White City · Hammersmith and Fulham · Ealing Central and Acton constituency · 51.51155, -0.23459

W12 7DA— White City, Hammersmith and Fulham

Location and area intelligence for W12 7DA, White City, Hammersmith and Fulham

Strong, well-rated schools nearby

 

Schools 100%Safety 79/100Transport 37/100Yield 3.74%⚠ Knotweed sites nearby

Best for: Families

Compare areas

Strong schools, limited transport — ideal for car-owning families

Liveability
65
Safety
79
Schools
100
Transport
37
Environment
74
Investment
44

The bottom line

W12 7DA offers exceptional schools (100% Good/Outstanding), low crime and fast broadband — strong value for Families who can accept its trade-offs.

The catch: 1 Japanese knotweed site within 400m — may affect mortgage applications.

Less suited to Car-free commuters.

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Location

W12 7DA

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Suburban
Very highSocially diverse / deprived
Buyer fit: ExcellentInvestment outlook: PositiveRisk: Low

London Benchmarks

vs London income-14.0% vs London avg
vs London crime-39.0% vs London avg

Deep-dive guides for W12 7DA

🛡️Crime & SafetyCrime rate, trends & breakdown by type🎓SchoolsOfsted ratings, exam scores & distances🏠Rental MarketAverage rents, demand & void risk

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Postcode Personality

🎓 School Smart🔒 Very Safe🍕 Buzzing

“Strong, well-rated schools nearby”

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How W12 7DA has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

100

Education score

Excellent for families
★ Top school within 1km
★★★

Primary

St John XXIII Catholic Primary School

Outstanding · Inspected Jun 2022 · 2 min walk

KS2: 108.8

—

Secondary

Phoenix Academy

Not yet inspected · Inspected Nov 2024 · 4 min walk

P8: +0.93A8: 53.6

100% of local schools rated Good or Outstanding · based on 21 schools within 1.5km

Top 10% — exceptional provision

Childcare

Childcare

Randolph Beresford Early Years Centre

Not inspected · 2 min walk

9 primaries · 2 secondaries · 1 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

Low crime

39.4 incidents per 1,000 residents

Better than 71% of London
↑ Rising 933.3%

from a low base — still below London average

-53% vs borough

Crime by type

Violence & sexual offences32%
Anti-social behaviour27%
Other23%
Vehicle crime11%
Theft3%
Drug offences2%
Robbery2%
Burglary0%

Road safety

95

Road safety score

1

Accidents (5yr)

1

KSI (5yr)

3

Serious within 200m

LOW pedestrian risk

Fire risk

LOW

Risk band

0

Incidents (1yr)

3

Incidents (5yr)

Nearest station: Hammersmith Fire Station (G36) · 1.9km

Crime is 39% below London average

Property

Prices, sales volume and market trends

Avg floor area21.5 m²

EPC breakdown

D
3%
E
3%

Based on 6 properties · Confidence: low

LHA rates — Inner West London

Shared room£760/mo
1 bedroom£1350/mo
2 bedrooms£1625/mo
3 bedrooms£2050/mo
4 bedrooms£2550/mo

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

Energy & construction

Solar yield855 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costLow
Rebuild cost estimate£53,750
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Construction era1900-1929
WallsSolid brick, as built, no insulation (assumed)
RoofPitched, no insulation
Heating fuelmains gas (community)
GlazingSingle glazed
Council tax band Band AAnnual charge £973
Price growth potentialLow

Market History

Price trajectory, velocity and distribution

Data not yet available for this postcode.

Buyer vs Seller Score

Market conditions index — insufficient data

Data not yet available for this postcode.

Transport

1 Jul

Public transport accessibility and links

PTAL 2

Poor

1a
1b
2
3
4
5
6a
6b
Below London average
Shepherd's Bush Market Underground StationHammersmith & City line
10.1 min walk
Shepherds Bush

Nearby stations

White City Underground StationCentral
9 min walk
Wood Lane Underground StationHammersmith & City · Circle
9 min walk
Shepherd's Bush Market Underground StationCircle · Hammersmith & City
11 min walk
East Acton Underground StationCentral
13 min walk
Latimer Road Underground StationHammersmith & City · Circle
15 min walk
1 bus routes · 10 stops within 400m · 40 buses/hr peak

54

Walkability score

99

Footpaths (500m)

2

Santander docks (800m)

0.6 km

Nearest cycle dock

Central London commute times

London Bridge43 min ↑
Victoria ★36 min
Waterloo45 min ↑
Canary Wharf53 min ↑
City40 min ↑

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Find areas within a set commute time of your workplace →

Parking & EV

Car parks, spaces and charging points

19

Car parks (800m)

0

EV chargers (800m)

Total spaces (800m)17
Nearest car park375m
Santander docks (800m)2
Nearest cycle dock0.6 km

Connectivity

Broadband and mobile coverage

100%

Full fibre

19%

Gigabit

100%

5G outdoor

100%

4G outdoor

Mobile operators

EEO2VodafoneThree
Avg download speed500 Mbps
Median download450 Mbps
Superfast coverage100%
All operators 5G97%

Broadband providers

BTSkyTalkTalkVodafoneVirgin Media

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterMEDIUM
Medium
Air qualityLOW
NO₂: 14.0 µg/m³ · PM2.5: 8.0 µg/m³
Better than 96% of London
NoiseLOW
none
Quieter than 70% of London
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCCZ: 4.7 km away✗ Not Green Belt✗ Not AONB17% green spaceTree canopy: 67%
Above average green space

Nearest SSSI: Barn Elms Wetland Centre SSSI — 3.6 km

Energy

Solar: 855 kWh/kWp/yrHeat pump: SuitableEPC upgrade: Low

Ground stability

Geology: SAND AND GRAVEL

Subsidence risk: Low

Shrink-swell: Low

Running sand risk: Medium

Landslide records (2km): None recorded

Insurance risk

Standard

Cost band

Low

Flood risk

Low

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,526 hrs/yr

Sunshine

601 mm/yr

Rainfall

22.8°C

Summer avg

3.1°C

Winter avg

Solar yield854.9 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costLow

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

DR CANISIUS & DR HASAN, PARKVIEW CFH&W

56 CRANSTON COURT, BLOEMFONTEIN ROAD, W12 7FG

1 min walk

68%

Recommend GP

68%

Overall GP experience

16

GPs within 1km

8

Dentists within 1km

Nearest hospitalQueen Charlotte's & Chelsea Hospital · 571 m
Nearest A&EROYAL FREE LONDON NHS FOUNDATION TRUST · 6.7 km
A&E 4hr targetNHS target: 95% · London avg: ~68%74.1%

Amenities

Shops, restaurants, parks and more

217

Parks (1km)

35

Restaurants (800m)

10

Cafes (800m)

0

Pubs (400m)

6

Pharmacies (800m)

4

Gyms (1km)

17

Sports (1km)

3

Convenience

No pubs within 400m — nearest: Queens Tavern (315 m)

Nearest supermarketLondis · 290 m
6 tennis courts2 sports halls

Nightlife (500m)

0

Nightclubs

0

Late-night venues

E
929 licensed premises in borough383 late-night refreshment licencesHome Office 2023/24

0

Libraries (1km)

2

Cinemas (2km)

602m

Post office

Nearby shops

Suzy's Newsagent4 m
Euro International Supermarket Sheena5 m
Royal Bake UK28 m
CSM Food & Wine Shop300 m

Nearby cafes

The Athenian529 m
Starbucks547 m
Proud Mary's562 m
Potager565 m

Nearby restaurants

Tasty Wings18 m
Egyptian House69 m
City Grill76 m
Little Egypt Lounge82 m

Nearby pubs

Queens Tavern315 m
The Queen Adelaide583 m
Pocket Watch622 m
Coningham Arms643 m

Nearby gyms

Phoenix Fitness Centre and Janet Adegoke Swimming Pool191 m
Powerleague Shepherds Bush418 m
The Gym554 m
Studio Lagree603 m

Nearby pharmacies

Hamlins Pharmacy31 m
Pestle & Mortar Pharmacy307 m
Jays Pharmacy617 m
Babylon Health Pharmacy677 m

Nearby health

Canberra Dental Practice11 m
Parkview Centre for Health and Wellbeing62 m
Shepherds Bush Medical Centre564 m
Queen Charlotte's & Chelsea Hospital571 m
Food hygiene (5-star)58% of 104

Business

Local businesses registered here

Active businesses
20
New (last 12 months)
8
Dissolved (last 12 months)
0
Industry diversity
12
3yr survival rate
100.0%
Right-to-buy sales (5yr)
70

High street

A

High street health

Registered businesses

A&K KEBAB LTD
AI CUTS LTD
AJET E&E RESTAURANT LTD
BABA SALAAM LTD
BANHA ENTERPRISE LTD

+15 more

Investment

Investment grade, yield and market outlook

44

Investment score

Moderate

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Avg monthly rent
£1,950London avg: £1,950/mo
Gross yield
3.7% (average)London avg: 3.8%Above average yield
Gentrification score19/100
Right-to-buy sales (5yr)Owner-occupier growth signal70

Rental market

Medium

Demand

Medium

Void risk

Mixed owner / renter

Tenant profile

+11.4%

Rent growth (1yr)

Market liquidity

Future outlook

40.2

Price growth score

D
High

Development pressure

High

New supply risk

Active regeneration zone

Infrastructure pipeline

Infrastructure score0/100
Bakerloo Extension route9,492m
Crossrail 2 route6,409m

Demographics

16 Jun

Population, deprivation and income

Decile 2/10

Most deprived areas

Index of Multiple Deprivation

Among London's most deprived areas

Rank: 4,555 nationally

1,575

Est. population

30,000/km²

51%

Employed

33%

Degree educated

£36,100

Median income

12.9%

Claimant rate

SuburbanVery high densitySocially diverse / deprived

38

Community stability

Age profile

32%
25%
20%
15%
Under 1832%
18–3425%
35–4920%
50–6415%
65+8%

Tenure

15%
68%
Own outright7%
Own (mortgage)9%
Private rent15%
Social rent68%
Shared ownership0%
Rent free2%

Ethnicity

13%
14%
41%
White British13%
White Other14%
Asian12%
Black41%
Mixed8%
Other12%

Employment & lifestyle

Managerial / professional21%
Routine / semi-routine27%
No car household67%
Unemployed7%
No qualifications22%

Housing tenure (Census 2021)

Social rent68%
Private rent15%

vs. London

Income vs London-14.0%

Planning

Conservation areas and development

Conservation area
No
Article 4 area
No
Listed buildings (800m)
2
Live planning apps (800m)
35
Development activity
high
Residential apps (800m)
0
Commercial apps (800m)
3
Major developments (800m)
0
Planning apps (12 months)
20
Planning apps (3 years)
12
Local approval rate
90%
Borough approval rate
83%
Opportunity area
White City
CIL rate (residential)
£300/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
1
Regeneration status
Active
Regeneration investment
£8.0bn
Est. completion
2040

Housing pipeline (800m)

Homes approved
3
Under construction
0
Completed (3yr)
175
Largest scheme
295 homes · BURLINGTON DANES SCHOOL (SOUTH OF SITE), BURLINGTON DANES SCHOOL (SOUTH OF SITE), DU CANE ROAD, W12 0TY
Pipeline pressure
LOW

Named schemes (500m)

Site of Janet Adegoke Lesiure Centre, 56, Site of Janet Adegoke Lesiure Centre, 56, Bloemfontein Road, White City, W12 7DH170 homes
completed
168-178, 168-178, Westway And Existing Play Area On Joslings Close, W12 0SA45 homes
completed
Daley House, King House etc, 87-199, Daley House, King House etc, 87-199, Du Cane Road, Wormwood Scrubs, W1244 homes
completed
180, 180, WESTWAY, W12 0SA34 homes
completed
RHODES HOUSE, RHODES HOUSE, BLOEMFONTEIN ROAD, W12 7PQ20 homes
completed

Politics

Local councillors and MP

Ward majority
Labour
Ward majority vote
18.4%
Ward turnout
38%
Election year
2026
MP
Dr Rupa Huq (Labour)
MP majority
15,290
Constituency
Hammersmith and Chiswick

Councillors

Andrew JonesLabour
Natalia PerezLabour
Frances UmehLabour

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Key facts for W12 7DA

Full postcodeW12 7DA
Postcode districtW12
BoroughLondon Borough of Hammersmith and Fulham
WardWhite City
Latitude51.511546
Longitude-0.234588
Parliamentary constituencyEaling Central and Acton
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
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TfL
Transport
for London
NHS
Digital
Companies
House
Royal
Mail
Food Standards
Agency
Ofcom
Met
Office
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