West End · Westminster · Cities of London and Westminster constituency · 51.51892, -0.14004

W1W 7EBWest End, Westminster

Location and area intelligence for W1W 7EB, West End, Westminster

City living at its best

 

Schools 100%Safety 13/100Transport 64/100Low yield 2.56%

Best for: Most buyers

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Lopsided profile — strong transport but weak safety

Liveability
61
Safety
13
Schools
60
Transport
64
Environment
48
Investment
60

The bottom line

W1W 7EB offers exceptional schools (100% Good/Outstanding) and fast broadband — a strong choice for Most buyers.

Less suited to Families.

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Location

W1W 7EB

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Urban core
MediumYoung professionals
Buyer fit: ExcellentInvestment outlook: NeutralRisk: Low

London Benchmarks

vs London income-0.7% vs London avg
vs London crime+588.0% vs London avg

Deep-dive guides for W1W 7EB

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Postcode Personality

🚇 Hyper-Connected🎓 School Smart⚠️ Very high crime🍕 Buzzing

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How W1W 7EB has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

60

Education score

Good for families
★ Top school within 1km

Primary

All Souls CofE Primary School

Not yet inspected · Inspected Jan 2025 · 2 min walk

KS2: 106.0

Secondary

The St Marylebone CofE School

Not yet inspected · Inspected Feb 2025 · 11 min walk

P8: +0.68A8: 61.8

100% of local schools rated Good or Outstanding · based on 20 schools within 1.5km

Top 10% — exceptional provision

Childcare

Childcare

Thomas Coram Centre

Not inspected · 19 min walk

4 primaries · 1 secondaries · 0 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

Very high crime

447.3 incidents per 1,000 residents

Among London's highest crime areas
↑ Rising 425.8%

+2% vs borough

Note: this postcode is in the Central Activities Zone — London's business and visitor core. Crime is counted per resident, but the daytime and visitor population here is many times the resident count, so these figures reflect footfall, not residential risk.

Crime by type

Other34%
Theft18%
Violence & sexual offences14%
Anti-social behaviour13%
Burglary8%
Vehicle crime6%
Robbery5%
Drug offences2%

Stop & search

1.0

per 1,000 residents

→ Stable

trend

Road safety

100

Road safety score

0

Accidents (5yr)

3

Serious within 200m

Fire risk

LOW

Risk band

0

Incidents (1yr)

0

Incidents (5yr)

Nearest station: Soho Fire station · 998m

Crime is +588% above London average

Property

Prices, sales volume and market trends

Avg floor area48

EPC breakdown

C
10%
D
2%
E
1%

Based on 13 properties · Confidence: medium

Street mix

Flat 100%

LHA rates — Inner North London

Shared room£708/mo
1 bedroom£1440/mo
2 bedrooms£1794/mo
3 bedrooms£2160/mo
4 bedrooms£3060/mo

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

Energy & construction

Solar yield852 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium
Rebuild cost estimate£120,000
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Construction erabefore 1900
WallsSolid brick, as built, no insulation (assumed)
Roof(another dwelling above)
Heating fuelmains gas (not community)
GlazingSingle glazed
Council tax band Band FAnnual charge £1,309
Price growth potentialModerate

Market History

Price trajectory, velocity and distribution

Price Trajectory

19952024 · CAGR

+7.3%

Total change

+664%

Market Activity

Price Velocity & Acceleration

Current Velocity

+5.7%

per year

Acceleration

-25.87

change in velocity

Market State

Steady growth

Velocity (%)Acceleration

Price Distribution

P25: £150k–£175k · P75: £200k–£250k · 18 sales

Property Type Mix

Total: 18 sales

Flat/maisonette100%

By decade

1990s

2000s

2010s

2020s

Market Cycle

BullCooling bullRisingSteadyRecoveryCorrectionBear

Market Eras

EraPeriodStart priceEnd priceChangeAvg sales/yr
Late-1990s boom19951999£121k£185k+52.9%2
Post-dot-com plateau20012004£245k£280k+14.3%2
Pre-crash peak20072007£641k£641k+0%1
Help-to-Buy recovery20132013£592k£592k+0%2
Brexit uncertainty20182018£665k£665k+0%1
Rate-rise correction20222022£875k£875k+0%1
Current market20242024£925k£925k+0%1

Price Trajectory by Type

Flat/maisonette

Per-type alpha vs district

Best performer

Flat/maisonette

+-2.7% alpha

Flat/maisonette-2.7% α
Local
9.2%
District
11.9%

CAGR over 18yr data window. Alpha = local CAGR − district CAGR.

Buyer vs Seller Score

Composite market conditions index 0–100

20out of 100SellerBuyer

Market condition

Strong Seller's Market

Favours sellers

Higher score = better conditions for buyers

Score breakdown

Price Velocity0
Trend Position40

Transport

1 Jul

Public transport accessibility and links

PTAL 5

Very Good

1a
1b
2
3
4
5
6a
6b
Above London average
Oxford Circus Underground StationCentral line
4.8 min walk
London EustonEuston
0 min

Nearby stations

Oxford Circus Underground StationBakerloo · Victoria
5 min walk
Goodge Street Underground StationNorthern
5 min walk
Great Portland Street Underground StationHammersmith & City · Circle
8 min walk
Regent's Park Underground StationBakerloo
8 min walk
Warren Street Underground StationNorthern · Victoria
9 min walk
No bus stops within 400m

75

Walkability score

931

Footpaths (500m)

38

Santander docks (800m)

0.0 km

Nearest cycle dock

Central London commute times

London Bridge26 min
Victoria22 min
Waterloo24 min
Canary Wharf29 min
City25 min

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Parking & EV

Car parks, spaces and charging points

4

Car parks (800m)

14

EV chargers (800m)

Total spaces (800m)445
Nearest car park441m
Santander docks (800m)38
Nearest cycle dock0.0 km

Nearby car parks

🅿️
Oxford Street Car Park439 spaces· yes
441m
🅿️
Union Car Parks· yes
534m

Connectivity

Broadband and mobile coverage

100%

Full fibre

100%

Gigabit

100%

5G outdoor

100%

4G outdoor

Mobile operators

EEO2VodafoneThree
Avg download speed500 Mbps
Median download450 Mbps
Superfast coverage100%
All operators 5G97%

Broadband providers

BTSkyTalkTalkVodafoneVirgin Media

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterMEDIUM
Medium
Air qualityLOW
NO₂: 33.0 µg/m³ · PM2.5: 11.0 µg/m³
Better than 68% of London
NoiseLOW
none
Quieter than 70% of London
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCongestion charge zone✗ Not Green Belt✗ Not AONB2% green spaceTree canopy: 70%
Less green space than 89% of London

Nearest SSSI: Hampstead Heath Woods SSSI — 5.9 km

Energy

Solar: 852 kWh/kWp/yrHeat pump: SuitableEPC upgrade: Medium

Ground stability

Geology: SAND AND GRAVEL

Subsidence risk: Low

Shrink-swell: Low

Running sand risk: Medium

Landslide records (2km): 1

Landslide susceptibility: Low

Insurance risk

Standard

Cost band

Low

Flood risk

Low

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,526 hrs/yr

Sunshine

601 mm/yr

Rainfall

22.8°C

Summer avg

3.1°C

Winter avg

Solar yield851.7 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costMedium

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

FITZROVIA MEDICAL CENTRE

31 FITZROY SQUARE, W1T 6EU

5 min walk

73%

Recommend GP

73%

Overall GP experience

17

GPs within 1km

126

Dentists within 1km

1

Care homes (1km)

Nearest hospitalNational Hospital for Neurology and Neurosurgery at Cleveland Street · 163 m
Nearest A&EUNIVERSITY COLLEGE LONDON HOSPITALS NHS FOUNDATION TRUST · 779 m
A&E 4hr targetNHS target: 95% · London avg: ~68%79.1%

Amenities

Shops, restaurants, parks and more

46

Parks (1km)

357

Restaurants (800m)

130

Cafes (800m)

27

Pubs (400m)

3

Pharmacies (800m)

15

Gyms (1km)

20

Sports (1km)

7

Convenience

Nearest supermarketM&S Food · 442 m
1 swimming pools4 sports halls

Nightlife (500m)

2

Nightclubs

29

Late-night venues

A
4,137 licensed premises in borough2,967 late-night refreshment licencesHome Office 2023/24

3

Libraries (1km)

11

Cinemas (2km)

698m

Post office

Nearby shops

Tesco Express189 m
Cavendish Candy204 m
Om Sai News205 m
Great Portland Street Deli251 m

Nearby cafes

XO Chocolate33 m
Counter by Naroon36 m
Kin51 m
Attendant56 m

Nearby restaurants

Domino's34 m
Meraki35 m
Sergio's45 m
KIN51 m

Nearby pubs

Meraki Bar39 m
The Green Man39 m
Kings Arms49 m
Crown & Sceptre65 m

Nearby gyms

Ten Health & Fitness109 m
FS8136 m
Rumble191 m
Psycle217 m

Nearby pharmacies

Boots243 m
Shiv301 m
Chel Pharmacy404 m
Wigmore Medical572 m

Nearby health

Passport Health Fitzrovia Travel Clinic30 m
Image Dental Clinic61 m
Fulcher & Ridgwell70 m
The Plastic Surgery Group72 m
Food hygiene (5-star)64% of 983

Business

Local businesses registered here

Active businesses
9
New (last 12 months)
0
Dissolved (last 12 months)
0
Industry diversity
3
3yr survival rate
100.0%
Right-to-buy sales (5yr)
44

High street

A

High street health

Registered businesses

GLAMOUR GLAMOUR GLAMOUR LIMITED
INVESTOR RELATIONS LIMITED
INVESTOR RELATIONS RESEARCH LIMITED
IR ADVISOR LTD
IR INSIGHT LTD

+4 more

Investment

Investment grade, yield and market outlook

60

Investment score

Good

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Low gross yield (2.6%) makes this better for owner-occupiers than buy-to-let investors. Capital growth outlook is moderate.

Avg monthly rent
£2,622London avg: £1,950/mo
Gross yield
2.6% (low)London avg: 3.8%Below average yield — bottom 73%
Gentrification score64/100
Right-to-buy sales (5yr)Owner-occupier growth signal44

Rental market

Very High

Demand

Very Low

Void risk

Young professional

Tenant profile

+15.3%

Rent growth (1yr)

Market liquidity

Future outlook

63.1

Price growth score

C
High

Development pressure

Low

New supply risk

Strong gentrification momentumExcellent transport access

Infrastructure pipeline

Infrastructure score50/100
Bakerloo Extension route3,777m
Crossrail 2 route268m

Demographics

16 Jun

Population, deprivation and income

Decile 5/10

Around average

Index of Multiple Deprivation

Average deprivation level

Rank: 16,070 nationally

1,869

Est. population

6,204/km²

56%

Employed

62%

Degree educated

£41,700

Median income

3.4%

Claimant rate

Urban coreMedium densityYoung professionals

26

Community stability

Age profile

39%
20%
18%
Under 1811%
18–3439%
35–4920%
50–6418%
65+12%

Tenure

15%
52%
24%
Own outright15%
Own (mortgage)8%
Private rent52%
Social rent24%
Shared ownership0%
Rent free1%

Ethnicity

29%
36%
16%
White British29%
White Other36%
Asian16%
Black5%
Mixed5%
Other8%

Employment & lifestyle

Managerial / professional48%
Routine / semi-routine9%
No car household75%
Unemployed4%
No qualifications9%

Housing tenure (Census 2021)

Private rent52%
Social rent24%

vs. London

Income vs London-0.7%

Planning

Conservation areas and development

Conservation area
Yes
Article 4 area
Yes
Listed buildings (800m)
373
Live planning apps (800m)
53
Development activity
high
Residential apps (800m)
0
Commercial apps (800m)
15
Major developments (800m)
0
Planning apps (12 months)
111
Planning apps (3 years)
87
Local approval rate
87%
Borough approval rate
85%
Opportunity area
No
Central activities zone
Yes
CIL rate (residential)
£500/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
0

Housing pipeline (800m)

Homes approved
0
Under construction
0
Completed (3yr)
141
Largest scheme
285 homes · Middlesex Hospital, Middlesex Hospital, Mortimer Street, W1W 7EY
Pipeline pressure
NONE

Named schemes (500m)

Middlesex Hospital, Middlesex Hospital, Mortimer Street, W1W 7EY285 homes
completed
87-89, 87-89, Cleveland Street, W1T 6PJ103 homes
completed
ITN HOUSE, 48, ITN HOUSE, 48, WELLS STREET, W177 homes
completed
Saatchi Block, 80, Saatchi Block, 80, Charlotte Street, 65 Whitfield Street and 14 Charlotte Mews, W1T 4QP55 homes
completed
UNIVERSITY COLLEGE, 10-12, UNIVERSITY COLLEGE, 10-12, BERNERS STREET, W147 homes
completed

Politics

Local councillors and MP

Ward majority
Conservative
Ward majority vote
13.9%
Ward turnout
33%
Election year
2026
MP
Rachel Blake (Labour (Co-op))
MP majority
2,708
Constituency
Cities of London and Westminster

Councillors

Tim BarnesConservative
Elizabeth Marie AmosConservative
Paul FisherConservative

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Key facts for W1W 7EB

Full postcodeW1W 7EB
Postcode districtW1W
BoroughLondon Borough of Westminster
WardWest End
Latitude51.518924
Longitude-0.140037
Parliamentary constituencyCities of London and Westminster
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
DATA.POLICE.UK
GOV.UK
TfL
Transport
for London
NHS
Digital
Companies
House
Royal
Mail
Food Standards
Agency
Ofcom
Met
Office
Ordnance
Survey