College Park & Old Oak · Hammersmith and Fulham · Ealing Central and Acton constituency · 51.51219, -0.22533

W12 7ED— College Park & Old Oak, Hammersmith and Fulham

Location and area intelligence for W12 7ED, College Park & Old Oak, Hammersmith and Fulham

High-connectivity investment target

 

Schools 100%Safety 50/100Transport 62/100~4% yield · indicativeOnly 1 sales — thin data

Best for: Most buyers

Compare areas

Strong, well-rated schools set this area apart

Liveability
65
Safety
50
Schools
90
Transport
62
Environment
73
Investment
52

The bottom line

W12 7ED offers exceptional schools (100% Good/Outstanding) — strong value for Most buyers who can accept its trade-offs.

The catch: high noise levels nearby.

Less suited to Families.

Check your dealbreakers

Toggle the things that matter to you — see how W12 7ED scores on each.

Do you commute into central London daily?
Do you have or plan to have school-age children?
Do you work from home?
Do you cycle regularly?
Is noise a dealbreaker for you?

Toggle a question above to see how W12 7ED meets your needs.

Location

W12 7ED

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Urban core
MediumYoung professionals
Buyer fit: ExcellentInvestment outlook: PositiveRisk: Medium

London Benchmarks

vs London income-9.3% vs London avg
vs London crime+231.0% vs London avg

Deep-dive guides for W12 7ED

🛡️Crime & SafetyCrime rate, trends & breakdown by type🎓SchoolsOfsted ratings, exam scores & distances🏠Rental MarketAverage rents, demand & void risk

✨ Get your personal match score

Tell us what matters — safety, schools, transport — and we'll score every postcode for you.

Compare W12 7ED with:

Postcode Personality

🚇 Hyper-Connected🎓 School Smart🍕 Buzzing

“High-connectivity investment target”

Share:WhatsAppShare on X

How W12 7ED has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

90

Education score

Excellent for families
★ Top school within 1km
—

Primary

Ark White City Primary Academy

Not yet inspected · 4 min walk

KS2: 101.5

★★

Secondary

Ark Burlington Danes Academy

Good · Inspected Jul 2022 · 10 min walk

P8: -0.01A8: 48.8

100% of local schools rated Good or Outstanding · based on 23 schools within 1.5km

Top 10% — exceptional provision

Childcare

Childcare

Randolph Beresford Early Years Centre

Not inspected · 6 min walk

9 primaries · 3 secondaries · 1 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

Medium crime

215.1 incidents per 1,000 residents

Among London's highest crime areas
↑ Rising 1147.4%

+157% vs borough

Crime by type

Other38%
Violence & sexual offences19%
Anti-social behaviour11%
Theft11%
Robbery7%
Drug offences6%
Vehicle crime5%
Burglary4%

Road safety

73

Road safety score

7

Accidents (5yr)

5

KSI (5yr)

11

Serious within 200m

LOW pedestrian risk

Fire risk

LOW

Risk band

0

Incidents (1yr)

5

Incidents (5yr)

Nearest station: Hammersmith Fire Station (G36) · 1.8km

Crime is +231% above London average

Property

2 Jul

Prices, sales volume and market trends

Insufficient sales data

Only 1 sale recorded in the last 24 months — too few for a reliable median price. Price figures have been withheld to avoid misleading comparisons.

W12 district median

£625,000

Based on 405 sales from postcodes with sufficient data

Price history

Sales (24 months)1
New build0.0%
Price per m²£6,088/m²
Price per ft²£566/ft²
Avg floor area77.8 m²

EPC breakdown

C
16%
D
10%
E
4%

Based on 30 properties · Confidence: high

Street mix

Terraced 6%Flat 94%

LHA rates — Inner West London

Shared room£760/mo
1 bedroom£1350/mo
2 bedrooms£1625/mo
3 bedrooms£2050/mo
4 bedrooms£2550/mo

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

Low

Market activity

100d

Days to sell

Energy & construction

Solar yield855 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costLow
Rebuild cost estimate£194,500
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Construction era1967-1975
WallsCavity wall, as built, no insulation (assumed)
Roof(another dwelling above)
Heating fuelmains gas (not community)
GlazingFully double glazed
Council tax band Band EAnnual charge £1,783
Price growth potentialHigh

Market History

Price trajectory, velocity and distribution

Price Trajectory

1998–2025 · CAGR

+7%

Total change

+518%

Market Activity

Price Velocity & Acceleration

Current Velocity

-2.5%

per year

Acceleration

+0.53

change in velocity

Market State

Downturn

Velocity (%)Acceleration

Price Distribution

P25: £75k–£100k · P75: £300k–£350k · 17 sales

Property Type Mix

Total: 17 sales

Terraced5.9%
Flat/maisonette94.1%

By decade

1990s

2000s

2010s

2020s

Market Cycle

BullCooling bullRisingSteadyRecoveryCorrectionBear

Market Eras

EraPeriodStart priceEnd priceChangeAvg sales/yr
Late-1990s boom1998–1998£76k£76k+0%2
Post-dot-com plateau2001–2004£190k£220k+15.8%1.3
Pre-crash peak2005–2007£263k£250k-4.8%1
GFC & correction2010–2012£320k£278k-13.2%1.5
Help-to-Buy recovery2014–2016£340k£500k+47.1%1
Brexit uncertainty2017–2017£497k£497k+0%1
Pandemic surge2020–2020£482k£482k+0%1
Current market2025–2025£470k£470k+0%1

Price Trajectory by Type

Flat/maisonette

Per-type alpha vs district

Best performer

Flat/maisonette

+1.9% alpha

Flat/maisonette+1.9% α
Local
9.7%
District
7.8%

CAGR over 14yr data window. Alpha = local CAGR − district CAGR.

Buyer vs Seller Score

Composite market conditions index 0–100

88out of 100SellerBuyer

Market condition

Strong Buyer's Market

Favours buyers

Higher score = better conditions for buyers

Score breakdown

Price Velocity75
Trend Position100

Transport

1 Jul

Public transport accessibility and links

PTAL 5

Very Good

1a
1b
2
3
4
5
6a
6b
Above London average
White City Underground StationCentral line
0.9 min walk
Shepherds Bush

Nearby stations

White City Underground StationCentral
1 min walk
Wood Lane Underground StationHammersmith & City · Circle
4 min walk
Latimer Road Underground StationHammersmith & City · Circle
7 min walk
Shepherd's Bush Market Underground StationCircle · Hammersmith & City
9 min walk
Shepherds Bush Rail StationSouthern · Mildmay
12 min walk
No bus stops within 400m

68

Walkability score

230

Footpaths (500m)

11

Santander docks (800m)

0.2 km

Nearest cycle dock

Central London commute times

London Bridge44 min ↑
Victoria ★35 min
Waterloo46 min ↑
Canary Wharf54 min ↑
City41 min ↑

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Find areas within a set commute time of your workplace →

Parking & EV

Car parks, spaces and charging points

14

Car parks (800m)

3

EV chargers (800m)

1

Fast chargers (800m)

Total spaces (800m)39
Nearest car park215m
Santander docks (800m)11
Nearest cycle dock0.2 km

Nearby car parks

🅿️
Westway Sports Centre car park· yes
620m

Connectivity

Broadband and mobile coverage

100%

Full fibre

3%

Gigabit

100%

5G outdoor

100%

4G outdoor

Mobile operators

EEO2VodafoneThree
Avg download speed112 Mbps
Median download169 Mbps
Superfast coverage100%
All operators 5G97%

Broadband providers

BTSkyTalkTalkVodafoneVirgin Media

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterMEDIUM
Medium
Air qualityLOW
NO₂: 14.0 µg/m³ · PM2.5: 8.0 µg/m³
Better than 96% of London
NoiseHIGH
road
Noisier than 70% of London
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCCZ: 4.1 km away✗ Not Green Belt✗ Not AONB14% green spaceTree canopy: 70%
Above average green space

Nearest SSSI: Barn Elms Wetland Centre SSSI — 3.7 km

Energy

Solar: 855 kWh/kWp/yrHeat pump: SuitableEPC upgrade: Low

Ground stability

Geology: SAND AND GRAVEL

Subsidence risk: Low

Shrink-swell: Low

Running sand risk: Medium

Landslide records (2km): None recorded

Insurance risk

Standard

Cost band

Low

Flood risk

Low

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,526 hrs/yr

Sunshine

601 mm/yr

Rainfall

22.8°C

Summer avg

3.1°C

Winter avg

Solar yield854.9 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costLow

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

MSE ICB SWMS-TIER 3

SCALE SPACE BUILDING, 58 WOOD LANE, W12 7RZ

3 min walk

17

GPs within 1km

4

Dentists within 1km

2

Care homes (1km)

Nearest hospitalHammersmith Hospital · 902 m
Nearest A&EROYAL FREE LONDON NHS FOUNDATION TRUST · 6.2 km
A&E 4hr targetNHS target: 95% · London avg: ~68%74.1%

Amenities

Shops, restaurants, parks and more

136

Parks (1km)

62

Restaurants (800m)

19

Cafes (800m)

1

Pubs (400m)

3

Pharmacies (800m)

3

Gyms (1km)

18

Sports (1km)

1

Convenience

Nearest supermarketAmazon Fresh · 203 m
10 tennis courts5 sports halls

Nightlife (500m)

0

Nightclubs

1

Late-night venues

E
929 licensed premises in borough383 late-night refreshment licencesHome Office 2023/24

1

Libraries (1km)

2

Cinemas (2km)

1.0km

Post office

Nearby shops

Tesco Express175 m
The Danish Bakery369 m
Ole & Steen374 m
CSM Food & Wine Shop437 m

Nearby cafes

Mini Cafe48 m
Starbucks178 m
Potager222 m
Butterscotch Bakery226 m

Nearby restaurants

Falafel Zaki122 m
The Black Farmer164 m
Kin Pizza170 m
Kricket176 m

Nearby pubs

The Broadcast256 m
Westwood338 m
Queens Tavern402 m
Garden Bar517 m

Nearby gyms

Studio Lagree198 m
F45 Training202 m
Powerleague Shepherds Bush255 m
The Gym270 m

Nearby pharmacies

Pestle & Mortar Pharmacy429 m
Boots465 m
Hamlins Pharmacy649 m
Green Light Pharmacy723 m

Nearby health

Canberra Dental Practice649 m
Parkview Centre for Health and Wellbeing701 m
The Bush Dental Clinic742 m
Shepherds Bush Medical Centre829 m
Food hygiene (5-star)72% of 243

Business

Local businesses registered here

Active businesses
4
New (last 12 months)
1
Dissolved (last 12 months)
0
Industry diversity
4
3yr survival rate
100.0%
Right-to-buy sales (5yr)
70

High street

A

High street health

Registered businesses

EB ELECTRIC LTD
PINKHIPPOLONDONPR LIMITED
SENTINEL ASSET MANAGEMENT SERVICES LTD
WMOL COMPANY LTD

Investment

Investment grade, yield and market outlook

52

Investment score

Moderate

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Avg monthly rent
£1,950London avg: £1,950/mo
Gross yield
3.7% (average)London avg: 3.8%Above average yield
Gentrification score26/100
Right-to-buy sales (5yr)Owner-occupier growth signal70
Sales last 12 months1

Rental market

Very High

Demand

Very Low

Void risk

Young professional

Tenant profile

+11.4%

Rent growth (1yr)

Market liquidity

Low

Market activity

100d

Est. days to sell

8/100

Velocity score

Future outlook

65

Price growth score

B
High

Development pressure

Low

New supply risk

Excellent transport accessActive regeneration zone

Infrastructure pipeline

Infrastructure score0/100
Bakerloo Extension route8,876m
Crossrail 2 route5,872m

Demographics

16 Jun

Population, deprivation and income

Decile 2/10

Most deprived areas

Index of Multiple Deprivation

Among London's most deprived areas

Rank: 6,511 nationally

1,102

Est. population

5,967/km²

61%

Employed

59%

Degree educated

£38,100

Median income

5.1%

Claimant rate

Urban coreMedium densityYoung professionals

26

Community stability

Age profile

46%
21%
16%
Under 1812%
18–3446%
35–4921%
50–6416%
65+5%

Tenure

44%
42%
Own outright8%
Own (mortgage)5%
Private rent44%
Social rent42%
Shared ownership2%
Rent free0%

Ethnicity

21%
23%
23%
16%
White British21%
White Other23%
Asian23%
Black16%
Mixed7%
Other11%

Employment & lifestyle

Managerial / professional42%
Routine / semi-routine15%
No car household76%
Unemployed5%
No qualifications13%

Housing tenure (Census 2021)

Private rent44%
Social rent42%

vs. London

Income vs London-9.3%

Planning

Conservation areas and development

Conservation area
Yes
Article 4 area
No
Listed buildings (800m)
10
Live planning apps (800m)
16
Development activity
high
Residential apps (800m)
0
Commercial apps (800m)
1
Major developments (800m)
0
Planning apps (12 months)
18
Planning apps (3 years)
18
Local approval rate
100%
Borough approval rate
83%
Opportunity area
White City
CIL rate (residential)
£300/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
0
Regeneration status
Active
Regeneration investment
£8.0bn
Est. completion
2040

Housing pipeline (800m)

Homes approved
0
Under construction
0
Completed (3yr)
2505
Largest scheme
1465 homes · 54, 54, Wood Lane, W12 7RQ
Pipeline pressure
NONE

Named schemes (500m)

54, 54, Wood Lane, W12 7RQ1465 homes
completed
Centre House 56, Wood Lane, W12 7SB527 homes
completed
M&S White City Site, 54, Wood Lane, London, W12 7RQ526 homes
completed
54, 54, Wood Lane, London, W12 7RQ337 homes
completed
80, 80, Wood Lane, W12 0TT192 homes
completed

Politics

Local councillors and MP

Ward majority
Labour
Ward majority vote
18.4%
Ward turnout
31%
Election year
2026
MP
Dr Rupa Huq (Labour)
MP majority
13,995
Constituency
Ealing Central and Acton

Councillors

Wesley HarcourtLabour
Alexandra SandersonLabour
Bora KwonLabour

Live in W12 7ED? Rate your area

Help future residents make better decisions. Takes 30 seconds.

★★★★★

Resident Reviews

Be the first to review this area

🏘️

No reviews yet for W12 7ED.
Help others by sharing your experience.

Reviews are from real residents. No account required. Inappropriate content is removed automatically.

Compare Hammersmith and Fulham with nearby boroughs:

Hammersmith and Fulham vs EalingHammersmith and Fulham vs Kensington And ChelseaHammersmith and Fulham vs Wandsworth

Similar postcodes

Frequently asked questions

📍 Track W12 7ED

Get a free monthly update when crime, prices or school ratings change in this area.

No spam. Unsubscribe anytime.

Key facts for W12 7ED

Full postcodeW12 7ED
Postcode districtW12
BoroughLondon Borough of Hammersmith and Fulham
WardCollege Park & Old Oak
Latitude51.512189
Longitude-0.225325
Parliamentary constituencyEaling Central and Acton
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
DATA.POLICE.UK
GOV.UK
TfL
Transport
for London
NHS
Digital
Companies
House
Royal
Mail
Food Standards
Agency
Ofcom
Met
Office
Ordnance
Survey