Hammersmith Broadway · Hammersmith and Fulham · Hammersmith and Chiswick constituency · 51.49091, -0.22575

W6 9DYHammersmith Broadway, Hammersmith and Fulham

Location and area intelligence for W6 9DY, Hammersmith Broadway, Hammersmith and Fulham

High-connectivity investment target

 

Top 5% LondonSchools 100%Safety 73/100Transport 64/100Yield 3.53%

Best for: Families

Compare areas

Balanced area — no standout strengths or weaknesses

Liveability
75
Safety
73
Schools
60
Transport
64
Environment
73
Investment
64

The bottom line

W6 9DY offers exceptional schools (100% Good/Outstanding) and low crime — strong value for Families who can accept its trade-offs.

The catch: high noise levels nearby.

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Location

W6 9DY

Area Profile & Benchmarks

Area identity and London comparisons

Area Identity

Urban core
Very highMixed
Buyer fit: ExcellentInvestment outlook: NeutralRisk: Low

London Benchmarks

vs London income-12.6% vs London avg
vs London crime+17.0% vs London avg

Deep-dive guides for W6 9DY

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High-connectivity investment target

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How W6 9DY has changed

Schools

18 Apr

Nearest schools and Ofsted ratings

60

Education score

Good for families
★ Top school within 1km

Primary

St Paul's CofE Primary School

Not yet inspected · Inspected Nov 2024 · 1 min walk

KS2: 104.1

Secondary

Sacred Heart High School

Not yet inspected · 4 min walk

P8: +0.78A8: 63.4

100% of local schools rated Good or Outstanding · based on 28 schools within 1.5km

Top 10% — exceptional provision

Childcare

Childcare

James Lee Nursery School

Not inspected · 11 min walk

7 primaries · 2 secondaries · 0 childcare — within 1km

Safety

13 Jul

Crime rates and local incidents

Low crime

75.8 incidents per 1,000 residents

Higher crime than 58% of London
↑ Rising 276.7%

-10% vs borough

Crime by type

Other34%
Violence & sexual offences23%
Anti-social behaviour19%
Vehicle crime6%
Drug offences5%
Burglary5%
Theft4%
Robbery3%

Stop & search

3.4

per 1,000 residents

→ Stable

trend

Road safety

99

Road safety score

1

Accidents (5yr)

4

Serious within 200m

LOW pedestrian risk

Fire risk

LOW

Risk band

0

Incidents (1yr)

0

Incidents (5yr)

Nearest station: Hammersmith Fire Station (G36) · 590m

Crime is +17% above London average

Property

Prices, sales volume and market trends

Avg floor area73.7

EPC breakdown

C
17%
D
13%
E
3%

Based on 33 properties · Confidence: high

Street mix

Flat 100%

LHA rates — Inner West London

Shared room£760/mo
1 bedroom£1350/mo
2 bedrooms£1625/mo
3 bedrooms£2050/mo
4 bedrooms£2550/mo

Current mortgage rates

2-year fixed4.58%
5-year fixed4.32%
SVR7.25%

Bank of England (monthly average)

Affordability

Energy & construction

Solar yield860 kWh/kWp/yr
Rebuild cost estimate£184,250
Rebuild cost per m²£2,500/m²

BCIS London average 2024. Excludes land value. Use for building insurance sum insured guidance only.

Construction erabefore 1900
WallsSolid brick, as built, no insulation (assumed)
Roof(another dwelling above)
Heating fuelmains gas (not community)
GlazingSingle glazed
Council tax band Band DAnnual charge £1,459
Price growth potentialModerate

Market History

Price trajectory, velocity and distribution

Price Trajectory

19962016 · CAGR

+10.6%

Total change

+656%

Market Activity

Price Velocity & Acceleration

Current Velocity

+71.9%

per year

Acceleration

+59.81

change in velocity

Market State

Strong growth

Velocity (%)Acceleration

Price Distribution

P25: £150k–£175k · P75: £200k–£250k · 11 sales

Property Type Mix

Total: 11 sales

Flat/maisonette100%

By decade

1990s

2000s

2010s

Market Cycle

BullCooling bullRisingSteadyRecoveryCorrectionBear

Market Eras

EraPeriodStart priceEnd priceChangeAvg sales/yr
Late-1990s boom19962000£68k£159k+135.6%1
Post-dot-com plateau20012004£205k£208k+1.2%1
Pre-crash peak20062006£250k£250k+0%1
GFC & correction20122012£280k£280k+0%2
Help-to-Buy recovery20132016£265k£511k+92.6%1

Buyer vs Seller Score

Composite market conditions index 0–100

5out of 100SellerBuyer

Market condition

Strong Seller's Market

Favours sellers

Higher score = better conditions for buyers

Score breakdown

Price Velocity0
Trend Position10

Transport

1 Jul

Public transport accessibility and links

PTAL 5

Very Good

1a
1b
2
3
4
5
6a
6b
Above London average
Hammersmith (Dist&Picc Line) Underground StationDistrict line
2.5 min walk
Shepherds Bush

Nearby stations

Hammersmith (Dist&Picc Line) Underground StationPiccadilly · District
3 min walk
Hammersmith (H&C Line) Underground StationHammersmith & City · Circle
4 min walk
Ravenscourt Park Underground StationDistrict
10 min walk
Barons Court Underground StationPiccadilly · District
11 min walk
Goldhawk Road Underground StationHammersmith & City · Circle
15 min walk
24 bus routes · 8 stops within 400m · 413 buses/hr peak

87

Walkability score

222

Footpaths (500m)

15

Santander docks (800m)

0.2 km

Nearest cycle dock

Central London commute times

London Bridge41 min
Victoria28 min
Waterloo43 min
Canary Wharf51 min
City47 min

▎ marker = outer-London average per hub. ↓ green = below average. ↑ orange = above average. ≈ grey = at average. · Source: TfL Journey Planner (sampled)

Parking & EV

Car parks, spaces and charging points

18

Car parks (800m)

6

EV chargers (800m)

Nearest car park30m
Santander docks (800m)15
Nearest cycle dock0.2 km

Nearby car parks

🅿️
Tesco Hammersmith
775m

Environment

2 Jul

Flood risk, air quality and noise

Flood riskLOW
Low
Minimal flood risk
Surface waterMEDIUM
Medium
Air qualityLOW
NO₂: 13.0 µg/m³ · PM2.5: 5.0 µg/m³
Better than 97% of London
NoiseHIGH
road
Noisier than 70% of London
Radon riskLOW
0.5% of local properties affected
ULEZ zone · £12.50/dayCCZ: 5.1 km away✗ Not Green Belt✗ Not AONB10% green spaceTree canopy: 16%
Above average green space

Nearest SSSI: Barn Elms Wetland Centre SSSI — 1.4 km

Energy

Solar: 860 kWh/kWp/yr

Ground stability

Geology: SAND AND GRAVEL

Subsidence risk: Low

Shrink-swell: Low

Running sand risk: Medium

Landslide records (2km): None recorded

Insurance risk

Standard

Cost band

Low

Flood risk

Low

Subsidence risk

0.5%

Flood claim prob.

Climate

Local weather conditions and energy potential

1,526 hrs/yr

Sunshine

601 mm/yr

Rainfall

22.8°C

Summer avg

3.1°C

Winter avg

Solar yield859.5 kWh/kWp/yr

Source: Met Office UK Climate Averages 1991-2020

Health

GP, dental and hospital access

WEST KENSINGTON GP SURGERY

MILSON ROAD HEALTH CENTRE, 1-13 MILSON ROAD, W14 0LJ

15 min walk

76%

Recommend GP

76%

Overall GP experience

0

GPs within 1km

18

Dentists within 1km

5

Care homes (1km)

Nearest hospitalCharing Cross Hospital · 608 m
Nearest A&EROYAL FREE LONDON NHS FOUNDATION TRUST · 8.1 km
A&E 4hr targetNHS target: 95% · London avg: ~68%74.1%

Amenities

Shops, restaurants, parks and more

107

Parks (1km)

62

Restaurants (800m)

25

Cafes (800m)

11

Pubs (400m)

1

Pharmacies (800m)

10

Gyms (1km)

46

Sports (1km)

8

Convenience

Nearest supermarketM&S Foodhall · 207 m
25 tennis courts1 swimming pools9 sports halls

Nightlife (500m)

0

Nightclubs

11

Late-night venues

B
929 licensed premises in borough383 late-night refreshment licencesHome Office 2023/24

1

Libraries (1km)

1

Cinemas (2km)

814m

Post office

Nearby shops

Best-one152 m
Tesco Express160 m
Paul205 m
Bridges235 m

Nearby cafes

Antipode123 m
Truth128 m
Costa165 m
Caffè Nero210 m

Nearby restaurants

The Gate71 m
Honest Burgers120 m
Chicago Grill125 m
Green Mosaic126 m

Nearby pubs

The Craft Beer Co.140 m
Duke of Cornwall144 m
The Hop Poles204 m
The William Morris248 m

Nearby gyms

Jetts Fitness267 m
Hammersmith Fitness and Squash Centre330 m
Boom Cycle334 m
PureGym365 m

Nearby pharmacies

Rowlands Pharmacy552 m
Boots796 m
Forrest Pharmacy943 m
Healthside Pharmacy1.0 km

Nearby health

L'Orthodontiste294 m
Smile for Life327 m
Salisbury House Dental Practice343 m
Gardiner & Coates582 m
Food hygiene (5-star)85% of 229

Business

Local businesses registered here

Active businesses
0
New (last 12 months)
0
Dissolved (last 12 months)
0
Industry diversity
0
3yr survival rate
100.0%
Right-to-buy sales (5yr)
70

High street

E

High street health

Investment

Investment grade, yield and market outlook

64

Investment score

Good

Score reflects rental yield, demand & liquidity — not capital appreciation. See Price growth potential below.

Avg monthly rent
£1,950London avg: £1,950/mo
Gross yield
3.5% (average)London avg: 3.8%Above average yield
Gentrification score30/100
Right-to-buy sales (5yr)Owner-occupier growth signal70

Rental market

Very High

Demand

Very Low

Void risk

Mixed / transient

Tenant profile

+11.4%

Rent growth (1yr)

Market liquidity

Future outlook

53

Price growth score

C
High

Development pressure

Low

New supply risk

Strong gentrification momentumExcellent transport access

Infrastructure pipeline

Infrastructure score0/100
Bakerloo Extension route8,735m
Crossrail 2 route4,802m

Demographics

16 Jun

Population, deprivation and income

Decile 4/10

More deprived than average

Index of Multiple Deprivation

More deprived than average

Rank: 10,715 nationally

1,491

Est. population

25,940/km²

60%

Employed

48%

Degree educated

£36,700

Median income

6.5%

Claimant rate

Urban coreVery high densityMixed

34

Community stability

Age profile

21%
32%
21%
16%
Under 1821%
18–3432%
35–4921%
50–6416%
65+10%

Tenure

31%
47%
Own outright11%
Own (mortgage)10%
Private rent31%
Social rent47%
Shared ownership1%
Rent free0%

Ethnicity

30%
20%
15%
19%
White British30%
White Other20%
Asian14%
Black19%
Mixed7%
Other9%

Employment & lifestyle

Managerial / professional35%
Routine / semi-routine19%
No car household65%
Unemployed6%
No qualifications15%

Housing tenure (Census 2021)

Social rent47%
Private rent31%

vs. London

Income vs London-12.6%

Planning

Conservation areas and development

Conservation area
Yes
Article 4 area
No
Listed buildings (800m)
43
Live planning apps (800m)
132
Development activity
high
Residential apps (800m)
2
Commercial apps (800m)
4
Major developments (800m)
0
Planning apps (12 months)
21
Planning apps (3 years)
26
Local approval rate
71%
Borough approval rate
83%
Opportunity area
No
CIL rate (residential)
£300/m²
Coal mining risk area
No
Japanese knotweed sites (400m)
0

Housing pipeline (800m)

Homes approved
0
Under construction
0
Completed (3yr)
899
Largest scheme
840 homes · Hammersmith Embankment, Hammersmith Embankment, Chancellor's Road, Distillery Road, Winslow Road, W6
Pipeline pressure
NONE

Named schemes (500m)

Hammersmith Embankment, Hammersmith Embankment, Chancellor's Road, Distillery Road, Winslow Road, W6840 homes
completed
Kings Mall Car Park, Kings Mall Car Park, Glenthorne Road, and 45 Beadon Road, W6418 homes
completed
Buildings D & E, Hammersmith Embankment Site, Buildings D & E, Hammersmith Embankment Site, Chancellor's Road, Distillery Road And Winslow Road, W6178 homes
completed
Riverside studios and Queens wharf, Riverside studios and Queens wharf, Crisp Road, W6165 homes
completed
Land Bounded By Chancellor's Road, Land Bounded By Chancellor's Road, Chancellor's Road, W692 homes
completed

Politics

Local councillors and MP

Ward majority
Labour
Ward majority vote
22.2%
Ward turnout
40%
Election year
2026
MP
Andy Slaughter (Labour)
MP majority
15,290
Constituency
Hammersmith and Chiswick

Councillors

Molly MantleLabour
Callum NimmoLabour

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Key facts for W6 9DY

Full postcodeW6 9DY
Postcode districtW6
BoroughLondon Borough of Hammersmith and Fulham
WardHammersmith Broadway
Latitude51.490910
Longitude-0.225748
Parliamentary constituencyHammersmith and Chiswick
CountryEngland
RegionGreater London

Trusted official data sources

Office for
National Statistics
LONDONDATASTORE
Ofsted
HM LAND
REGISTRY
Environment
Agency
DATA.POLICE.UK
GOV.UK
TfL
Transport
for London
NHS
Digital
Companies
House
Royal
Mail
Food Standards
Agency
Ofcom
Met
Office
Ordnance
Survey