

Market condition

Seller's Market

Favours sellers

Higher score = better conditions for buyers

Score breakdown

Price Velocity0
Sales Volume75
Trend Position40

Transport

1 Jul

Public transport accessibility and links

PTAL 5

Very Good

1a
1b
2
3
4
5
6a
6b
Top 10% — exceptional connectivity
Leicester Square Underground StationNorthern line
2 min walk
London Charing CrossCharing Cross
0 min

Nearby stations

Leicester Square Underground StationNorthern · Piccadilly
3 min walk
Piccadilly Circus Underground StationPiccadilly · Bakerloo
4 min walk
Tottenham Court RoadElizabeth line
5 min walk
Covent Garden Underground StationPiccadilly
6 min walk
Tottenham Court Road Underground StationNorthern · Central
6 min walk
No bus stops within 400m

85

Walkability score

1164

Footpaths (500m)

38

Santander docks (800m)

0.1 km

Nearest cycle dock

Central London commute times

London Bridge30 min
Victoria24 min
Waterloo24 min
Canary Wharf27 min
City24 min

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Parking & EV

Car parks, spaces and charging points

3

Car parks (800m)

3

EV chargers (800m)

Total spaces (800m)4
Nearest car park613m
Santander docks (800m)38
Nearest cycle dock0.1 km

Nearby car parks

🅿️
Bluebadge disabled2 spaces
613m

Connectivity

Broadband and mobile coverage

92%

Full fibre

92%

Gigabit

100%

5G outdoor

100%

4G outdoor

Mobile operators

EEO2VodafoneThree
Avg download speed460 Mbps
Median download436 Mbps
Superfast coverage92%
All operators 5G97%

Broadband providers

BTSkyTalkTalkVodafoneVirgin Media

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterNONE
No assessed surface water flood risk
Air qualityLOW
NO₂: 31.0 µg/m³ · PM2.5: 10.0 µg/m³
Better than 73% of London
NoiseNONE
road
SEVERE
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCongestion charge zone✗ Not Green Belt✗ Not AONB2% green spaceTree canopy: 22%
Less green space than 88% of London

Nearest SSSI: Hampstead Heath Woods SSSI — 6.8 km

Energy

Solar: 852 kWh/kWp/yrHeat pump: SuitableEPC upgrade: Medium

Ground stability

Geology: SAND AND GRAVEL

Subsidence risk: Low

Shrink-swell: Low

Running sand risk: Medium

Landslide records (2km): 1

Landslide susceptibility: Low

Insurance risk

Standard

Cost band

Low

Flood risk

Low

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,526 hrs/yr

Sunshine

601 mm/yr

Rainfall

22.8°C

Summer avg

3.1°C

Winter avg

Solar yield851.7 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

TURNING POINT

31 WARDOUR STREET, W1D 6PT

2 min walk

7

GPs within 1km

22

Dentists within 1km

Nearest hospitalTunica Diagnostics · 267 m
Nearest A&EUNIVERSITY COLLEGE LONDON HOSPITALS NHS FOUNDATION TRUST · 1.6 km
A&E 4hr targetNHS target: 95% · London avg: ~68%79.1%

Amenities

Shops, restaurants, parks and more

53

Parks (1km)

704

Restaurants (800m)

185

Cafes (800m)

86

Pubs (400m)

2

Pharmacies (800m)

14

Gyms (1km)

21

Sports (1km)

25

Convenience

Nearest supermarketM&S Food · 35 m
3 swimming pools4 sports halls

Nightlife (500m)

8

Nightclubs

94

Late-night venues

A
4,137 licensed premises in borough2,967 late-night refreshment licencesHome Office 2023/24

2

Libraries (1km)

11

Cinemas (2km)

475m

Post office

Nearby shops

GAIL's64 m
唐人餅家 Chinatown Bakery88 m
Lo’s Noodle Factory94 m
Dodo105 m

Nearby cafes

Héfaure8 m
CoCo Fresh Tea & Juice45 m
Candy Cafe48 m
Chatime48 m

Nearby restaurants

潼关肉夹馍 Kung Fu Burger2 m
Meet Fresh6 m
Shibuya10 m
Doughnut Time17 m

Nearby pubs

De Hems Cafe Bar19 m
Experimental Cocktail Club34 m
Golden Lion53 m
Opium59 m

Nearby gyms

Lewis Paris Fitness London Soho276 m
Soho Fitness Lab314 m
Gymbox346 m
The Third Space348 m

Nearby pharmacies

Watsons283 m
Boots461 m
Kerrs708 m

Nearby health

56 Dean Street80 m
Leicester Square Dental Clinic82 m
Paragon Dental Clinic259 m
Tunica Diagnostics267 m
Food hygiene (5-star)61% of 1534

Business

Local businesses registered here

Active businesses
1
New (last 12 months)
0
Dissolved (last 12 months)
0
Industry diversity
1
3yr survival rate
100.0%
Right-to-buy sales (5yr)
44

High street

A

High street health

Registered businesses

HAPPY LEMON WARWICK LTD

Investment

Investment grade, yield and market outlook

56

Investment score

Good

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Avg monthly rent
£2,622London avg: £1,950/mo
Gross yield
4.2% (average)London avg: 3.8%Above average yield
Gentrification score62/100
Right-to-buy sales (5yr)Owner-occupier growth signal44
Sales last 12 months0

Rental market

Very High

Demand

Very Low

Void risk

Young professional

Tenant profile

+15.3%

Rent growth (1yr)

Market liquidity

Low

Market activity

100d

Est. days to sell

4/100

Velocity score

Future outlook

64.1

Price growth score

C
High

Development pressure

Low

New supply risk

Strong gentrification momentumHigh investment qualityExcellent transport access

Infrastructure pipeline

Infrastructure score54/100
Bakerloo Extension route2,811m
Crossrail 2 route502m

Demographics

16 Jun

Population, deprivation and income

Decile 3/10

More deprived than average

Index of Multiple Deprivation

More deprived than average

Rank: 9,191 nationally

1,691

Est. population

4,846/km²

56%

Employed

57%

Degree educated

£40,600

Median income

5.4%

Claimant rate

Urban coreMedium densityYoung professionals

23

Community stability

Age profile

36%
25%
18%
14%
Under 188%
18–3436%
35–4925%
50–6418%
65+14%

Tenure

53%
32%
Own outright11%
Own (mortgage)4%
Private rent53%
Social rent33%
Shared ownership0%
Rent free0%

Ethnicity

32%
26%
24%
White British32%
White Other26%
Asian24%
Black4%
Mixed7%
Other7%

Employment & lifestyle

Managerial / professional45%
Routine / semi-routine11%
No car household83%
Unemployed6%
No qualifications14%

Housing tenure (Census 2021)

Private rent53%
Social rent33%

vs. London

Income vs London-3.3%

Planning

Conservation areas and development

Conservation area
Yes
Article 4 area
Yes
Listed buildings (800m)
628
Live planning apps (800m)
54
Development activity
high
Residential apps (800m)
0
Commercial apps (800m)
22
Major developments (800m)
0
Planning apps (12 months)
176
Planning apps (3 years)
121
Local approval rate
82%
Borough approval rate
85%
Opportunity area
No
Central activities zone
Yes
CIL rate (residential)
£500/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
0

Housing pipeline (800m)

Homes approved
1
Under construction
0
Completed (3yr)
39
Largest scheme
162 homes · Western District Office, 35-50, Western District Office, 35-50, Rathbone Place, W1T 1AA
Pipeline pressure
LOW

Named schemes (500m)

SANDRINGHAM FLATS EAST, SANDRINGHAM FLATS EAST, CHARING CROSS ROAD, WC2120 homes
completed
Centre Point Tower, 101-103 (Scheme A), Centre Point Tower, 101-103 (Scheme A), New Oxford Street, 5-24 St Giles High Street, WC2H 8LN95 homes
completed
90-100, 90-100, WARDOUR STREET, W152 homes
completed
St.Giles Circus site, 1, Flitcroft Street, St.Giles Circus site including: site of 138-148 (even) Charing Cross Road 4 6 7 9 10 20-28 (inc) Den, London, WC2H 8DJ34 homes
completed
ST MARTINS HOUSE, 63-66, ST MARTINS HOUSE, 63-66, ST MARTINS LANE, WC224 homes
completed

Politics

Local councillors and MP

Ward majority
Conservative
Ward majority vote
15.4%
Ward turnout
34%
Election year
2026
MP
Rachel Blake (Labour (Co-op))
MP majority
2,708
Constituency
Cities of London and Westminster

Councillors

Tim MitchellConservative
Mark Angus ShearerConservative
San AbishevConservative

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Key facts for W1D 5EQ

Full postcodeW1D 5EQ
Postcode districtW1D
BoroughLondon Borough of Westminster
WardSt James's
Latitude51.512225
Longitude-0.130971
Parliamentary constituencyCities of London and Westminster
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
DATA.POLICE.UK
GOV.UK
TfL
Transport
for London
NHS
Digital
Companies
House
Royal
Mail
Food Standards
Agency
Ofcom
Met
Office
Ordnance
Survey