East Sheen · Richmond upon Thames · Richmond Park constituency · 51.46223, -0.27062

SW14 7QA— East Sheen, Richmond upon Thames

Location and area intelligence for SW14 7QA, East Sheen, Richmond upon Thames

The family fortress

 

Top 5% LondonSchools 100%Safety 85/100Transport 33/100~2% yield · indicativeOnly 1 sales — thin data

Best for: Families, Owner-occupiers

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Strong schools, limited transport — ideal for car-owning families

Liveability
76
Safety
85
Schools
90
Transport
33
Environment
66
Investment
22

The bottom line

SW14 7QA offers exceptional schools (100% Good/Outstanding) and low crime — strong value for Families and Owner-occupiers who can accept its trade-offs.

The catch: 48 min to waterloo — above average for this zone.

Less suited to Car-free commuters.

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Location

SW14 7QA

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Suburban
MediumOwner occupiers / families
Buyer fit: ExcellentInvestment outlook: CautiousRisk: Low

London Benchmarks

vs London income+17.6% vs London avg
vs London crime-45.0% vs London avg

Deep-dive guides for SW14 7QA

🛡️Crime & SafetyCrime rate, trends & breakdown by type🎓SchoolsOfsted ratings, exam scores & distances🏠Rental MarketAverage rents, demand & void risk

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Postcode Personality

🎓 School Smart🌳 Good Parks🔒 Very Safe🍕 Buzzing

“The family fortress”

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How SW14 7QA has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

90

Education score

Excellent for families
★ Top school within 1km
★★

Primary

Sheen Mount Primary School

Good · Inspected May 2022 · 5 min walk

KS2: 110.3

—

Secondary

Lift Richmond Park

Not yet inspected · 10 min walk

P8: +0.51A8: 56.3

100% of local schools rated Good or Outstanding · based on 6 schools within 1.5km

Top 10% — exceptional provision

Childcare

Childcare

Windham Nursery School

Not inspected · 19 min walk

4 primaries · 1 secondaries · 0 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

Low crime

35.9 incidents per 1,000 residents

Better than 74% of London
→ Stable

-32% vs borough

Crime by type

Vehicle crime32%
Other29%
Burglary11%
Violence & sexual offences11%
Anti-social behaviour10%
Drug offences3%
Theft2%
Robbery2%

Road safety

100

Road safety score

0

Accidents (5yr)

Fire risk

LOW

Risk band

0

Incidents (1yr)

0

Incidents (5yr)

Nearest station: Richmond Fire Station · 1.1km

Crime is 45% below London average

Property

12 Jun

Prices, sales volume and market trends

Insufficient sales data

Only 1 sale recorded in the last 24 months — too few for a reliable median price. Price figures have been withheld to avoid misleading comparisons.

Price history

Sales (24 months)1
New build0.0%
Price per m²£9,520/m²
Price per ft²£884/ft²
Avg floor area138.1 m²

EPC breakdown

C
5%
D
14%
E
3%

Based on 22 properties · Confidence: medium

Street mix

Semi 1%Terraced 96%Flat 3%

LHA rates — Outer South West London

Shared room£592/mo
1 bedroom£1200/mo
2 bedrooms£1495/mo
3 bedrooms£1800/mo
4 bedrooms£2550/mo

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

Low

Market activity

100d

Days to sell

Energy & construction

Solar yield858 kWh/kWp/yr
Rebuild cost estimate£345,250
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Construction era1900-1929
WallsSolid brick, as built, no insulation (assumed)
RoofPitched, no insulation (assumed)
Heating fuelmains gas (not community)
GlazingPartial double glazing
Council tax band Band GAnnual charge £3,630
Price growth potentialModerate

Market History

Price trajectory, velocity and distribution

Price Trajectory

1995–2024 · CAGR

+9.3%

Total change

+1214%

Market Activity

Price Velocity & Acceleration

Current Velocity

-1.1%

per year

Acceleration

-3.86

change in velocity

Market State

Downturn

Velocity (%)Acceleration

Price Distribution

P25: £400k–£450k · P75: £600k–£700k · 80 sales

Property Type Mix

Total: 80 sales

Semi-detached1.3%
Terraced96.3%
Flat/maisonette2.5%

By decade

1990s

2000s

2010s

2020s

Market Cycle

BullCooling bullRisingSteadyRecoveryCorrectionBear

Market Eras

EraPeriodStart priceEnd priceChangeAvg sales/yr
Late-1990s boom1995–2000£102k£442k+333.3%3.5
Post-dot-com plateau2001–2004£475k£611k+28.7%4.8
Pre-crash peak2005–2007£600k£650k+8.3%1.3
GFC & correction2008–2012£854k£990k+16%2.2
Help-to-Buy recovery2013–2016£985k£1.24m+25.9%2.8
Brexit uncertainty2018–2019£1.33m£1.29m-3%2.5
Pandemic surge2020–2021£1.25m£1.32m+5.9%2.5
Rate-rise correction2023–2023£1.35m£1.35m+0%2
Current market2024–2024£1.34m£1.34m+0%2

Price Trajectory by Type

Terraced

Per-type alpha vs district

Best performer

Terraced

+0% alpha

Terraced+0% α
Local
6.8%
District
6.8%

CAGR over 28yr data window. Alpha = local CAGR − district CAGR.

Buyer vs Seller Score

Composite market conditions index 0–100

62out of 100SellerBuyer

Market condition

Buyer's Market

Neutral conditions

Higher score = better conditions for buyers

Score breakdown

Price Velocity75
Sales Volume75
Seasonal Timing0
Trend Position100

Transport

1 Jul

Public transport accessibility and links

PTAL 2

Poor

1a
1b
2
3
4
5
6a
6b
Bottom 25% — limited connections
Kew Gardens Underground StationDistrict line
23.1 min walk
Mortlake

Nearby stations

MortlakeNational Rail
9 min walk
Kew Gardens Rail StationMildmay
24 min walk
Kew Gardens Underground StationDistrict
24 min walk
Richmond Underground StationDistrict
27 min walk
Richmond (London) Rail StationMildmay · South Western Railway
27 min walk
No bus stops within 400m

30

Walkability score

10

Footpaths (500m)

0

Santander docks (800m)

3.2 km

Nearest cycle dock

Central London commute times

London Bridge58 min ↑
Victoria55 min ↑
Waterloo ★48 min
Canary Wharf68 min ↑
City59 min ↑

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Find areas within a set commute time of your workplace →

Parking & EV

Car parks, spaces and charging points

5

Car parks (800m)

1

EV chargers (800m)

Total spaces (800m)117
Nearest car park275m
Santander docks (800m)0
Nearest cycle dock3.2 km

Nearby car parks

🅿️
Waitrose Sheen Car Park75 spaces· no
350m
🅿️
Sheen Lane Car Park42 spaces· yes
428m
🅿️
Sheen Gate carpark
623m

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterNONE
No assessed surface water flood risk
Air qualityLOW
NO₂: 25.0 µg/m³ · PM2.5: 16.0 µg/m³
Better than 83% of London
NoiseLOW
none
Quieter than 70% of London
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCCZ: 9.4 km away✗ Not Green Belt✗ Not AONB31% green spaceTree canopy: 70%
More green space than 86% of London

Nearest SSSI: Richmond Park SSSI — 2.3 km

Energy

Solar: 858 kWh/kWp/yr

Ground stability

Geology: SAND AND GRAVEL

Subsidence risk: Low

Shrink-swell: Low

Running sand risk: Medium

Landslide records (2km): None recorded

Insurance risk

Standard

Cost band

Low

Flood risk

Low

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,570 hrs/yr

Sunshine

577 mm/yr

Rainfall

23.3°C

Summer avg

2.9°C

Winter avg

Solar yield858.1 kWh/kWp/yr

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

KEW MEDICAL PRACTICE

14 HIGH PARK ROAD, KEW, TW9 4BH

22 min walk

64%

Recommend GP

64%

Overall GP experience

0

GPs within 1km

4

Dentists within 1km

1

Care homes (1km)

Nearest hospitalBarnes Hospital · 1.2 km
Nearest A&EKINGSTON AND RICHMOND NHS FOUNDATION TRUST · 5.3 km
A&E 4hr targetNHS target: 95% · London avg: ~68%57.7%

Amenities

Shops, restaurants, parks and more

43

Parks (1km)

26

Restaurants (800m)

15

Cafes (800m)

2

Pubs (400m)

0

Pharmacies (800m)

5

Gyms (1km)

23

Sports (1km)

0

Convenience

Nearest supermarketSt. Marcus · 1.4 km
14 tennis courts2 swimming pools2 sports halls

Nightlife (500m)

0

Nightclubs

2

Late-night venues

D
782 licensed premises in borough301 late-night refreshment licencesHome Office 2023/24

0

Libraries (1km)

0

Cinemas (2km)

2.8km

Post office

Nearby shops

Hari Supermarket593 m
Mortlake Food and Wine979 m

Nearby cafes

Caffe’ Al Fresco202 m
Pistons & Cups231 m
Harris + Hoole242 m
Artisan404 m

Nearby restaurants

Grilandia194 m
Mamma Mia197 m
Kaalika210 m
Papa John's238 m

Nearby pubs

The Plough161 m
Leonardo Wine Bar208 m
The Victoria375 m
Pig & Whistle403 m

Nearby gyms

Paul May Fitness250 m
Sheen Lawn Tennis and Squash Club418 m
SW14 Women's Fitness502 m
Evolution552 m
Food hygiene (5-star)63% of 81

Business

Local businesses registered here

Active businesses
0
New (last 12 months)
0
Dissolved (last 12 months)
0
Industry diversity
0
3yr survival rate
100.0%

High street

E

High street health

Investment

Investment grade, yield and market outlook

22

Investment score

Weak

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Low gross yield (1.6%) makes this better for owner-occupiers than buy-to-let investors. Capital growth outlook is moderate.

Avg monthly rent
£1,664London avg: £1,950/mo
Gross yield
1.6% (low)London avg: 3.8%Low yield — bottom 25% of London
Gentrification score28/100
Sales last 12 months0

Rental market

Medium

Demand

Medium

Void risk

Mixed owner / renter

Tenant profile

+2.4%

Rent growth (1yr)

Market liquidity

Low

Market activity

100d

Est. days to sell

4/100

Velocity score

Future outlook

61.5

Price growth score

C
High

Development pressure

High

New supply risk

Strong gentrification momentumLow-deprivation area

Infrastructure pipeline

Infrastructure score0/100
Bakerloo Extension route12,413m
Crossrail 2 route6,078m

Demographics

16 Jun

Population, deprivation and income

Decile 10/10

Least deprived

Index of Multiple Deprivation

Less deprived than 90% of London

Rank: 30,525 nationally

1,727

Est. population

5,830/km²

58%

Employed

70%

Degree educated

£49,400

Median income

0.6%

Claimant rate

SuburbanMedium densityOwner occupiers / families

60

Community stability

Age profile

30%
23%
19%
21%
Under 1830%
18–347%
35–4923%
50–6419%
65+21%

Tenure

42%
43%
Own outright42%
Own (mortgage)43%
Private rent13%
Social rent2%
Shared ownership0%

Ethnicity

72%
16%
White British72%
White Other16%
Asian4%
Black0%
Mixed6%
Other2%

Employment & lifestyle

Managerial / professional62%
Routine / semi-routine4%
No car household7%
Unemployed2%
No qualifications5%

Housing tenure (Census 2021)

Private rent13%
Social rent2%

vs. London

Income vs London+17.6%

Planning

Conservation areas and development

Conservation area
No
Article 4 area
No
Listed buildings (800m)
16
Live planning apps (800m)
32
Development activity
high
Residential apps (800m)
11
Commercial apps (800m)
1
Major developments (800m)
0
Planning apps (12 months)
25
Planning apps (3 years)
23
Local approval rate
76%
Borough approval rate
65%
Opportunity area
No
CIL rate (residential)
£200/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
0

Housing pipeline (800m)

Homes approved
4
Under construction
0
Completed (3yr)
12
Largest scheme
18 homes · FURNESS LODGE, FURNESS LODGE, DERBY ROAD, SW14
Pipeline pressure
LOW

Named schemes (500m)

The White Cottage, 1, The White Cottage, 1, Colston Road, SW14 7PG9 homes
completed
320, 320, Upper Richmond Road West, East Sheen, SW14 7JN7 homes
completed
318, 318, Upper Richmond Road West, SW14 7JN4 homes
completed
304, 304, Upper Richmond Road West, SW14 7JG4 homes
completed
381, 383, Upper Richmond Road West, East Sheen, SW14 7NX4 homes
not_started

Politics

Local councillors and MP

Ward majority
Lib Dems
Ward majority vote
19.3%
Ward turnout
52%
Election year
2026
MP
Sarah Olney (Liberal Democrat)
MP majority
17,155
Constituency
Richmond Park

Councillors

Julia CambridgeLib Dems
Margaret DaneLib Dems
Mohsin KhanLib Dems

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Compare Richmond upon Thames with nearby boroughs:

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Key facts for SW14 7QA

Full postcodeSW14 7QA
Postcode districtSW14
BoroughLondon Borough of Richmond upon Thames
WardEast Sheen
Latitude51.462229
Longitude-0.270624
Parliamentary constituencyRichmond Park
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
DATA.POLICE.UK
GOV.UK
TfL
Transport
for London
NHS
Digital
Companies
House
Royal
Mail
Food Standards
Agency
Ofcom
Met
Office
Ordnance
Survey