White City · Hammersmith and Fulham · Hammersmith and Chiswick constituency · 51.50766, -0.23433

W12 7BH— White City, Hammersmith and Fulham

Location and area intelligence for W12 7BH, White City, Hammersmith and Fulham

The practical family move

 

Schools 100%Safety 70/100Transport 42/100Low yield 3.25%⚠ Knotweed sites nearby

Best for: Families

Compare areas

Strong, well-rated schools set this area apart

Liveability
66
Safety
70
Schools
100
Transport
42
Environment
73
Investment
45

The bottom line

W12 7BH offers exceptional schools (100% Good/Outstanding), low crime and fast broadband at £720,000 median — strong value for Families who can accept its trade-offs.

The catch: 1 Japanese knotweed site within 400m — may affect mortgage applications.

Less suited to Car-free commuters.

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Location

W12 7BH

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Inner city
Very highYoung professionals
Buyer fit: ExcellentInvestment outlook: NeutralRisk: Low

London Benchmarks

vs London avg price+38.5% vs London avg
vs London income+2.4% vs London avg
vs London crime+50.0% vs London avg

Deep-dive guides for W12 7BH

🛡️Crime & SafetyCrime rate, trends & breakdown by type🎓SchoolsOfsted ratings, exam scores & distances🏠Rental MarketAverage rents, demand & void risk

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Postcode Personality

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“The practical family move”

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How W12 7BH has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

100

Education score

Excellent for families
★ Top school within 1km
★★★

Primary

St John XXIII Catholic Primary School

Outstanding · Inspected Jun 2022 · 7 min walk

KS2: 108.8

—

Secondary

Hammersmith Academy

Not yet inspected · 8 min walk

P8: +0.26A8: 53.2

100% of local schools rated Good or Outstanding · based on 25 schools within 1.5km

Top 10% — exceptional provision

Childcare

Childcare

Randolph Beresford Early Years Centre

Not inspected · 5 min walk

10 primaries · 2 secondaries · 2 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

Low crime

97.3 incidents per 1,000 residents

Higher crime than 73% of London
↑ Rising 752.6%

+16% vs borough

Crime by type

Other27%
Anti-social behaviour23%
Violence & sexual offences23%
Vehicle crime12%
Drug offences9%
Burglary4%
Theft2%
Robbery1%

Stop & search

1.8

per 1,000 residents

→ Stable

trend

Road safety

99

Road safety score

1

Accidents (5yr)

5

Serious within 200m

LOW pedestrian risk

Fire risk

LOW

Risk band

0

Incidents (1yr)

3

Incidents (5yr)

Nearest station: Hammersmith Fire Station (G36) · 1.5km

Crime is +50% above London average

Property

2 Jul

Prices, sales volume and market trends

Low transaction volume — only 7 sales in 24 months. Price figures may not reflect the wider area. Treat with caution.

£720,000

Median sale price

Above London median by 38%

£720,000 is 38% above the London median (£520,000)

+118.8%

This year

Terraced

Dominant type

Price history

5-year change
+3.0%
Sales (24 months)7
New build0.0%
Avg terraced£1,222,500
Avg flat£625,000
Price per m²£9,266/m²
Price per ft²£861/ft²
Avg floor area81.1 m²

EPC breakdown

C
21%
D
21%
E
7%
F
2%

Based on 51 properties · Confidence: high

Street mix

Terraced 53%Flat 47%

LHA rates — Inner West London

Shared room£760/mo
1 bedroom£1350/mo
2 bedrooms£1625/mo
3 bedrooms£2050/mo
4 bedrooms£2550/mo

Stamp duty

Standard buyer£23,500
First-time buyerFTB
£23,500
Additional propertyBTL/2nd
£45,100

England & NI rates 2025/26. Additional property rate adds 3% on each band.

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

16.7×

Price-to-income

£3,602/mo

Est. mortgage

Low

Market activity

100d

Days to sell

Rising

Market momentum

Energy & construction

Solar yield855 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costLow
Rebuild cost estimate£202,750
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Construction era1900-1929
WallsSolid brick, as built, no insulation (assumed)
RoofPitched, no insulation (assumed)
Heating fuelmains gas (not community)
GlazingFully double glazed
Council tax band Band DAnnual charge £1,459
Price growth potentialHigh

Market History

Price trajectory, velocity and distribution

Price Trajectory

1995–2025 · CAGR

+7.2%

Total change

+714%

Market Activity

Price Velocity & Acceleration

Current Velocity

+78.1%

per year

Acceleration

+88.40

change in velocity

Market State

Strong growth

Velocity (%)Acceleration

Price Distribution

P25: £125k–£150k · P75: £600k–£700k · 45 sales

Property Type Mix

Total: 45 sales

Terraced53.3%
Flat/maisonette46.7%

By decade

1990s

2000s

2010s

2020s

Market Cycle

BullCooling bullRisingSteadyRecoveryCorrectionBear

Market Eras

EraPeriodStart priceEnd priceChangeAvg sales/yr
Late-1990s boom1995–2000£147k£315k+114%1.6
Post-dot-com plateau2003–2004£314k£409k+30.4%3
Pre-crash peak2006–2006£346k£346k+0%3
GFC & correction2011–2012£291k£600k+106.2%1
Help-to-Buy recovery2014–2016£750k£1.21m+61.3%2
Brexit uncertainty2017–2018£710k£1.10m+54.9%1
Pandemic surge2020–2021£703k£699k-0.5%3.5
Rate-rise correction2022–2022£750k£750k+0%5
Current market2024–2025£673k£1.20m+78.1%4

Price Trajectory by Type

TerracedFlat/maisonette

Per-type alpha vs district

Best performer

Terraced

+-0.7% alpha

Weakest performer

Flat/maisonette

-2% alpha

Terraced-0.7% α
Local
6.6%
District
7.3%
Flat/maisonette-2% α
Local
3.7%
District
5.7%

CAGR over 29yr data window. Alpha = local CAGR − district CAGR.

Buyer vs Seller Score

Composite market conditions index 0–100

21out of 100SellerBuyer

Market condition

Strong Seller's Market

Favours sellers

Higher score = better conditions for buyers

Score breakdown

Price Velocity0
Sales Volume75
Seasonal Timing0
Trend Position10

Transport

1 Jul

Public transport accessibility and links

PTAL 3

Moderate

1a
1b
2
3
4
5
6a
6b
Below London average
Shepherd's Bush Market Underground StationHammersmith & City line
7 min walk
Shepherds Bush

Nearby stations

Shepherd's Bush Market Underground StationCircle · Hammersmith & City
7 min walk
Wood Lane Underground StationHammersmith & City · Circle
9 min walk
Goldhawk Road Underground StationCircle · Hammersmith & City
10 min walk
White City Underground StationCentral
11 min walk
Shepherd's Bush (Central) Underground StationCentral
14 min walk
No bus stops within 400m

61

Walkability score

112

Footpaths (500m)

2

Santander docks (800m)

0.7 km

Nearest cycle dock

Central London commute times

London Bridge48 min ↑
Victoria ★42 min
Waterloo51 min ↑
Canary Wharf58 min ↑
City45 min ↑

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Find areas within a set commute time of your workplace →

Parking & EV

Car parks, spaces and charging points

20

Car parks (800m)

3

EV chargers (800m)

Total spaces (800m)17
Nearest car park197m
Santander docks (800m)2
Nearest cycle dock0.7 km

Connectivity

Broadband and mobile coverage

100%

Full fibre

98%

Gigabit

100%

5G outdoor

100%

4G outdoor

Mobile operators

EEO2VodafoneThree
Avg download speed491 Mbps
Median download447 Mbps
Superfast coverage100%
All operators 5G97%

Broadband providers

BTSkyTalkTalkVodafoneVirgin Media

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterNONE
No assessed surface water flood risk
Air qualityLOW
NO₂: 14.0 µg/m³ · PM2.5: 8.0 µg/m³
Better than 96% of London
NoiseLOW
none
Quieter than 70% of London
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCCZ: 4.8 km away✗ Not Green Belt✗ Not AONB13% green spaceTree canopy: 55%
Above average green space

Nearest SSSI: Barn Elms Wetland Centre SSSI — 3.2 km

Energy

Solar: 855 kWh/kWp/yrHeat pump: SuitableEPC upgrade: Low

Ground stability

Geology: SAND AND GRAVEL

Subsidence risk: Low

Shrink-swell: Low

Running sand risk: Medium

Landslide records (2km): None recorded

Insurance risk

Standard

Cost band

Low

Flood risk

Low

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,526 hrs/yr

Sunshine

601 mm/yr

Rainfall

22.8°C

Summer avg

3.1°C

Winter avg

Solar yield854.9 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costLow

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

HAMMERSMITH AND FULHAM DAWS

NEW COACH HOUSE, 370-376 UXBRIDGE ROAD, W12 7LL

1 min walk

10

GPs within 1km

9

Dentists within 1km

Nearest hospitalQueen Charlotte's & Chelsea Hospital · 993 m
Nearest A&EROYAL FREE LONDON NHS FOUNDATION TRUST · 7.0 km
A&E 4hr targetNHS target: 95% · London avg: ~68%74.1%

Amenities

Shops, restaurants, parks and more

185

Parks (1km)

46

Restaurants (800m)

13

Cafes (800m)

1

Pubs (400m)

7

Pharmacies (800m)

1

Gyms (1km)

5

Sports (1km)

8

Convenience

Nearest supermarketLondis · 304 m
3 tennis courts1 sports halls

Nightlife (500m)

0

Nightclubs

1

Late-night venues

E
929 licensed premises in borough383 late-night refreshment licencesHome Office 2023/24

0

Libraries (1km)

2

Cinemas (2km)

278m

Post office

Nearby shops

Mleczko Polish Delicatessen118 m
Zeit & Zaatar123 m
Nut Case125 m
John Snow127 m

Nearby cafes

Proud Mary's203 m
Westside Coffee228 m
Baba Salam Cafe277 m
Revive Cafe282 m

Nearby restaurants

Ameerah118 m
Mleczko119 m
Dutch Kebab House120 m
Lahore Spice132 m

Nearby pubs

The Queen Adelaide247 m
Coningham Arms314 m
Pocket Watch326 m
Queens Tavern414 m

Nearby gyms

Powerleague Shepherds Bush557 m
Phoenix Fitness Centre and Janet Adegoke Swimming Pool598 m
The Gym850 m
Studio Lagree863 m

Nearby pharmacies

Pestle & Mortar Pharmacy143 m
Jays Pharmacy268 m
Babylon Health Pharmacy325 m
Hamlins Pharmacy402 m

Nearby health

Shepherds Bush Medical Centre148 m
Incredible Smiles219 m
Chiropody Clinic287 m
The Bush Dental Clinic330 m
Food hygiene (5-star)59% of 134

Business

Local businesses registered here

Active businesses
11
New (last 12 months)
0
Dissolved (last 12 months)
0
Industry diversity
7
3yr survival rate
100.0%
Right-to-buy sales (5yr)
70

High street

E

High street health

Registered businesses

13 BLOEMFONTEIN ROAD MANAGEMENT COMPANY LIMITED
15 BLOEMFONTEIN ROAD MANAGEMENT COMPANY LIMITED
41 BLOEMFONTEIN ROAD MANAGEMENT COMPANY LIMITED
47 BLOEMFONTEIN ROAD LTD
CHALK & CUE LIMITED

+6 more

Investment

Investment grade, yield and market outlook

45

Investment score

Moderate

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Avg monthly rent
£1,950London avg: £1,950/mo
Gross yield
3.3% (average)London avg: 3.8%Below average yield — bottom 56%
Gentrification score26/100
Right-to-buy sales (5yr)Owner-occupier growth signal70
Sales last 12 months1

Rental market

High

Demand

Low

Void risk

Young professional

Tenant profile

+11.4%

Rent growth (1yr)

Market liquidity

Low

Market activity

100d

Est. days to sell

8/100

Velocity score

Future outlook

65

Price growth score

B
High

Development pressure

High

New supply risk

High investment quality

Infrastructure pipeline

Infrastructure score0/100
Bakerloo Extension route9,405m
Crossrail 2 route6,193m

Demographics

16 Jun

Population, deprivation and income

Decile 5/10

Around average

Index of Multiple Deprivation

Average deprivation level

Rank: 13,834 nationally

1,665

Est. population

18,467/km²

67%

Employed

59%

Degree educated

£43,000

Median income

3.5%

Claimant rate

Inner cityVery high densityYoung professionals

36

Community stability

Age profile

18%
34%
20%
17%
Under 1818%
18–3434%
35–4921%
50–6417%
65+10%

Tenure

17%
16%
35%
32%
Own outright17%
Own (mortgage)16%
Private rent35%
Social rent32%
Shared ownership0%

Ethnicity

43%
20%
13%
White British43%
White Other20%
Asian9%
Black13%
Mixed7%
Other7%

Employment & lifestyle

Managerial / professional46%
Routine / semi-routine13%
No car household57%
Unemployed6%
No qualifications12%

Housing tenure (Census 2021)

Private rent35%
Social rent32%

vs. London

Income vs London+2.4%
Price vs London+38.5%

Planning

Conservation areas and development

Conservation area
No
Article 4 area
No
Listed buildings (800m)
6
Live planning apps (800m)
60
Development activity
high
Residential apps (800m)
0
Commercial apps (800m)
3
Major developments (800m)
0
Planning apps (12 months)
26
Planning apps (3 years)
17
Local approval rate
92%
Borough approval rate
83%
Opportunity area
No
CIL rate (residential)
£300/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
1

Housing pipeline (800m)

Homes approved
3
Under construction
0
Completed (3yr)
183
Largest scheme
170 homes · Site of Janet Adegoke Lesiure Centre, 56, Site of Janet Adegoke Lesiure Centre, 56, Bloemfontein Road, White City, W12 7DH
Pipeline pressure
LOW

Named schemes (500m)

Site of Janet Adegoke Lesiure Centre, 56, Site of Janet Adegoke Lesiure Centre, 56, Bloemfontein Road, White City, W12 7DH170 homes
completed
Stowe Road Depot, Stowe Road Depot, Stowe Road, W12 8RL69 homes
completed
FORMER OAKLANDS CHURCH SITE AND, 392-398, FORMER OAKLANDS CHURCH SITE AND, 392-398, UXBRIDGE ROAD, W12 0NR46 homes
completed
1, 1, BLOEMFONTEIN AVENUE, W1232 homes
completed
RHODES HOUSE, RHODES HOUSE, BLOEMFONTEIN ROAD, W12 7PQ20 homes
completed

Politics

Local councillors and MP

Ward majority
Labour
Ward majority vote
18.4%
Ward turnout
38%
Election year
2026
MP
Andy Slaughter (Labour)
MP majority
15,290
Constituency
Hammersmith and Chiswick

Councillors

Andrew JonesLabour
Natalia PerezLabour
Frances UmehLabour

Stamp Duty & Affordability Calculator

Stamp duty on median price (£720,000)

£23,500

Standard buyer

£23,500

First-time buyer

Affordability check — your annual salary

£

Deposit

Affordability uses 4.5× single income and 4.75% indicative rate over 25 years. Not financial advice.

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Key facts for W12 7BH

Full postcodeW12 7BH
Postcode districtW12
BoroughLondon Borough of Hammersmith and Fulham
WardWhite City
Latitude51.507658
Longitude-0.234335
Parliamentary constituencyHammersmith and Chiswick
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
DATA.POLICE.UK
GOV.UK
TfL
Transport
for London
NHS
Digital
Companies
House
Royal
Mail
Food Standards
Agency
Ofcom
Met
Office
Ordnance
Survey