White City · Hammersmith and Fulham · Ealing Central and Acton constituency · 51.51172, -0.22911

W12 7PS— White City, Hammersmith and Fulham

Location and area intelligence for W12 7PS, White City, Hammersmith and Fulham

Strong, well-rated schools nearby

 

Schools 100%Safety 78/100Transport 45/100Yield 3.74%⚠ Knotweed sites nearby

Best for: Families

Compare areas

Strong, well-rated schools set this area apart

Liveability
67
Safety
78
Schools
90
Transport
45
Environment
74
Investment
44

The bottom line

W12 7PS offers exceptional schools (100% Good/Outstanding), low crime and fast broadband — strong value for Families who can accept its trade-offs.

The catch: 1 Japanese knotweed site within 400m — may affect mortgage applications.

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Location

W12 7PS

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Suburban
Very highSocially diverse / deprived
Buyer fit: ExcellentInvestment outlook: PositiveRisk: Low

London Benchmarks

vs London income-14.0% vs London avg
vs London crime-38.0% vs London avg

Deep-dive guides for W12 7PS

🛡️Crime & SafetyCrime rate, trends & breakdown by type🎓SchoolsOfsted ratings, exam scores & distances🏠Rental MarketAverage rents, demand & void risk

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Postcode Personality

🎓 School Smart🔒 Very Safe🍕 Buzzing

“Strong, well-rated schools nearby”

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How W12 7PS has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

90

Education score

Excellent for families
★ Top school within 1km
—

Primary

Ark White City Primary Academy

Not yet inspected · 1 min walk

KS2: 101.5

★★

Secondary

Ark Burlington Danes Academy

Good · Inspected Jul 2022 · 10 min walk

P8: -0.01A8: 48.8

100% of local schools rated Good or Outstanding · based on 22 schools within 1.5km

Top 10% — exceptional provision

Childcare

Childcare

Randolph Beresford Early Years Centre

Not inspected · 3 min walk

9 primaries · 3 secondaries · 1 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

Low crime

40.6 incidents per 1,000 residents

Better than 70% of London
↑ Rising 842.9%

from a low base — still below London average

-52% vs borough

Crime by type

Violence & sexual offences32%
Other29%
Drug offences17%
Anti-social behaviour12%
Vehicle crime6%
Theft2%
Robbery2%
Burglary2%

Road safety

100

Road safety score

0

Accidents (5yr)

1

Serious within 200m

Fire risk

LOW

Risk band

0

Incidents (1yr)

1

Incidents (5yr)

Nearest station: Hammersmith Fire Station (G36) · 1.8km

Crime is 38% below London average

Property

Prices, sales volume and market trends

Avg floor area54.3 m²

EPC breakdown

C
35%
D
22%
E
2%
F
1%

Based on 60 properties · Confidence: high

Street mix

Terraced 8%Flat 92%

LHA rates — Inner West London

Shared room£760/mo
1 bedroom£1350/mo
2 bedrooms£1625/mo
3 bedrooms£2050/mo
4 bedrooms£2550/mo

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

Energy & construction

Solar yield855 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costLow
Rebuild cost estimate£135,750
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Construction era1930-1949
WallsSolid brick, as built, no insulation (assumed)
Roof(another dwelling above)
Heating fuelmains gas (not community)
GlazingFully double glazed
Council tax band Band AAnnual charge £973
Price growth potentialModerate

Market History

Price trajectory, velocity and distribution

Price Trajectory

2001–2019 · CAGR

+6%

Total change

+185%

Market Activity

Price Velocity & Acceleration

Current Velocity

+8.0%

per year

Acceleration

+2.55

change in velocity

Market State

Steady growth

Velocity (%)Acceleration

Price Distribution

P25: £150k–£175k · P75: £175k–£200k · 13 sales

Property Type Mix

Total: 13 sales

Terraced7.7%
Flat/maisonette92.3%

By decade

2000s

2010s

Market Cycle

BullCooling bullRisingSteadyRecoveryCorrectionBear

Market Eras

EraPeriodStart priceEnd priceChangeAvg sales/yr
Post-dot-com plateau2001–2004£110k£155k+40.9%1
Pre-crash peak2005–2007£110k£170k+54.5%1
GFC & correction2012–2012£185k£185k+0%1
Help-to-Buy recovery2013–2014£183k£250k+36.6%1.5
Brexit uncertainty2017–2019£275k£313k+13.9%1.3

Price Trajectory by Type

Flat/maisonette

Per-type alpha vs district

Best performer

Flat/maisonette

+-1.9% alpha

Flat/maisonette-1.9% α
Local
4.6%
District
6.5%

CAGR over 5yr data window. Alpha = local CAGR − district CAGR.

Buyer vs Seller Score

Composite market conditions index 0–100

20out of 100SellerBuyer

Market condition

Strong Seller's Market

Favours sellers

Higher score = better conditions for buyers

Score breakdown

Price Velocity0
Trend Position40

Transport

1 Jul

Public transport accessibility and links

PTAL 2

Poor

1a
1b
2
3
4
5
6a
6b
Below London average
White City Underground StationCentral line
4 min walk
Shepherds Bush

Nearby stations

White City Underground StationCentral
4 min walk
Wood Lane Underground StationHammersmith & City · Circle
5 min walk
Shepherd's Bush Market Underground StationCircle · Hammersmith & City
9 min walk
Latimer Road Underground StationHammersmith & City · Circle
10 min walk
Shepherds Bush Rail StationSouthern · Mildmay
13 min walk
No bus stops within 400m

54

Walkability score

166

Footpaths (500m)

4

Santander docks (800m)

0.3 km

Nearest cycle dock

Central London commute times

London Bridge44 min ↑
Victoria ★35 min
Waterloo46 min ↑
Canary Wharf54 min ↑
City41 min ↑

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Find areas within a set commute time of your workplace →

Parking & EV

Car parks, spaces and charging points

11

Car parks (800m)

2

EV chargers (800m)

1

Fast chargers (800m)

Total spaces (800m)39
Nearest car park88m
Santander docks (800m)4
Nearest cycle dock0.3 km

Connectivity

Broadband and mobile coverage

100%

Full fibre

100%

Gigabit

100%

5G outdoor

100%

4G outdoor

Mobile operators

EEO2VodafoneThree
Avg download speed500 Mbps
Median download450 Mbps
Superfast coverage100%
All operators 5G97%

Broadband providers

BTSkyTalkTalkVodafoneVirgin Media

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterNONE
No assessed surface water flood risk
Air qualityLOW
NO₂: 14.0 µg/m³ · PM2.5: 8.0 µg/m³
Better than 96% of London
NoiseLOW
none
Quieter than 70% of London
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCCZ: 4.4 km away✗ Not Green Belt✗ Not AONB19% green spaceTree canopy: 37%
Above average green space

Nearest SSSI: Barn Elms Wetland Centre SSSI — 3.6 km

Energy

Solar: 855 kWh/kWp/yrHeat pump: SuitableEPC upgrade: Low

Ground stability

Geology: SAND AND GRAVEL

Subsidence risk: Low

Shrink-swell: Low

Running sand risk: Medium

Landslide records (2km): None recorded

Insurance risk

Standard

Cost band

Low

Flood risk

Low

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,526 hrs/yr

Sunshine

601 mm/yr

Rainfall

22.8°C

Summer avg

3.1°C

Winter avg

Solar yield854.9 kWh/kWp/yr
Heat pump suitableYes
EPC upgrade costLow

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

DR UPPAL & PARTN, PARKVIEW CTR FOR H&W

56 BLOEMFONTEIN ROAD, W12 7FG

5 min walk

68%

Recommend GP

68%

Overall GP experience

13

GPs within 1km

5

Dentists within 1km

Nearest hospitalHammersmith Hospital · 763 m
Nearest A&EROYAL FREE LONDON NHS FOUNDATION TRUST · 6.4 km
A&E 4hr targetNHS target: 95% · London avg: ~68%74.1%

Amenities

Shops, restaurants, parks and more

158

Parks (1km)

55

Restaurants (800m)

17

Cafes (800m)

1

Pubs (400m)

4

Pharmacies (800m)

4

Gyms (1km)

16

Sports (1km)

2

Convenience

Nearest supermarketAl-Dimashqi · 619 m
9 tennis courts2 sports halls

Nightlife (500m)

0

Nightclubs

1

Late-night venues

E
929 licensed premises in borough383 late-night refreshment licencesHome Office 2023/24

1

Libraries (1km)

2

Cinemas (2km)

839m

Post office

Nearby shops

Tesco Express193 m
CSM Food & Wine Shop201 m
Suzy's Newsagent383 m
Euro International Supermarket Sheena383 m

Nearby cafes

Starbucks217 m
The Athenian229 m
Potager262 m
Butterscotch Bakery271 m

Nearby restaurants

Fish & grill186 m
Kin Pizza225 m
The Allis229 m
Coco di Mama233 m

Nearby pubs

Queens Tavern166 m
The Broadcast362 m
Westwood496 m
The White Horse680 m

Nearby gyms

Powerleague Shepherds Bush72 m
The Gym281 m
Studio Lagree284 m
F45 Training302 m

Nearby pharmacies

Pestle & Mortar Pharmacy196 m
Hamlins Pharmacy382 m
Boots605 m
Babylon Health Pharmacy638 m

Nearby health

Canberra Dental Practice382 m
Parkview Centre for Health and Wellbeing434 m
The Bush Dental Clinic614 m
Shepherds Bush Medical Centre639 m
Food hygiene (5-star)57% of 168

Business

Local businesses registered here

Active businesses
2
New (last 12 months)
0
Dissolved (last 12 months)
0
Industry diversity
2
3yr survival rate
100.0%
Right-to-buy sales (5yr)
70

High street

E

High street health

Registered businesses

CRYSTAL CONCIERGE LTD
R & A AUTOS LTD

Investment

Investment grade, yield and market outlook

44

Investment score

Moderate

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Avg monthly rent
£1,950London avg: £1,950/mo
Gross yield
3.7% (average)London avg: 3.8%Above average yield
Gentrification score24/100
Right-to-buy sales (5yr)Owner-occupier growth signal70

Rental market

Medium

Demand

Medium

Void risk

Mixed owner / renter

Tenant profile

+11.4%

Rent growth (1yr)

Market liquidity

Future outlook

46.2

Price growth score

C
High

Development pressure

High

New supply risk

Active regeneration zone

Infrastructure pipeline

Infrastructure score0/100
Bakerloo Extension route9,122m
Crossrail 2 route6,080m

Demographics

16 Jun

Population, deprivation and income

Decile 2/10

Most deprived areas

Index of Multiple Deprivation

Among London's most deprived areas

Rank: 5,374 nationally

1,626

Est. population

28,727/km²

50%

Employed

32%

Degree educated

£36,100

Median income

9.9%

Claimant rate

SuburbanVery high densitySocially diverse / deprived

38

Community stability

Age profile

31%
22%
20%
18%
Under 1831%
18–3422%
35–4920%
50–6418%
65+10%

Tenure

14%
71%
Own outright6%
Own (mortgage)8%
Private rent14%
Social rent71%
Shared ownership1%
Rent free0%

Ethnicity

13%
45%
White British13%
White Other12%
Asian13%
Black45%
Mixed5%
Other12%

Employment & lifestyle

Managerial / professional20%
Routine / semi-routine25%
No car household61%
Unemployed7%
No qualifications23%

Housing tenure (Census 2021)

Social rent71%
Private rent15%

vs. London

Income vs London-14.0%

Planning

Conservation areas and development

Conservation area
No
Article 4 area
No
Listed buildings (800m)
5
Live planning apps (800m)
33
Development activity
high
Residential apps (800m)
0
Commercial apps (800m)
1
Major developments (800m)
0
Planning apps (12 months)
22
Planning apps (3 years)
19
Local approval rate
86%
Borough approval rate
83%
Opportunity area
White City
CIL rate (residential)
£300/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
1
Regeneration status
Active
Regeneration investment
£8.0bn
Est. completion
2040

Housing pipeline (800m)

Homes approved
3
Under construction
0
Completed (3yr)
2505
Largest scheme
1465 homes · 54, 54, Wood Lane, W12 7RQ
Pipeline pressure
LOW

Named schemes (500m)

ARK Swift Primary Academy, White City Estate, ARK Swift Primary Academy, White City Estate, Australia Road, London, W12 7PT157 homes
completed
2, 2, WHITE CITY CLOSE, W12 7EB20 homes
completed
LAND ADJACENT WINTHROP HOUSE, BOUNDED BY, LAND ADJACENT WINTHROP HOUSE, BOUNDED BY, WHITE CITY ROAD, WESTWAY, AUSTRALIA ROAD, W1219 homes
completed
56, 56, Loftus Road, W12 7EN6 homes
completed
53, 53, Stanlake Road, W12 7HG4 homes
completed

Politics

Local councillors and MP

Ward majority
Labour
Ward majority vote
18.4%
Ward turnout
38%
Election year
2026
MP
Dr Rupa Huq (Labour)
MP majority
15,290
Constituency
Hammersmith and Chiswick

Councillors

Andrew JonesLabour
Natalia PerezLabour
Frances UmehLabour

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Key facts for W12 7PS

Full postcodeW12 7PS
Postcode districtW12
BoroughLondon Borough of Hammersmith and Fulham
WardWhite City
Latitude51.511715
Longitude-0.229105
Parliamentary constituencyEaling Central and Acton
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
DATA.POLICE.UK
GOV.UK
TfL
Transport
for London
NHS
Digital
Companies
House
Royal
Mail
Food Standards
Agency
Ofcom
Met
Office
Ordnance
Survey