White City · Hammersmith and Fulham · Hammersmith and Chiswick constituency · 51.50934, -0.23420

W12 7ATWhite City, Hammersmith and Fulham

Location and area intelligence for W12 7AT, White City, Hammersmith and Fulham

High-connectivity investment target

 

Schools 100%Safety 70/100Transport 41/100Yield 3.74%⚠ Knotweed sites nearby

Best for: Families

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Strong, well-rated schools set this area apart

Liveability
68
Safety
70
Schools
100
Transport
41
Environment
74
Investment
54

The bottom line

W12 7AT offers exceptional schools (100% Good/Outstanding), low crime and fast broadband — strong value for Families who can accept its trade-offs.

The catch: 1 Japanese knotweed site within 400m — may affect mortgage applications.

Less suited to Car-free commuters.

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Location

W12 7AT

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Inner city
Very highYoung professionals
Buyer fit: ExcellentInvestment outlook: NeutralRisk: Low

London Benchmarks

vs London income+2.4% vs London avg
vs London crime+50.0% vs London avg

Deep-dive guides for W12 7AT

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Postcode Personality

🚇 Well-Connected🎓 School Smart🔒 Very Safe🍕 Buzzing

High-connectivity investment target

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How W12 7AT has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

100

Education score

Excellent for families
★ Top school within 1km
★★★

Primary

St John XXIII Catholic Primary School

Outstanding · Inspected Jun 2022 · 4 min walk

KS2: 108.8

Secondary

Phoenix Academy

Not yet inspected · Inspected Nov 2024 · 6 min walk

P8: +0.93A8: 53.6

100% of local schools rated Good or Outstanding · based on 22 schools within 1.5km

Top 10% — exceptional provision

Childcare

Childcare

Randolph Beresford Early Years Centre

Not inspected · 3 min walk

8 primaries · 2 secondaries · 2 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

Low crime

97.3 incidents per 1,000 residents

Higher crime than 73% of London
↑ Rising 752.6%

+16% vs borough

Crime by type

Other27%
Anti-social behaviour23%
Violence & sexual offences23%
Vehicle crime12%
Drug offences9%
Burglary4%
Theft2%
Robbery1%

Stop & search

1.8

per 1,000 residents

→ Stable

trend

Road safety

100

Road safety score

0

Accidents (5yr)

2

Serious within 200m

Fire risk

LOW

Risk band

0

Incidents (1yr)

0

Incidents (5yr)

Nearest station: Hammersmith Fire Station (G36) · 1.6km

Crime is +50% above London average

Property

Prices, sales volume and market trends

Avg floor area96

EPC breakdown

C
2%

Based on 2 properties · Confidence: very_low

LHA rates — Inner West London

Shared room£760/mo
1 bedroom£1350/mo
2 bedrooms£1625/mo
3 bedrooms£2050/mo
4 bedrooms£2550/mo

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

Energy & construction

Solar yield855 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costLow
Rebuild cost estimate£240,000
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Council tax band Band DAnnual charge £1,459
Price growth potentialLow

Market History

Price trajectory, velocity and distribution

Data not yet available for this postcode.

Buyer vs Seller Score

Market conditions index — insufficient data

Data not yet available for this postcode.

Transport

1 Jul

Public transport accessibility and links

PTAL 3

Moderate

1a
1b
2
3
4
5
6a
6b
Below London average
Shepherd's Bush Market Underground StationHammersmith & City line
7.9 min walk
Shepherds Bush

Nearby stations

Wood Lane Underground StationHammersmith & City · Circle
8 min walk
Shepherd's Bush Market Underground StationCircle · Hammersmith & City
9 min walk
White City Underground StationCentral
9 min walk
Goldhawk Road Underground StationHammersmith & City · Circle
12 min walk
Shepherd's Bush (Central) Underground StationCentral
15 min walk
No bus stops within 400m

62

Walkability score

112

Footpaths (500m)

2

Santander docks (800m)

0.7 km

Nearest cycle dock

Central London commute times

London Bridge48 min
Victoria42 min
Waterloo51 min
Canary Wharf58 min
City45 min

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Parking & EV

Car parks, spaces and charging points

18

Car parks (800m)

2

EV chargers (800m)

Total spaces (800m)21
Nearest car park248m
Santander docks (800m)2
Nearest cycle dock0.7 km

Connectivity

Broadband and mobile coverage

100%

Full fibre

100%

Gigabit

100%

5G outdoor

100%

4G outdoor

Mobile operators

EEO2VodafoneThree
Avg download speed500 Mbps
Median download450 Mbps
Superfast coverage100%
All operators 5G97%

Broadband providers

BTSkyTalkTalkVodafoneVirgin Media

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterNONE
No assessed surface water flood risk
Air qualityLOW
NO₂: 14.0 µg/m³ · PM2.5: 8.0 µg/m³
Better than 96% of London
NoiseLOW
none
Quieter than 70% of London
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCCZ: 4.8 km away✗ Not Green Belt✗ Not AONB16% green spaceTree canopy: 16%
Above average green space

Nearest SSSI: Barn Elms Wetland Centre SSSI — 3.4 km

Energy

Solar: 855 kWh/kWp/yrHeat pump: SuitableEPC upgrade: Low

Ground stability

Geology: SAND AND GRAVEL

Subsidence risk: Low

Shrink-swell: Low

Running sand risk: Medium

Landslide records (2km): None recorded

Insurance risk

Standard

Cost band

Low

Flood risk

Low

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,526 hrs/yr

Sunshine

601 mm/yr

Rainfall

22.8°C

Summer avg

3.1°C

Winter avg

Solar yield854.9 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costLow

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

DR CANISIUS & DR HASAN, PARKVIEW CFH&W

56 CRANSTON COURT, BLOEMFONTEIN ROAD, W12 7FG

2 min walk

68%

Recommend GP

68%

Overall GP experience

14

GPs within 1km

10

Dentists within 1km

Nearest hospitalQueen Charlotte's & Chelsea Hospital · 814 m
Nearest A&EROYAL FREE LONDON NHS FOUNDATION TRUST · 6.8 km
A&E 4hr targetNHS target: 95% · London avg: ~68%74.1%

Amenities

Shops, restaurants, parks and more

191

Parks (1km)

38

Restaurants (800m)

11

Cafes (800m)

0

Pubs (400m)

6

Pharmacies (800m)

4

Gyms (1km)

11

Sports (1km)

10

Convenience

No pubs within 400m — nearest: Queens Tavern (292 m)

Nearest supermarketLondis · 223 m
6 tennis courts1 sports halls

Nightlife (500m)

0

Nightclubs

0

Late-night venues

E
929 licensed premises in borough383 late-night refreshment licencesHome Office 2023/24

0

Libraries (1km)

2

Cinemas (2km)

404m

Post office

Nearby shops

Suzy's Newsagent243 m
Euro International Supermarket Sheena252 m
CSM Food & Wine Shop257 m
Royal Bake UK276 m

Nearby cafes

Proud Mary's346 m
Westside Coffee380 m
Wild Thyme London396 m
Revive Cafe407 m

Nearby restaurants

Tasty Wings230 m
Fish & grill280 m
Ameerah304 m
Mleczko305 m

Nearby pubs

Queens Tavern292 m
The Queen Adelaide378 m
Pocket Watch438 m
Coningham Arms445 m

Nearby gyms

Phoenix Fitness Centre and Janet Adegoke Swimming Pool421 m
Powerleague Shepherds Bush438 m
The Gym694 m
Studio Lagree718 m

Nearby pharmacies

Hamlins Pharmacy216 m
Pestle & Mortar Pharmacy319 m
Jays Pharmacy408 m
Babylon Health Pharmacy450 m

Nearby health

Parkview Centre for Health and Wellbeing222 m
Canberra Dental Practice237 m
Shepherds Bush Medical Centre318 m
Incredible Smiles380 m
Food hygiene (5-star)62% of 111

Business

Local businesses registered here

Active businesses
1
New (last 12 months)
1
Dissolved (last 12 months)
0
Industry diversity
1
3yr survival rate
100.0%
Right-to-buy sales (5yr)
70

High street

E

High street health

Registered businesses

DR.KAZ LIMITED

Investment

Investment grade, yield and market outlook

54

Investment score

Moderate

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Avg monthly rent
£1,950London avg: £1,950/mo
Gross yield
3.7% (average)London avg: 3.8%Above average yield
Gentrification score23/100
Right-to-buy sales (5yr)Owner-occupier growth signal70

Rental market

High

Demand

Low

Void risk

Young professional

Tenant profile

+11.4%

Rent growth (1yr)

Market liquidity

Future outlook

44.9

Price growth score

D
High

Development pressure

High

New supply risk

Infrastructure pipeline

Infrastructure score0/100
Bakerloo Extension route9,424m
Crossrail 2 route6,271m

Demographics

16 Jun

Population, deprivation and income

Decile 5/10

Around average

Index of Multiple Deprivation

Average deprivation level

Rank: 13,834 nationally

1,665

Est. population

18,467/km²

67%

Employed

59%

Degree educated

£43,000

Median income

3.5%

Claimant rate

Inner cityVery high densityYoung professionals

36

Community stability

Age profile

18%
34%
20%
17%
Under 1818%
18–3434%
35–4921%
50–6417%
65+10%

Tenure

17%
16%
35%
32%
Own outright17%
Own (mortgage)16%
Private rent35%
Social rent32%
Shared ownership0%

Ethnicity

43%
20%
13%
White British43%
White Other20%
Asian9%
Black13%
Mixed7%
Other7%

Employment & lifestyle

Managerial / professional46%
Routine / semi-routine13%
No car household57%
Unemployed6%
No qualifications12%

Housing tenure (Census 2021)

Private rent35%
Social rent32%

vs. London

Income vs London+2.4%

Planning

Conservation areas and development

Conservation area
No
Article 4 area
No
Listed buildings (800m)
5
Live planning apps (800m)
57
Development activity
high
Residential apps (800m)
0
Commercial apps (800m)
3
Major developments (800m)
0
Planning apps (12 months)
25
Planning apps (3 years)
12
Local approval rate
88%
Borough approval rate
83%
Opportunity area
No
CIL rate (residential)
£300/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
1

Housing pipeline (800m)

Homes approved
3
Under construction
0
Completed (3yr)
178
Largest scheme
170 homes · Site of Janet Adegoke Lesiure Centre, 56, Site of Janet Adegoke Lesiure Centre, 56, Bloemfontein Road, White City, W12 7DH
Pipeline pressure
LOW

Named schemes (500m)

Site of Janet Adegoke Lesiure Centre, 56, Site of Janet Adegoke Lesiure Centre, 56, Bloemfontein Road, White City, W12 7DH170 homes
completed
Stowe Road Depot, Stowe Road Depot, Stowe Road, W12 8RL69 homes
completed
FORMER OAKLANDS CHURCH SITE AND, 392-398, FORMER OAKLANDS CHURCH SITE AND, 392-398, UXBRIDGE ROAD, W12 0NR46 homes
completed
1, 1, BLOEMFONTEIN AVENUE, W1232 homes
completed
RHODES HOUSE, RHODES HOUSE, BLOEMFONTEIN ROAD, W12 7PQ20 homes
completed

Politics

Local councillors and MP

Ward majority
Labour
Ward majority vote
18.4%
Ward turnout
38%
Election year
2026
MP
Andy Slaughter (Labour)
MP majority
15,290
Constituency
Hammersmith and Chiswick

Councillors

Andrew JonesLabour
Natalia PerezLabour
Frances UmehLabour

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Key facts for W12 7AT

Full postcodeW12 7AT
Postcode districtW12
BoroughLondon Borough of Hammersmith and Fulham
WardWhite City
Latitude51.509337
Longitude-0.234198
Parliamentary constituencyHammersmith and Chiswick
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
DATA.POLICE.UK
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TfL
Transport
for London
NHS
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Companies
House
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Mail
Food Standards
Agency
Ofcom
Met
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